or


[07/30/09 - 11:46 AM]
Brief in Length But Long on Entertainment, Planet Green Unveils Innovative Shorts Strategy
The series episodes, created in a variety of formats, from animation to personal interviews, will vary in length from 60 to 90 seconds.

[via press release from Planet Green]

Brief in Length But Long on Entertainment, Planet Green Unveils Innovative Shorts Strategy

SILVER SPRING, Md., July 30 -- In a network first, Planet Green announced today that it will launch four short-form series to premiere this fall on PlanetGreen.com with subsequent airings on its 24-hour television channel. The series episodes, created in a variety of formats, from animation to personal interviews, will vary in length from 60 to 90 seconds. With an emphasis on the unexpected, each is designed to spark the viewer's imagination through fascinating subjects and eclectic characters, from the comical and charming exploits of a young woman completely overwhelmed by her quest to live a more sustainable life to awe-inspiring feats of technology and science that promise to bring a green revolution to major urban centers worldwide.

The announcement represents the latest phase in a robust, integrated digital strategy for PlanetGreen.com and TreeHugger.com that includes expanded video features, search capabilities and dynamic interactive elements.

Planet Green's original short-form series will premiere online and on-air beginning 4Q09.

BEA WILDERED (wt) (6x:90 seconds) - Animated Series

The "eco space" might as well be outer space to Bea Wildered, a thirty-something female who doesn't know a hole-in-the-ozone from a hole in the ground. Living in a New York City condo where dark green is the new black makes this light green gal feel even more out of place. With the help of her environmentally aware older sister and a young nephew, Bea won't be bewildered for long. As Bea learns, she teaches her neighbors "Dirk the Jerk" and "Frumpy Frances" a thing or two about sustainable living while slowly overcoming her own less-than-green attitude about this whole eco-awareness movement. Bea Wildered is produced for Planet Green by Fun Little Movies.

CITY SHORTS (wt) (13x:90 seconds)

In Egypt, the most densely populated country in Africa, the green space allocated to each citizen is smaller than the size of a shoe. The Cairo government plans to convert a medieval dump into a 74-acre oasis for citizens in an effort to alleviate this situation, making it a refuge from everyday city life. Explore how the world's largest urban centers are revolutionizing the lives of whole populations through cutting-edge technologies, transportation expansion, infrastructure reparation and more in City Shorts.

City Shorts is produced for Planet Green by Kontentreal.

TWIGSY (wt) (10x:90 seconds) - Animated Series

It is a daily struggle for Twigsy, a witty, charming woman trying to be more eco- conscious in a world that doesn't always make it easy to do the right thing. From paper vs. reusable bags, to the loaded minefield of a takeout meal, everyday decisions send Twigsy into an imaginative frenzy of dire consequences and agonizing with hilarious results. Twigsy teaches us that every choice we make is an opportunity to change and move toward a brighter future for the planet. Twigsy is produced for Planet Green by Ann Marie Fleming.

THE ELEMENTALISTS (wt) (13x:90 seconds)

Whether it is a community advocate searching for a way to make recycling accessible to all, an entrepreneur designing the next sustainable shoe or a celebrity with a long-held commitment to preserve and protect a piece of our world, The Elementalists profiles a broad range of passionate individuals doing their part to make a difference. In the course of each 90-second interview we learn about the adversities, triumphs and driving forces behind each of these visionaries in their own words. The Elementalists shows how everyone can be a catalyst for positive change. The Elementalists is produced for Planet Green by Kontentreal.

About Planet Green:

Planet Green is the multi-platform media destination devoted to the environment. Launched on June 4, 2008, this brand with a mission is available in 57 million homes. Planet Green is the center for a new conversation, speaking to people who want to understand how humans impact the planet and how to live a more environmentally sustainable lifestyle. It's for people who truly want to make a difference in meeting the critical challenge of protecting our environment.

Planet Green and its two robust websites planetgreen.com and TreeHugger.com, offer unique, original, insightful, inspiring, and entertaining content related to how we can evolve to live a better, brighter future. Planet Green's unique programming, digital tools, and content will enlighten, empower and most certainly, entertain.

Planet Green is a division of Discovery Communications.





