or


[06/10/10 - 02:24 PM]
HBO Enhances the Second-Screen Experience with New True Blood Twitter Microsite
Bloodcopy.com will feature weekly "hosts" that will live Tweet during each episode on Sunday nights.
[via press release from HBO]

HBO ENHANCES THE SECOND-SCREEN EXPERIENCE WITH NEW TRUE BLOOD TWITTER MICROSITE

New York, N.Y., June 10, 2010 - HBO has launched a new True Blood Twitter Microsite that will provide an enhanced second-screen experience for fans of the show. The microsite uses Twitter to connect True Blood fans to live conversations, while watching new episodes of season 3 every Sunday. Whether an active contributor or casual observer, fans visiting www.bloodcopy.com will find a True Blood-centric destination where they can share favorite moments, view popular topics, win prizes and more.

Bloodcopy.com will feature weekly "hosts" that will live Tweet during each episode on Sunday nights, initiating conversations, interacting with fans and facilitating giveaways. During this Sunday's premiere, the HBO official True Blood Twitter profile (@TrueBloodHBO) will be the site's first host. In celebration of the first episode, fans will have the chance to win Ultimate Truebie prize packs and unlock virtual badges. Through a first-to-market partnership with social discovery engine Tunerfish.com, fans will also have the opportunity to earn "Truebie" and "Maker" badges by Tweeting while they watch and influencing their friends to do the same. Surprise hosts for future episodes will be announced over the next few weeks.

Other features of the microsite include a customized Trending Topics ("Blood Topics") of the most popular keywords in True Blood Tweets; the ability to sort, search and categorize the True Blood conversation; full Twitter functionality including sign-in and URL shortener directly from the site; and a spoiler alert pop-up screen warning visitors that crucial elements of the show may be revealed. The microsite was built using Twitter's @anywhere technology and will soon be available on additional platforms. The site was designed and developed by Red Interactive Agency, http://www.ff0000.com/.





  [june 2010]  
S
M
T
W
T
F
S
  


· TRUE BLOOD (HBO)




[05/21/13 - 02:54 PM]
Monday's Cable Ratings: "WWE Raw" Claims Top Spots for USA
Plus: numbers for Bravo's "Newlyweds: The First Year," ABC Family's "The Secret Life of the American Teenager" and Syfy's "Warehouse 13."
[05/21/13 - 01:51 PM]
Sunday's Cable Ratings: "Game of Thrones," "North America" Top Charts
Plus: numbers for HBO's "Family Tree," Showtime's "The Borgias" and E!'s "What Would Ryan Lochte Do?."
[05/21/13 - 01:46 PM]
Saturday's Cable Ratings: Game 6 of Knicks/Pacers Puts ESPN on Top
Plus: numbers for Discovery's "Zombie Preppers," HBO's "The 2013 Rock and Roll Hall of Fame Induction Ceremony" and OWN's "Life with La Toya."
[05/21/13 - 01:44 PM]
Live Twitter Event with Cast Members of "Rookie Blue" During the Fourth-Season Premiere of the Series, Thursday, May 23
Missy Peregrym, Enuka Okuma, Peter Mooney, Priscilla Faia, Rachael Ancheril and Matt Gordon are among those participating.
[05/21/13 - 01:24 PM]
NBC to Air "Devastation in Oklahoma" Special Tonight in Place of "Voice" Recap
The one-hour special is set for 8:00/7:00c, leading into "The Voice" results show at 9:00/8:00c.
[05/21/13 - 01:21 PM]
"North America" Dominates Sunday Cable in Total Viewers and Persons 25-54 with 3.4 Million Viewers
Discovery further spins the numbers for Sunday, May 19.
[05/21/13 - 12:56 PM]
Oxygen's "Bad Girls Club" Season 11 Returns to Miami Airing Tuesdays This Summer
Miami was previously home to season five, and the seven newest cast members are ready to live up to their predecessors' wild antics.
[05/21/13 - 12:19 PM]
A&E's Ground-Breaking Crime and Justice Series Return Thursday, May 30
"Beyond Scared Straight" kicks off its fourth season at 10:00/9:00c immediately following the return of new episodes of "The First 48."
[05/21/13 - 12:01 PM]
Blake Shelton, Sheryl Crow to Perform Live Next Week on NBC's "The Voice"
Shelton will perform "Boys 'Round Here" on the May 27 edition of the show, while Crow will sing "Easy" on May 28.
[05/21/13 - 11:54 AM]
Nine New Shows Ordered from ABC Studios for the 2013-14 Season
ABC Studios had the most drama orders of any studio.
[05/21/13 - 11:48 AM]
Smithsonian Channel to Commemorate Life of Music Innovator Ray Manzarek with Encore Presentations of "The Doors: Mr. Mojo Risin' - The Story of L.A. Woman"
The one-hour documentary is an intimate, behind-the-scenes look at the making of what would be the iconic rock band's final album together.
[05/21/13 - 11:15 AM]
NBC Delivers Its Most Competitive TV Season and May Sweep in Nine Years
NBC spins the numbers for the season to date.
[05/21/13 - 11:11 AM]
"48 Hours Special: The War in Chicago" Is First on Saturday at 10:00 PM with Adults 25-54
CBS spins the numbers for Saturday, May 18.
[05/21/13 - 11:05 AM]
Microsoft Unveils Xbox One: The Ultimate All-in-One Home Entertainment System
Plus: Steven Spielberg will executive-produce an original "Halo" live-action television series with exclusive interactive Xbox One content.
[05/21/13 - 11:01 AM]
CMT Greenlights 11 Additional Episodes of Hit Series "Dog and Beth: On the Hunt" to Begin Airing in August
The full first season order will now total 22 episodes; production on the back 11 will begin immediately, and will air in August.