or


[03/09/10 - 12:04 PM]
Sundance Channel Celebrates Earth Day with the Global Premiere of the Second Season of Its Original Series, ''The Lazy Environmentalist''
Season two will kick off Tuesday, April 20, just two days before the 40th anniversary of Earth Day.

[via press release from Sundance]

Sundance Channel Celebrates Earth Day With the Global Premiere of the Second Season of its Original Series, ''The Lazy Environmentalist''

Day-and-Date Asia, Europe and US Premieres on April 20, 2010

New York, March 9, 2010 - In commemoration of Earth Day, Sundance Channel will present to its viewers a new season of its original green series, "The Lazy Environmentalist." Season two of the award winning series will kick off in Asia, Europe and the United States on Tuesday, April 20, just two days before the 40th anniversary of Earth Day.

Winner of the 2009 Environmental Media Association Award for "Best Reality Show," "The Lazy Environmentalist" is ideal TV fare to help viewers ring in Earth Day. The half-hour, primetime series - hosted by eco-entrepreneur and author Josh Dorfman - showcases Dorfman's credo that greening the planet doesn't have to be complicated, even for self-described "lazy environmentalists" like him. Each episode operates on the theory that consumers should not settle for an expensive and/or inferior product simply because it is environmentally-friendly.

"I'm very excited about our second season, which I think carries the lazy environmentalist ethos into some unexpected, yet relevant, places," said Dorfman. "Admittedly, I prefer convenience, so the show for me has two simple goals: one is to help viewers find green solutions that are easy, attractive and actually improve their daily lives; the other is to have fun with the entire process and keep a light spirit. In other words, if you're thinking about bringing a microwave on your camping trip - or just want to meet a person who would - this is a show for you."

In the eight-part season two, Dorfman (who penned The Lazy Environmentalist: Your Guide to Easy, Stylish, Green Living and The Lazy Environmentalist on a Budget) makes his case to an offbeat roster of conservation skeptics, and demonstrates that a green approach can easily translate into any profession or lifestyle. From fashion designers and exterminators to surfers and day care center operators, Dorfman works with the series' widely ranging cast to prove that eco-friendly living can not only be completed with little sacrifice, but can also make professional and private lives easier for those who participate.

"The Lazy Environmentalist" is produced for Sundance Channel by Free Range Media; executive producers are David Metzler and Josh Dorfman.

Under the creative direction of Robert Redford, Sundance Channel (www.SundanceChannel.com) reaches more than 33 million subscribers in the U.S. and recently launched in France, Belgium, Singapore and Korea.

About Josh Dorfman

Josh Dorfman is an environmental entrepreneur, media personality and author of The Lazy Environmentalist: Your Guide to Easy, Stylish, Green Living and The Lazy Environmentalist on a Budget. He is also the founder and CEO of Vivavi and of ModernGreenLiving.com, Vivavi's residential search directory for consumers seeking green homes. As an advocate for positive environmental change, Josh also serves as spokesperson for Brita's FilterForGood campaign to help reduce bottled water waste and for Green Works, Clorox's line of natural cleaning products. Josh holds an MBA from Thunderbird, The School of Global Management, and a BA from the University of Pennsylvania. Dorfman's environmental epiphany came while living in China during the 1990's to launch Kryptonite Bicycle Locks' sales and marketing program. Josh saw a nation of a billion bicyclists transforming into a nation of a billion car drivers, causing potentially unprecedented stress on the global environment. How all countries enable their populations to pursue a better quality of life while bringing their lifestyles into balance with nature is a vital challenge for the 21st century and what Josh's ventures strive to address.

About Rainbow Media Holdings LLC

Rainbow Media Holdings LLC is a subsidiary of Cablevision Systems Corporation (NYSE: CVC). Rainbow Media owns and operates some of the world's most popular and award-winning entertainment brands, including AMC, IFC, Sundance Channel, WE tv, Wedding Central and IFC Entertainment (IFC Center, IFC Festival Direct, IFC Films, IFC In Theaters and IFC Productions). Additional information about Rainbow Media's multiplatform brands is available at www.rainbow-media.com.





  [march 2010]  
S
M
T
W
T
F
S
 


· LAZY ENVIRONMENTALIST, THE (SUNDANCE)











[03/05/15 - 10:06 AM]
Four Conference Champions Punch NCAA Tickets on FOX Sports 1
FOX Sports 1, for the second consecutive year, is the exclusive home for the entire BIG EAST Men's Basketball Tournament from Madison Square Garden in New York City, including on-site studio coverage throughout the event.

