[07/27/09 - 10:49 AM]
ABC.com Teams with Kia Motors to Present "Mysteries of the Universe: The Dharma Initiative"
The project is "a fictional "documentary" series set in the early 1980s which takes an in-depth look into a variety of unsolved mysteries."

[via press release from ABC]


First of Five-Part Webisode Series Once Thought to Be Lost Now Available on ABC.com

ABC.com and Kia Motors America (KMA) unveil the first webisode in a five-part short-form series titled "Mysteries of the Universe: The Dharma Initiative." Exclusively sponsored by Kia Motors, "Mysteries of the Universe" is a fictional "documentary" series set in the early 1980s which takes an in-depth look into a variety of unsolved mysteries.

Once thought to be Lost, this all-new explosive documentary project provides a full-scale investigation into the so-called "Dharma Initiative." Through interviews, research, eyewitness accounts and more, the short-form series attempts to uncover the truth behind this shadowy organization, including the possible existence of a secret society with links to covert locations around the globe, including a South Pacific island, which is the subject of intense speculation, but whose whereabouts have never been confirmed.

With the first episode now available, new episodes from the five-part series will roll out monthly through November 2009. Future episodes will screen as follows:

Episode 2 Tuesday, August 4, 2009

Episode 3 Tuesday, September 8, 2009

Episode 4 Thursday, October 15, 2009

Episode 5 Monday, November 16, 2009

For more information on and to view the first episode of "Mysteries of the Universe: The Dharma Initiative," go to abc.com/lostmysteries.

In conjunction with the roll-out of the short-form series and the all-new 2010 Kia Forte vehicle launch, ABC.com and Kia Motors have teamed up to co-promote the series in four issues of Entertainment Weekly aligned with the release of each new webisode. The first issue is currently on newsstands.

About ABC.com

As the online home of the ABC Television Network, ABC.com is dedicated to providing users innovative ways to experience their favorite shows. In addition to the new ABC Music Lounge and the Emmy & Webby Award-winning ABC Full Episode Player, the site also offers the viewers of ABC's hit series everything from games, blogs, community forums, photos and downloadables to the ABC Store, which provides fans access to a wide variety of unique ABC-related merchandise. ABC.com is available anytime, anywhere on mobile devices at m.abc.com.

About Kia Motors America

Kia Motors America (KMA) is the marketing and distribution arm of Kia Motors Corporation based in Seoul, South Korea. KMA offers a complete line of vehicles through more than 630 dealers throughout the United States. For 2008, KMA recorded its 14th consecutive year of increased U.S. market share.

Kia Motors subscribes to a philosophy of building high value, high quality, safe and dynamic vehicles. Kia Motors prides itself on producing vehicles that are exciting and enabling and evoke the Kia tagline, "The Power to Surprise."

Kia Motors America is the "Official Automotive Partner of the NBA." Information about Kia Motors America and its full vehicle lineup is available at its website � www.kia.com. For media information, including photography, visit www.kiamedia.com.

  [july 2009]  


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