or


[09/30/09 - 12:02 AM]
The 10 Things You Need to Know About the New Season: #3 - Time Period Doesn't Matter
By Brian Ford Sullivan (TFC)

Please note: As a courtesy, please do not reproduce these comments to newsgroups, forums or other online places. Links only please.

Welcome once again to "The 10 Things You Need to Know About the New Season," our annual feature about, well... the 10 things you need to know about the new season. The goal of this venture is to address not only common questions people have about television but to also demystify (or potentially reaffirm) stigmas out there about certain networks, time periods, genres and so forth. So with that in mind let us put on our journalistic caps and give you the cold hard truth about what's potentially ahead for some of your favorite new and returning shows...

3. Shows at 10:00/9:00c fail at the same rate as those at 9:00/8:00c.

NBC handing over its 10:00/9:00c hour to Jay Leno has sparked an industry discussion about the difficulty of launching shows in the 10:00/9:00c hour. But is it really? Check out how new shows on the broadcast networks have fared in the following time periods since the fall of 1999:


timeabccbsfoxnbcupnwbcwtotal
8:00 PM11/34 (32%)9/28 (32%)6/31 (19%)13/49 (27%)3/15 (20%)8/14 (57%)1/6 (17%)51/177 (29%)
8:30 PM5/17 (29%)6/15 (40%)9/26 (35%)5/20 (25%)5/7 (71%)1/11 (9%)1/2 (50%)32/98 (33%)
9:00 PM11/38 (29%)7/17 (41%)19/60 (32%)10/27 (37%)2/20 (10%)12/30 (40%)3/8 (38%)64/200 (32%)
9:30 PM5/19 (26%)4/9 (44%)3/14 (21%)5/18 (28%)2/6 (33%)3/10 (30%)22/76 (29%)
10:00 PM17/58 (29%)11/29 (38%)11/34 (32%)39/121 (32%)
other*1/7 (14%)4/6 (67%)3/10 (30%)2/6 (33%)0/2 (0%)0/4 (0%)10/35 (29%)
total50/173 (29%)41/104 (39%)40/141 (28%)46/154 (30%)12/48 (25%)24/67 (36%)5/20 (25%)218/707 (31%)


Surprisingly, shows at 10:00/9:00c and 9:00/8:00c have the same success rate while shows at 8:00/7:00c aren't much worse. In general, each time period stays pretty close to the broadcast average of 31%. Sure there are some interesting deviations - just 19% of new FOX shows at 8:00/7:00c made it to a second season while The WB batted an impressive 57% in said slot - but most are endemic of the network's overall success rate. All in all, while a spot on Sunday nights is preferable to toiling away on Fridays, 10:00/9:00c is just as much of a challenge as any other time period.

TOMORROW: Which genre has had the most success?

* includes shows that aired at 7:00/6:00c and those that didn't have a regular weekly time period





  [september 2009]  
S
M
T
W
T
F
S
  


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)











[10/31/14 - 09:36 AM]
PBS to Air Second Season of Shine International's Boisterous Sitcom "Vicious" Stateside, Summer 2015
Following a re-commission by UK broadcaster ITV, the series will return with Freddie (Sir Ian McKellen) and Stuart (Sir Derek Jacobi) delivering more biting remarks, snide comments and cruel asides.

[10/31/14 - 08:46 AM]
"Parenthood" Retains 92% of Last Week in Adults 18-49 and 97% in Total Viewers
NBC spins the numbers for Thursday, October 30.

[10/31/14 - 08:34 AM]
Thursday's Broadcast Ratings: ABC Edges CBS for Demo Crown
The Alphabet snaps the Eye's seven week win streak among adults 18-49.

[10/31/14 - 07:50 AM]
Global Mystery Solved: Investigation Discovery Did It!
Since Investigation Discovery debuted in February 2008, it has been one of the fastest-growing networks in U.S. cable television and has seen a parallel growth track internationally.

[10/31/14 - 07:32 AM]
USA Network to Air Academy Award(R) Nominated Film "Do the Right Thing" with Special Introduction by Critically Acclaimed Lead Actress Rosie Perez
On Saturday, November 1, USA Network will air the Spike Lee film, that sparked a national dialogue more than two decades ago about racial tension in America and which still remains relevant today.

[10/31/14 - 03:01 AM]
Death-Defying Stunts and Famous Cars Take Center Stage in Two New Original Reality Series
"Extreme Escapes" (Saturday, November 29) and "Screen Machines" (Tuesday, December 2) are both on tap at ReelzChannel in the coming weeks.

[10/30/14 - 02:50 PM]
"The Meredith Vieira Show" Renewed for Second Season on NBC Owned Television Stations
"'The Meredith Vieira Show' has the full commitment and support of NBCUniversal and we could not be happier to bring it back for a second season," said Ed Swindler.

[10/30/14 - 02:17 PM]
52 Million Viewers Tune-In to World Series Game 7
FOX Sports spins the numbers for Wednesday, October 29.

[10/30/14 - 12:53 PM]
"Who Wants to Be a Millionaire" Shakes Things Up This November with an Exciting Lineup of Theme Weeks
"Millionaire: Whiz Kids," "Celebrity Week," "Millionaire: Daytime Talk Show Week" and "Millionaire: Guinness World Records(R) Edition" are all on tap.

[10/30/14 - 11:35 AM]
GSN's "Idiotest" Settles the Ongoing Election Night Debate as Democrats and Republicans Battle It Out to Determine Who Is Smarter
The themed episode airs Tuesday, November 4 at 9:00/8:00c on the cable channel.

[10/30/14 - 11:20 AM]
"The Tonight Show" Defeats Letterman, Kimmel in All Key Ratings Categories for Week of Oct. 20-24
NBC spins the late-night numbers for the week of October 20-24.

[10/30/14 - 11:18 AM]
"Hawaii Five-0" Celebrates 100 Episodes by Revealing Hidden Nods to the Original Series Placed Within the Show Over the Past Five Years
Said anniversary installment airs next Friday, November 7 at 9:00/8:00c on CBS.

[10/30/14 - 11:03 AM]
E! Entertainment Extends "The Soup" Host Joel Mchale Through 2016
Additionally, McHale's production company, Free Period Productions, will continue its production development deal, in which he will give the network first look rights to ideas for non-scripted series.

[10/30/14 - 11:01 AM]
Oprah Winfrey Surprises Iyanla Vanzant with Epic Home Makeover in OWN Special to Air Saturday, November 29
"Oprah Prime: Iyanla I'll Fix Your House" airs on Saturday, November 29 at 8:00/7:00c.

[10/30/14 - 11:00 AM]
FOX Sweeps Into November - All-New Episodes of Fan-Favorite Dramas, Comedies, Events and Unscripted Series
The network details its programming highlights for the next month (SPOILERS!).