[03/05/15 - 10:00 AM]
"ACM Presents: Superstar Duets!," A New Entertainment Special Featuring an Unprecedented Lineup of Country Music Legends Performng Alongside This Year's ACM Award Nominees and Chart-Topping Artists, To Be Broadcast Friday, May 15 on CBS
Dierks Bentley, Clint Black, Luke Bryan, Kenny Chesney, Sam Hunt, Miranda Lambert, Patty Loveless, Ronnie Milsap, Darius Rucker, Dwight Yoakam, Alabama, Eli Young Band and Florida Georgia Line among those slated to appear.

[03/05/15 - 09:33 AM]
Series Premiere of "CSI: Cyber" Posts Significant Gains in the Time Period and Versus Year Ago
CBS spins the numbers for Wednesday, March 4.

[03/05/15 - 08:46 AM]
Smithsonian Channel(TM) Investigates the Real Story That Inspired CBS' Limited Event Series "The Dovekeepers"
The new one-hour special, "Siege of Masada," premiering Friday, March 27 at 9:00/8:00c, examines the evidence behind this powerful legend.

[03/05/15 - 08:32 AM]
Netflix Announces New Drama Series "The OA"
Eight hour-long episodes of the series will premiere exclusively across all Netflix territories in 2016.

[03/05/15 - 08:30 AM]
Wednesday's Broadcast Ratings: "Empire" Remains Unstoppable for FOX
The network's juggernaut climbs to a 5.7 rating among adults 18-49.

[03/05/15 - 08:24 AM]
Animal Planet's #1 Series Returns Sunday, April 5 - Jeremy Wade Goes to New Depths in the Most Daring "River Monsters" Expeditions Yet
In the season finale, Wade travels back in time to uncover the greatest river monster that ever lived in the ground-breaking special "River Monsters: Prehistoric Terror," premiering in late May during Animal Planet's fourth annual "Monster Week."

[03/05/15 - 08:18 AM]
"It's Me, Hilary: The Man Who Drew Eloise," The Story of Hilary Knight, Who Brought the Beloved Children's Book Icon To Life, Debuts March 23, Exclusively on HBO
The film tells the story of Hilary Knight, the man whose pen helped create Eloise, and recounts the painful events that led to the dissolution of his working relationship with Kay Thompson, the books' author and his closest collaborator.

[03/05/15 - 08:01 AM]
Strong, Lalas Tabbed FOX Sports 1's Lead Major League Soccer Broadcast Team
The trio makes its network MLS debut calling the night-cap of FOX Sports 1's season-opening doubleheader, Sunday, March 8, as the Seattle Sounders FC hosts the defending Eastern Conference Champion New England Revolution at CenturyLink Field.

[03/05/15 - 07:49 AM]
Jack Antonoff of Bleachers to Host "2015 mtvU Woodie Awards" Live on MTV Friday, March 20 from SXSW
The group joins Big Sean as the announced performers for the show.

[03/05/15 - 07:11 AM]
Olivia Colman, Tom Hollander and Elizabeth Debicki Sign on for "The Night Manager"
They join previously announced stars Hugh Laurie and Tom Hiddleston, and Academy Award(R)-winning director Susanne Bier.

[03/05/15 - 07:03 AM]
Discovery Channel Ascends with the Introduction of Elevation Weekend on April 25
A weekend of epic documentaries, Elevation Weekend documents new conflicts and obstacles as well as reflects on the history of heroic expeditions and how they inform modern explorations.

[03/05/15 - 06:04 AM]
Hallmark Channel Announces Danica McKellar to Star in "A Perfect Wedding" (WT) A Hallmark Channel Original Movie World Premiere June 2015
McKellar stars as a wedding planner extraordinaire who plans everything to perfection.

[03/05/15 - 04:06 AM]
Date and Time Change for Hallmark Channel's "When Calls the Heart" Season 2 Premiere
The show's sophomore run - originally set for Saturday, April 4 - will now kick off on Saturday, April 25.

[03/04/15 - 03:03 PM]
Nickelodeon Renews Two Live-Action Hits "Bella and the Bulldogs" and "The Thundermans"
Year-to-date, "Bella and the Bulldogs" is the number-one show on Nickelodeon with premieres averaging two million total viewers.