or


[09/03/09 - 10:10 AM]
The "61st Primetime Emmy(R) Awards" Gives Fans a Voice in Selecting the "Breakthrough Performances of the Year," Sponsored by Vaseline(R) Sheer Infusiontm with Stratys-3tm
The Breakthrough Performance of the Year, as chosen by television fans on TV.com, will be announced at the end of the telecast.

[via press release from CBS]

THE "61ST PRIMETIME EMMY(R) AWARDS" GIVES FANS A VOICE IN SELECTING THE "BREAKTHROUGH PERFORMANCES OF THE YEAR," SPONSORED BY VASELINE(R) SHEER INFUSIONTM WITH STRATYS-3TM

Voting Begins Sept. 2 on TV.com; Top Three Vote-Getters Revealed During Telecast;

Voting Remains Open throughout Show with Winner Announced at End

Television fans will be able to play an active role in the 61ST PRIMETIME EMMY� AWARDS by casting their votes for the "Breakthrough Performance of the Year." The top three performances - the most talked-about moments on television throughout the past season - will be revealed during the telecast, with the top choice announced at the end of the show. Hosted by Neil Patrick Harris, the Primetime Emmys will be broadcast live from the Nokia Theatre in Los Angeles Sunday, Sept. 20 (8:00-11:00 PM, live ET/delayed PT) on the CBS Television Network.

Unilever is sponsoring the "Breakthrough Performance of the Year" on behalf of new Vaseline� Sheer InfusionTM with Stratys-3TM, the biggest breakthrough in body lotion in 10 years. Vaseline's sponsorship, brokered by Vaseline's media agency, Mindshare, is a unique opportunity to extend Vaseline's breakthrough platform.

Starting today, fans can go to www.tv.com/breakthrough to cast their vote for the "Breakthrough Performance of the Year." Clips of the 15 performances will be available to view on the site, from which fans can select their favorite. On Monday, Sept. 14, the performances will be narrowed down to 10 and the top three will be revealed on the live Emmy telecast. During the show, viewers can continue to vote for their favorite of the three. The Breakthrough Performance of the Year, as chosen by television fans on TV.com, will be announced at the end of the telecast.

"Television is a medium defined by memorable moments and stirring performances that get people talking," said Jack Sussman, Executive Vice President, Specials, Music & Live Events, CBS Entertainment. "We want to give fans the opportunity to voice their thoughts on the events and personalities that defined the 2008-2009 television season and have their votes play a direct role in shaping part of the Emmy telecast."

"We are very proud to partner with such an exciting entertainment property as the Emmys to provide a launch platform for new Vaseline� Sheer InfusionTM with Stratys-3TM," said Srini Sripada, Marketing Director, Unilever Skin Care. "Our goal is to communicate that Vaseline Sheer Infusion is the biggest breakthrough in body lotion in 10 years, and what better way to do that than by recognizing other breakthrough performances delivered throughout the year? We understand the hard work and dedication that goes into delivering a superior performance and are confident that this sponsorship will be a powerful way to generate excitement for the brand's new innovation."

The 61ST PRIMETIME EMMY� AWARDS is being produced by Don Mischer Productions. Multiple Emmy Award winner Don Mischer recently produced and directed "We Are One: The Obama Inaugural Celebration at the Lincoln Memorial," and the Bruce Springsteen Super Bowl XLIII Halftime Show.

About CBS Interactive

CBS Interactive, a division of CBS Corporation, is the best online content network for information and entertainment. With more than 200 million people visiting its properties each month, it is the 8th largest Web property globally. Its portfolio of leading brands, which include CNET, CBS.com, CBSSports.com, GameSpot, TV.com, BNET, CBS RADIO and Last.fm, span popular categories like technology, entertainment, sports, news and business.

About Sponsor

Vaseline� products are manufactured by Unilever [NYSE: UL, UN], one of the world's largest consumer products companies. The Vaseline brand is passionate about skin and believes skin is amazing. With a 135-year heritage as America's most trusted healthy skin expert and more than 30 years as a leading global hand and body lotion brand, Vaseline delivers products that meet the specific needs of consumers, no matter their lifestage or lifestyle. The Vaseline brand encompasses five product ranges - Vaseline Cocoa ButterTM, Vaseline MENTM, Vaseline Intensive RescueTM, Vaseline Aloe FreshTM and new Vaseline Sheer InfusionTM with Stratys-3TM. In addition the Vaseline brand offers four variants - Total Moisture, Renewal Age Redefining Body, Healthy Hand and Nail, and Firming lotion as well as a complete line of Vaseline Petroleum Jelly, bath and lip balm products. Vaseline products are available at food, drug and mass retailers nationwide. For more information, visit http://www.vaseline.com/.





