or


[09/28/09 - 12:34 AM]
The 10 Things You Need to Know About the New Season: #1 - 68% of New Shows Fail
By Brian Ford Sullivan (TFC)

Please note: As a courtesy, please do not reproduce these comments to newsgroups, forums or other online places. Links only please.

Welcome once again to "The 10 Things You Need to Know About the New Season," our annual feature about, well... the 10 things you need to know about the new season. The goal of this venture is to address not only common questions people have about television but to also demystify (or potentially reaffirm) stigmas out there about certain networks, time periods, genres and so forth. So with that in mind let us put on our journalistic caps and give you the cold hard truth about what's potentially ahead for some of your favorite new and returning shows...

1. Only 32% of new network shows make it to a second season.

The CW's "The Beautiful Life" will eventually have a lot of company: in the past 10 seasons, only 32% of new shows on average made it to a second season. Last season it was even worse: just 11 of the 44 new shows (or 25%) made the cut for a sophomore run. The best survival rate? 35% during the 2000-2001 and 2001-2002 seasons. In other words, for better or worse, between 29-34 of this season's 45 (and counting) newcomers will be axed by May 2010. Don't believe us? Check out the hard data:


seasonabccbsfoxnbcupnwbcwtotal
1999-20003/12 (25%)6/12 (50%)2/12 (17%)5/15 (33%)1/7 (14%)5/10 (50%)22/68 (32%)
2000-20015/12 (42%)4/10 (40%)4/12 (33%)5/17 (29%)2/8 (25%)3/7 (43%)23/66 (35%)
2001-20024/16 (25%)4/11 (36%)5/17 (29%)7/15 (47%)2/5 (40%)4/11 (36%)26/75 (35%)
2002-20037/21 (33%)5/12 (42%)4/17 (24%)8/17 (47%)2/6 (33%)5/13 (38%)31/86 (36%)
2003-20042/17 (12%)4/8 (50%)7/22 (32%)3/11 (27%)2/9 (22%)4/11 (36%)22/78 (28%)
2004-20059/21 (43%)3/11 (27%)6/17 (35%)6/20 (30%)2/8 (25%)2/7 (29%)28/84 (33%)
2005-20062/17 (12%)6/12 (50%)4/11 (36%)3/16 (19%)1/5 (20%)1/8 (13%)17/69 (25%)
2006-20077/27 (26%)4/10 (40%)3/14 (21%)6/17 (35%)2/4 (50%)22/72 (31%)
2007-20089/21 (43%)3/11 (27%)3/11 (27%)4/15 (27%)2/8 (25%)21/66 (32%)
2008-20096/17 (35%)2/8 (25%)5/10 (50%)3/17 (18%)1/8 (13%)17/60 (28%)
total54/181 (30%)41/105 (39%)43/143 (30%)50/160 (31%)12/48 (25%)24/67 (36%)5/20 (25%)229/724 (32%)

* the above table has been revised to reflect the fates of 2009's summer series


From this we can also glean a few other pieces of info - CBS (39%) and The WB (36%) had the best survival rates while FOX (30%), UPN (25%) and The CW (25%) had the worst. But considering that both UPN and the WB don't exist anymore, that doesn't necessarily translate into longevity as a whole.

So brace yourself, chances are the majority of the new shows you've added to your viewing schedule won't be back this time next year.

TOMORROW: Which day of the week is the toughest to launch a new show?





  [september 2009]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[10/07/26 - 10:33 AM]
Lifetime Greenlights Procedural "Murder in Cold Country," Starring Jennifer Beals and Katheryn Winnick to Debut in 2027
Beals and Winnick play detectives brought together by tragedy, bound by duty and forced to confront a killer whose crimes hit terrifyingly close to home.

[10/07/26 - 10:08 AM]
ESPN Studio Shows Continue Record Run with Strong September Audiences
Across ESPN's studio programming, average September viewership increased 7% year over year, continuing the strong audience trends seen throughout 2026.

[10/07/26 - 09:20 AM]
Video: "Oasis: Don't Look Back in Anger" - Official Trailer - Hulu
Relive the event.

[10/07/26 - 09:01 AM]
Some Secrets Can't Stay Hidden: Netflix Renews "The Hunting Wives" for Season 3
Season 2 is set to release on November 26, 2026, exclusively as a Netflix-branded series in nearly all countries where Netflix is available.

[10/07/26 - 09:01 AM]
Video: Date, Key Art, Trailer Debut - Hulu's "All's Fair" Season Two
"All's Fair" season two premieres November 4th with three episodes on Hulu and Hulu on Disney+ for bundle subscribers in the US and on Disney+ internationally.

[10/07/26 - 09:01 AM]
BritBox Debuts First Look Images of Upcoming Drama Series "The Cadburys"
Filming recently concluded in Birmingham, and the series will launch on BritBox in 2027.

[10/07/26 - 09:00 AM]
USA Network Renews "Anna Pigeon" for Season Two
Following its debut, "Anna Pigeon" became USA Network's highest-rated original scripted series premiere in nearly eight years, with an average of 2.35 million total viewers within the seven days following the premiere.

[10/07/26 - 08:31 AM]
"Instadocs: AI Gone Wild" to Release on Netflix October 12
"Instadocs" is Netflix's quick-turn documentary series that moves at the speed of the story and arrives at the height of the conversation.

[10/07/26 - 08:30 AM]
"Dick Clark's New Year's Rockin' Eve with Ryan Seacrest 2027" to Simulcast Live on ABC and Disney+ for the First Time Ever
Hosted by Ryan Seacrest, "Dick Clark's New Year's Rockin' Eve" will welcome award-winning comedian and actor Druski as the Chicago co-host.

[10/07/26 - 08:01 AM]
Video: Official Season 4 Trailer #2 - "Reasonable Doubt"
After a brutal attack leaves Jax's family and newly minted law firm shaken, nothing feels certain, especially their future.

[10/07/26 - 08:00 AM]
Disney+ to Stream Super Bowl LXI, Joining ESPN and ABC to Give Fans More Ways to Watch
In addition to Super Bowl LXI, two "Monday Night Football" regular-season games will be available to Disney+ subscribers in the lead-up to the big game.

[10/07/26 - 07:01 AM]
Video: "North of North" Season 2 - Official Trailer - Netflix
Recharged and ready for her next chapter, Siaja leans on Ice Cove's tight-knit community to level up her life and build a future on her own terms.

[10/07/26 - 06:31 AM]
Video: "On Behalf of My Son" - Official Trailer - Netflix
After losing her son - a bus driver - in an accident, Vicentina seeks out the families of all the victims, determined to ask for forgiveness while grappling with her own grief.

[10/07/26 - 03:01 AM]
Video: "The Empress" Season 3 - Official Trailer - Netflix
With her marriage and the empire facing new hardships, Elisabeth is drawn down a path that will forever alter her life and the future of Europe.

[10/06/26 - 07:02 PM]
Video: Prime Video Releases Official Trailer for Hit Comedy Competition "LOL: Last One Laughing Philippines" Season 2
The new season premieres October 30, 2026, exclusively on Prime Video.