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[10/02/09 - 08:53 AM] The 10 Things You Need to Know About the New Season: #5 - Scripted Shows Fare Better on Cable By Brian Ford Sullivan (TFC) |
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Please note: As a courtesy, please do not reproduce these comments to newsgroups, forums or other online places. Links only please.
Welcome once again to "The 10 Things You Need to Know About the New Season," our annual feature about, well... the 10 things you need to know about the new season. The goal of this venture is to address not only common questions people have about television but to also demystify (or potentially reaffirm) stigmas out there about certain networks, time periods, genres and so forth. So with that in mind let us put on our journalistic caps and give you the cold hard truth about what's potentially ahead for some of your favorite new and returning shows...
5. Half of all scripted cable shows make it to a second season.
Yesterday we pointed out that 33% of all new dramas and 30% of all new comedies make it to second seasons on the broadcast networks. But what about cable? Here's a breakdown of how new scripted shows on cable have fared in the past 10 years (i.e. those that have launched from 9/1/99-6/1/09):
| network | comedy | drama | total |
| a&e | | 3/4 (75%) | 3/4 (75%) |
| abc family | 1/5 (20%) | 6/10 (60%) | 7/15 (47%) |
| amc | | 3/3 (100%) | 3/3 (100%) |
| bravo | 1/2 (50%) | | 1/2 (50%) |
| comedy central | 11/25 (44%) | | 11/25 (44%) |
| e! | 1/3 (33%) | | 1/3 (33%) |
| espn | | 0/2 (0%) | 0/2 (0%) |
| fx | 2/5 (40%) | 7/9 (78%) | 9/14 (64%) |
| hbo | 8/14 (57%) | 8/11 (73%) | 16/25 (64%) |
| ifc | 6/8 (75%) | | 6/8 (75%) |
| lifetime | 1/2 (50%) | 5/11 (45%) | 6/13 (46%) |
| mtv | 6/21 (29%) | 0/1 (0%) | 6/22 (27%) |
| nick at nite | 1/1 (100%) | | 1/1 (100%) |
| oxygen | 1/4 (25%) | | 1/4 (25%) |
| showtime | 5/9 (56%) | 14/19 (74%) | 19/28 (68%) |
| soapnet | | 2/3 (67%) | 2/3 (67%) |
| spike tv | 1/10 (10%) | 0/1 (0%) | 1/11 (9%) |
| starz | 2/3 (67%) | 1/1 (100%) | 3/4 (75%) |
| syfy | 1/2 (50%) | 6/15 (40%) | 7/17 (41%) |
| tbs | 5/6 (83%) | | 5/6 (83%) |
| tnt | | 5/10 (50%) | 5/10 (50%) |
| usa | 0/2 (0%) | 7/12 (58%) | 7/14 (50%) |
| vh1 | 1/3 (33%) | 0/1 (0%) | 1/4 (25%) |
| total | 53/122 (43%) | 67/112 (60%) | 120/234 (51%) |
The overall numbers shouldn't be much a surprise: cable traditionally has a more patient attitude. After all, original content is about as big of a promotional tool a network can have for its brand. And for the overwhelming majority of networks that have tried scripted programming, it's paid off. (Only ESPN, Spike TV, Oxygen, VH1 and MTV have fared worse than the broadcast networks in launching scripted programming.) And for dramas it's even better - 60% of them made it a second season - while networks like HBO, Showtime and FX fare that well with every original program they launch. All in all, the cable shows you've added to your lineup this fall are more likely to be around than the broadcast ones.
MONDAY: Why don't cable channels pick up canceled broadcast network shows?
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[12/17/25 - 12:00 PM] CBS Is Turning All of America Into an Epic Adventure for the "Survivor 50 Challenge" For the first time ever, newcomers, longtime viewers and anyone who loves a good challenge will have the chance to strategize, uncover clues, solve riddles and track down authentic immunity idols hidden in their state.
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[12/17/25 - 11:59 AM] Video: Official Season 8 Trailer - "The Rookie" On Tuesday, January 6 on ABC, get ready for a season premiere with explosive action, unexpected alliances, and cases that stretch across continents.
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[12/17/25 - 11:30 AM] FOX Entertainment Studios Signs Producer Jeffrey Levine and His Bronson Canyon Pictures to Multi-Year First-Look Deal Under the agreement, Levine will develop and produce scripted television series for the studio across broadcast, streaming, and emerging digital storytelling platforms.
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[12/17/25 - 10:05 AM] Video: "Scars of Beauty" - Second Season Confirmed - HBO Max After much gossip and rumors, we're here to clarify that... it's real!
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[12/17/25 - 10:05 AM] Video: "Tyler Perry's Sistas" Returns for Season 10 - Premieres January 7 at 9/8c Tyler Perry's hit series returns for Season 10 with new drama, deeper friendships, and unexpected twists.
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[12/17/25 - 10:00 AM] "Hollywood Squares" Kicks Off Season 2 with Star-Studded Celebrity Lineup This season's newcomers who will share the board with famed center square Drew Barrymore include Anthony Anderson, Glenn Close, Kat Dennings, Fortune Feimster, Zarna Garg, Jay Mohr, Padma Lakshmi, Joel McHale, Ariana Debose and Arsenio Hall.
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[12/17/25 - 10:00 AM] AMC Networks' January Highlights Include "Gangs of London," "Sanctuary: A Witch's Tale," "My Life Is Murder," "Planet Earth: Kingdom" and More Other premieres include the new series "Wolf" on AMC+ and Shudder, based on Mo Hayder's acclaimed Jack Caffrey novels.
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[12/17/25 - 09:46 AM] Netflix Announces Series Adaptation of Liz Moore's "The God of the Woods" Produced by Sony Pictures Television, the new series follows the wealthy Van Laars as they fight to hold their family together, unearthing devastating secrets in the process.
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[12/17/25 - 09:43 AM] The Academy Partners with YouTube for Exclusive Global Rights to the Oscars and Other Academy Content Starting in 2029 The multi-year deal begins in 2029 with the 101st Oscars ceremony and runs through 2033.
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[12/17/25 - 09:34 AM] ESPN to Debut "MNF Playbook with Next Gen Stats" Dec. 22, An NFL Data-Cast Aimed at Avid Fans; Complements "Monday Night Football" and ESPN NFL Postseason Slate In Week 16 and 17, Luke Kuechly - the former Carolina Panthers standout linebacker and seven-time Pro Bowler - will team up with ESPN NFL analysts Dan Orlovsky and Field Yates from ESPN's headquarters in Bristol, Conn.
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[12/17/25 - 09:18 AM] Video: "Paul Anka: His Way" - Official Trailer - HBO The film follows the iconic, chart-topping songwriter and musician Paul Anka through stardom and reinvention in an ever-changing industry.
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[12/17/25 - 09:01 AM] Netflix and Barstool Sports Announce Exclusive Video Podcast Partnership The podcasts joining Netflix in early 2026 include "Pardon My Take," "The Ryen Russillo Show," and "Spittin Chiclets."
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[12/17/25 - 09:00 AM] Obsessive Compulsions and Strange Fixations Are Back in a Compelling New Season of TLC's "My Strange Addiction" The series explores the unfiltered stories of people whose obsessive behaviors have taken over their lives. Each episode dives into bizarre, real-world situations revealing how these addictions shape daily routines and impact the way they navigate the world.
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[12/17/25 - 09:00 AM] Video: Starz Releases "Outlander" Final Season Opening Title Sequence Performed by Academy and Grammy Award Winner Annie Lennox The eighth and final season of the groundbreaking series will premiere on Friday, March 6, 2026.
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