  [september 2009]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[02/24/17 - 09:30 AM]
Tracy Morgan Comes to Netflix with All-New Stand-Up Comedy Special Launching Tuesday, May 16th
Tracy Morgan's "Staying Alive" finds the comedy icon exploring his fresh take on life, career and mortality in the wake of surviving a devastating near-fatal traffic collision in 2014.

[02/24/17 - 09:30 AM]
BBC America's London East End Drama, "Ripper Street," Returns for Its Final Season on March 8
The powerful closing chapter picks up mere days after the grisly death of Detective Inspector Bennet Drake, which reunites his old friends, Detective Inspector Edmund Reid, surgeon Captain Homer Jackson and "Long" Susan Hart, to bring his murderer to justice.

[02/24/17 - 08:42 AM]
Thursday's Broadcast Ratings: ABC Hangs Onto Demo Crown
A new "Grey's Anatomy" sparks another victory for the Alphabet among adults 18-49.

[02/24/17 - 08:30 AM]
Showtime(R) Celebrates "Twin Peaks" Day, Unveiling Dual Key Art
One poster depicts Laura Palmer (Sheryl Lee), whose mysterious death sparked the "Twin Peaks" saga, while the other showcases series star Kyle MacLachlan as Special Agent Dale Cooper.

[02/24/17 - 07:03 AM]
Bravo Media Partners with Lay's for First-Ever Live "Top Chef" Quickfire Challenge
Fans can watch the delicious drama unfold through a Facebook Live special presentation on the official Top Chef page and on bravotv.com's "The Feast," the network's food-focused digital destination.

[02/24/17 - 07:01 AM]
The Guardians and the Avengers Team Up for an Epic One-Hour "Marvel's Guardians of the Galaxy" Season Two Premiere on Saturday, March 11, on Disney XD
Disney XD will also release six shorts following the adventures of the five main characters daily, beginning February 27 on the Disney XD app, VOD and Disney XD's YouTube.

[02/23/17 - 03:05 PM]
Disney-ABC Television Group Wins Two Humanitas Prizes
ABC won the 30 Minute award for "black-ish" "Hope" episode, written by Kenya Barris.

[02/23/17 - 02:47 PM]
Video: New Trailer - Burning Sands - on Netflix March 10
The film was selected for the 2017 Sundance Film Festival US Dramatic Competition and will be available to Netflix members worldwide on Friday, March 10.

[02/23/17 - 02:34 PM]
Kirsten Dunst, Jon Hamm, Taraji P. Henson, Samuel L. Jackson, David Oyelowo, Kerry Washington and More to Present at the 2017 Film Independent Spirit Awards
Online streaming service Sundance Now (www.sundancenow.com) will live-stream the Spirit Awards concurrently with the telecast, with an archived version available to Sundance Now members shortly after the telecast concludes.

[02/23/17 - 02:15 PM]
History's "The Curse of Oak Island" Delivers Series High 3.8 Million Viewers in Season Four Finale
History spins the numbers for Tuesday, February 21.

[02/23/17 - 01:40 PM]
"The Oscars(R): All Access" Live Stream Locks Hosts and Facebook Live Integration
"The Oscars: All Access" features footage from over 20 cameras strategically placed along the red carpet, backstage and in the audience, providing fans with insider views into the most memorable moments of the night.

[02/23/17 - 01:03 PM]
Sara Bareilles to Deliver "In Memoriam" Performance During the 89th Oscars(R)
"Sara's unique artistry will honor those we've lost in our community, including familiar faces and those behind the scenes who have enriched the art of moviemaking," Michael De Luca and Jennifer Todd said.

[02/23/17 - 01:02 PM]
Showtime(R) Brings the World of "Twin Peaks" to SXSW(R)
Performers will include Neko Case, Real Estate, M. Ward, Agnes Obel, Holly Macve, Julie Byrne, Alex Cameron, Aldous Harding, Alexandra Savior, Cameron Avery and Annie Hart (of Au Revoir Simone), Tim Darcy, L.A. Salami and Let's Eat Grandma.

[02/23/17 - 12:27 PM]
E! Goes "Live from the Red Carpet" with Hosts Ryan Seacrest and Giuliana Rancic at the Oscars Sunday, February 26th Starting at 1:30P ET and 10:30A PT
The network's second screen live coverage will include a live, immersive 360 experience utilizing the latest state-of-the-art technology enabling fans to enjoy the red carpet like never before.

[02/23/17 - 12:00 PM]
Matthew Broderick Cast in "Katrina: American Crime Story"
Broderick will portray Federal Emergency Management Agency (FEMA) Director Michael D. Brown, who was in charge of the federal disaster response to Hurricane Katrina.