  [july 2009]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[08/24/16 - 03:32 PM]
Lifetime Greenlights Britney Spears Biopic
Production begins this September in Vancouver for a 2017 premiere on Lifetime.

[08/24/16 - 02:31 PM]
"Live with Kelly" Kicks Off 2016-17 Season on September 5, 2016
As the exciting search for Kelly's new on-air partner continues, a diverse group of personalities will join her on the show.

[08/24/16 - 01:15 PM]
Renowned Abolitionist Harriet Tubman Leads the Way in Season Two of WGN America's Trailblazing Series, "Underground" from Sony Pictures Television
Aisha Hinds has been cast as a recurring guest star in the pioneering role of Harriet Tubman.

[08/24/16 - 12:23 PM]
NASCAR and Nickelodeon Wave Green Flag for Third Season of "Hammer Down"
Premiering Friday, September 23 at 9:30/8:30c on Nicktoons, the third season of "NASCAR Hammer Down" features eight, 15-minute episodes.

[08/24/16 - 12:15 PM]
Investigation Discovery to Showcase Criminal Trial of Jason McCrary in Sixth and Final Installment of Serialized Docu-Series "The Vanishing Women"
Look for the season finale of Monday, August 29 at 10:00/9:00c.

[08/24/16 - 11:20 AM]
National Geographic Channel Announces Commemorative Programming Event to Honor 15th Anniversary of Sept. 11
Look for the world premiere of a new compilation special, "9/11: The Longest War."

[08/24/16 - 11:19 AM]
"Catching Kelce Preview Special" Airs Following New Episode of "WAGS" This Sunday, August 28
"Catching Kelce" will then premiere on Wednesday, October 5 at 9:00/8:00c.

[08/24/16 - 10:39 AM]
Video: Discovery Releases First Teaser for "Taking Fire"
The five-part series will now premiere Tuesday, September 13 at 10:00/9:00c.

[08/24/16 - 10:03 AM]
Spike's "Lip Sync Battle" Goes Live for the First Time Ever
The highly-anticipated season 3 of "Lip Sync Battle" premieres on Wednesday, October 12 at 9:00/8:00c.

[08/24/16 - 09:52 AM]
Music Superstar Ciara Completes Celebrity Judges Panel for the 96th Miss America Competition Live Broadcast
Ciara will join entrepreneur Mark Cuban, Olympic gold medalist Gabby Douglas, actress Sara Foster, musician and actress Laura Marano, singer-songwriter Cole Swindell and former Miss America Sharlene Wells Hawkes as celebrity judges.

[08/24/16 - 09:46 AM]
GSN's Horror-Themed Game "Hellevator" Returns for Its Second Season with a Special Four-Week Network Event Beginning Friday, October 7 at 9 PM
The series is produced by Matador and Blumhouse Productions, in association with Lionsgate.

[08/24/16 - 09:30 AM]
Video: New Teaser and World Premiere Time Revealed for BBC America's "Dirk Gently's Holistic Detective Agency"
In addition, the network has announced a series of programming stunts, including an original "Star Trek" anniversary celebration, to premiere in the build up to the new series launch.

[08/24/16 - 09:19 AM]
Comedy Central Greenlights Series from James Davis
Davis, host of "Swag-A-Saurus with James Davis," Comedy Central's most watched Snapchat original series, grew up "hood-adjacent" and brings his unique, urban point-of-view to the new weekly series set to premiere in January 2017.

[08/24/16 - 09:16 AM]
Chart-Topping Breakout Artists Alessia Cara, Jidenna and Lukas Graham To Perform at the 2016 "MTV VMA Pre-Show" Live from the Red Carpet at MSG on Sunday, August 28 at 8:00 P.M. ET/PT
Additionally, global hit-making producer, recording artist and social media mogul, DJ Khaled, will host the hour-long pre-show alongside MTV2's "Uncommon Sense" star, Charlamagne Tha God, and hip hop artist, Lizzo, from MTV's upcoming live music series, "Wonderland."

[08/24/16 - 09:13 AM]
Tuesday's Broadcast Ratings: "Got Talent," "Better Late Than Never" Top Charts
NBC leads the evening among total viewers and adults 18-49.