[04/14/10 - 03:01 AM]
VH1 Runs for a Touchdown with 'Football Wives'
Production on the eight-episode series will begin immediately for a premiere later this year.

[via press release from VH1]

VH1 Runs for a Touchdown With 'Football Wives'

Network Announces Expansion of 'Wives' Franchise with New Eight-Episode 30-Minute Series

LOS ANGELES, April 14 -- VH1 and Shed Media are teaming up again with the new series Football Wives, giving viewers a behind-the-scenes look at the glamorous life of the better halves of professional football's most elite players. Production will begin immediately. The eight-episode 30-minute series is set to premiere later this year.

This series goes inside the real life locker room of the spouses of some of the biggest footballers in the game. For the most part, these ladies live the life. They drive the best cars, live in the biggest mansions, wear designer clothes and jewelry and only travel first class. But living the high life is not all glamour and is frequently fleeting. Football players are often injured so their partners are forced to not only play wife, but also be a mother or nurse to their man. The careers of these modern day gladiators span only a few years on average and unlike basketball players, football stars travel less for games and are expected to be home with their families. But do they live up to those expectations?

"Building on the success of Basketball Wives, we want to take a look at the differences and challenges of being the better half of a player in America's most popular sport," said Jeff Olde, Executive Vice President of Original Programming and Production. "We are thrilled to expand this franchise and give viewers access to a new, unique and exclusive world that you have to see to believe."

Shed Media is producing the series. Executive producing for Shed Media are Nick Emmerson, Jennifer O'Connell, and Alex Demyanenko. Tom Huffman is a consulting producer. Executive producing for VH1 are Jeff Olde, Jill Holmes and Noah Pollack.

VH1 connects viewers to the music, artists and pop culture that matter to them most with TV series, specials, live events, exclusive online content and public affairs initiatives. VH1 is available in 95 million households in the U.S. VH1 also has an array of digital channels and services including VH1Classic, VH1 Soul, VH1 Mobile, VH1Games and extensive broadband video on VH1.com. Connect with VH1 at VH1.com.

  [april 2010]  


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