or


[03/09/10 - 12:04 PM]
Sundance Channel Celebrates Earth Day with the Global Premiere of the Second Season of Its Original Series, ''The Lazy Environmentalist''
Season two will kick off Tuesday, April 20, just two days before the 40th anniversary of Earth Day.

[via press release from Sundance]

Sundance Channel Celebrates Earth Day With the Global Premiere of the Second Season of its Original Series, ''The Lazy Environmentalist''

Day-and-Date Asia, Europe and US Premieres on April 20, 2010

New York, March 9, 2010 - In commemoration of Earth Day, Sundance Channel will present to its viewers a new season of its original green series, "The Lazy Environmentalist." Season two of the award winning series will kick off in Asia, Europe and the United States on Tuesday, April 20, just two days before the 40th anniversary of Earth Day.

Winner of the 2009 Environmental Media Association Award for "Best Reality Show," "The Lazy Environmentalist" is ideal TV fare to help viewers ring in Earth Day. The half-hour, primetime series - hosted by eco-entrepreneur and author Josh Dorfman - showcases Dorfman's credo that greening the planet doesn't have to be complicated, even for self-described "lazy environmentalists" like him. Each episode operates on the theory that consumers should not settle for an expensive and/or inferior product simply because it is environmentally-friendly.

"I'm very excited about our second season, which I think carries the lazy environmentalist ethos into some unexpected, yet relevant, places," said Dorfman. "Admittedly, I prefer convenience, so the show for me has two simple goals: one is to help viewers find green solutions that are easy, attractive and actually improve their daily lives; the other is to have fun with the entire process and keep a light spirit. In other words, if you're thinking about bringing a microwave on your camping trip - or just want to meet a person who would - this is a show for you."

In the eight-part season two, Dorfman (who penned The Lazy Environmentalist: Your Guide to Easy, Stylish, Green Living and The Lazy Environmentalist on a Budget) makes his case to an offbeat roster of conservation skeptics, and demonstrates that a green approach can easily translate into any profession or lifestyle. From fashion designers and exterminators to surfers and day care center operators, Dorfman works with the series' widely ranging cast to prove that eco-friendly living can not only be completed with little sacrifice, but can also make professional and private lives easier for those who participate.

"The Lazy Environmentalist" is produced for Sundance Channel by Free Range Media; executive producers are David Metzler and Josh Dorfman.

Under the creative direction of Robert Redford, Sundance Channel (www.SundanceChannel.com) reaches more than 33 million subscribers in the U.S. and recently launched in France, Belgium, Singapore and Korea.

About Josh Dorfman

Josh Dorfman is an environmental entrepreneur, media personality and author of The Lazy Environmentalist: Your Guide to Easy, Stylish, Green Living and The Lazy Environmentalist on a Budget. He is also the founder and CEO of Vivavi and of ModernGreenLiving.com, Vivavi's residential search directory for consumers seeking green homes. As an advocate for positive environmental change, Josh also serves as spokesperson for Brita's FilterForGood campaign to help reduce bottled water waste and for Green Works, Clorox's line of natural cleaning products. Josh holds an MBA from Thunderbird, The School of Global Management, and a BA from the University of Pennsylvania. Dorfman's environmental epiphany came while living in China during the 1990's to launch Kryptonite Bicycle Locks' sales and marketing program. Josh saw a nation of a billion bicyclists transforming into a nation of a billion car drivers, causing potentially unprecedented stress on the global environment. How all countries enable their populations to pursue a better quality of life while bringing their lifestyles into balance with nature is a vital challenge for the 21st century and what Josh's ventures strive to address.

About Rainbow Media Holdings LLC

Rainbow Media Holdings LLC is a subsidiary of Cablevision Systems Corporation (NYSE: CVC). Rainbow Media owns and operates some of the world's most popular and award-winning entertainment brands, including AMC, IFC, Sundance Channel, WE tv, Wedding Central and IFC Entertainment (IFC Center, IFC Festival Direct, IFC Films, IFC In Theaters and IFC Productions). Additional information about Rainbow Media's multiplatform brands is available at www.rainbow-media.com.





  [march 2010]  
S
M
T
W
T
F
S
 


· LAZY ENVIRONMENTALIST, THE (SUNDANCE)





[07/28/17 - 02:32 PM]
Video: Starz Releases New "Outlander" Video and "Howards End" Images at TCA
The former returns Sunday, September 10 while the latter is due in 2018.

[07/28/17 - 02:31 PM]
Starz Announces Season Two of Critically-Acclaimed Limited Series "The Girlfriend Experience" to Premiere on Sunday, November 5th at 9PM ET/PT
From executive producer Steven Soderbergh, "The Girlfriend Experience" returns for season two with a new variation on storytelling.

[07/28/17 - 02:30 PM]
Lionsgate and Liberty Global Partner on Supernatural Spy Thriller "The Rook" for Premium Pay Platform Starz
The project was previously in development at Hulu in 2015.

[07/28/17 - 02:10 PM]
"Gotham" to Return Thursday, September 21, Followed by Time Period Premiere of Seth MacFarlane's "The Orville," on FOX
Said duo were previously scheduled to take over the night on September 28.

[07/28/17 - 11:27 AM]
"Phelps vs. Shark: Great Gold vs. Great White" Is "Shark Week's" Highest Rated Telecast Ever
Discovery further spins the numbers for Sunday, July 23.

[07/28/17 - 11:07 AM]
Lifetime Bolsters Scripted Content with Season Four Renewal of "UnREAL," Season Two Pick Up of "Mary Kills People" and Start of Production on Psychological Thriller "You"
Plus: the cable channel confirms dates for "The Watcher in the Woods," "Flint," "The Lost Wife of Robert Durst" and "I Am Elizabeth Smart."

[07/28/17 - 11:01 AM]
A&E and Lifetime to Premiere Cross-Network Event Commemorating the 15th Anniversary of the Abduction of Elizabeth Smart
Lifetime's original movie "I Am Elizabeth Smart" starring Skeet Ulrich, Deirdre Lovejoy and Alana Boden premieres Saturday, November 18.

[07/28/17 - 10:59 AM]
"All Def Comedy," Stand-Up Series from Russell Simmons, Debuts This December, Exclusively on HBO
The series order comes on the heels of November's special of the same name.

[07/28/17 - 10:33 AM]
Video: Netflix Shares Stop Motion Poem from "Daughters of Destiny"
"Daughters of Destiny" is a Netflix original documentary series that chronicles the lives of five girls from Indian families who are among the so-called "Dalit" caste and most impoverished communities in the world.

[07/28/17 - 10:17 AM]
Jonathan Gabay Promoted to Senior Vice President, Comedy Development & Programming, Fox Broadcasting Company
Gabay will be responsible for helping drive development efforts for the network's comedy slate and leading series coverage on FOX's comedy hits.

[07/28/17 - 08:12 AM]
Thursday's Broadcast Ratings: CBS, "Big Brother" Continue Their Reign
The Eye wins the evening in both total viewers and adults 18-49.

[07/28/17 - 08:02 AM]
Video: "Transparent" Season Four Trailer Now Available
The new season rolls out Friday, September 22 on Amazon Prime Video.

[07/27/17 - 02:30 PM]
TGI-Hulu! Beloved "TGIF" Lineup to Make Streaming Debut on Hulu
Plus: Hulu original drama series "Harlots" has been picked up for a second season.

[07/27/17 - 12:46 PM]
El Rey Network Greenlights Martial Arts Series "Bushido Battleground"
The new, 10-episode, two-hour series showcases elite fighters in the full contact sports of MMA, submission Jiu Jitsu and Muay Thai matches from around the world.

[07/27/17 - 12:31 PM]
Showtime(R) Orders New Animated Series Centered on Trump White House Executive Produced by Multiple Emmy(R) Winner Stephen Colbert
"I know a lot of people wanted to do this, and I'm honored that the Cartoon President invited our documentary crew into his private world," Colbert said.