or


[08/02/10 - 06:48 AM]
MTV Hardens Commitment to Scripted Programming with Season 2 Greenlight of "The Hard Times of Rj Berger"
MTV has ordered 12 episodes for Season 2.

[via press release from MTV]

MTV HARDENS COMMITMENT TO SCRIPTED PROGRAMMING WITH SEASON 2 GREENLIGHT OF "THE HARD TIMES OF RJ BERGER"

Season 1 Episode 109 Premieres Tonight at 10pm ET/PT: "It's All About the Hamiltons"

Santa Monica, CA (August 2, 2010) - MTV has greenlit season two of its original comedy series "The Hard Times of RJ Berger," building on the network's growing slate of scripted programming, which includes recently announced greenlights for "Skins" and "Teen Wolf." The second season of "Hard Times" underscores MTV's broader programming strategy to leverage the success of its reality franchises to develop and nurture a range of new scripted series for the network's millennial audience.

"The Hard Times of RJ Berger" is a half-hour, single camera, scripted, coming-of-age comedy that follows the awkward life of RJ Berger, a late-blooming loser struggling to navigate the minefield of being fifteen, and provides a new and twisted take on classic teenage milestones. MTV has ordered 12 episodes for Season 2. The season finale for the first season airs on August 23. Episode 109, "It's All About the Hamiltons," airs tonight at 10pm ET/PT.

"We are 100% committed to scripted programming, and our current reality hits like 'Teen Mom', 'If You Really Knew Me', and, of course, 'Jersey Shore', provide an incredibly solid foundation for us to launch scripted series and let them gain traction," said Tony DiSanto, president of programming for MTV. "That's key, because whereas reality tends to burn bright and fast, scripted series take time to grow. Plus we have been so heavily branded as a reality network it will take a beat for our viewers to embrace?this new diverse slate on the channel. That's why we are so thrilled by the response to 'The Hard Times of RJ Berger.' After a sneak peek post the Movie Awards, the show has had solid week to week growth in its regular Monday night slot, as well as strong repeat numbers. We are thrilled to announce Season 2 coming soon to MTV!"

"The Hard Times of RJ Berger" continues to build in viewership with a 31% increase among P12-34 in the past four weeks. *

THE HARD TIMES OF RJ BERGER

Episode 109: "It's All About the Hamiltons":

When a hungover RJ gets caught taking aspirin in the Principal's office, he gets sent to detention, where he befriends a tough thug named Hamilton. As RJ enjoys the protection and power of Hamilton's intimidating crew, his friend Lily tries out for the cheerleading squad in hopes of winning RJ's attention.

Sneak Peek: http://www.mtv.com/videos/misc/547034/ep-9-sneak-peek.jhtml#id=1644795

Series Description:

The Hard Times of RJ Berger portrays the hilariously-hellish lives of a deeply unpopular 15 year-old named RJ Berger (Paul Iacono) and his scheming, sex-obsessed best friend, Miles Jenner (Jareb Dauplaise). For RJ, other than pining after the girl of his dreams, Jenny Swanson (Amber Lancaster), receiving daily beatings from the meanest jock in school, Max Owens (Jayson Blair), and evading the stalker-ish advances of Lily Miran (Kara Taitz), there really isn't much excitement in his life. That is, until his anatomical gift is accidentally exposed to the entire school. In a single moment, RJ goes from anonymous to infamous, and for the first time in his life, he feels a tiny sliver of confidence. A coming-of-age comedy about a high school sophomore, the series is a part "The Wonder Years" and part "Superbad."

Each episode incorporates a stylized animation sequence, identifying the show with pop culture and video games. The series was created by David Katzenberg and Seth Grahame-Smith.

*Source: NMR. L+SD 000s. 7/25/10 or as dated. % increase = 7/25/10 vs 7/5/10.

About MTV:

MTV is the dynamic, vibrant experiment at the intersection of music, creativity and youth culture. For over 28 years, MTV has evolved, challenged the norm, and detonated boundaries -- giving each new generation a creative outlet and voice that entertains, informs and unites on every platform and screen. On-air, MTV is the number one rated full-day ad-supported cable network for P12-24 and P12-34. Online, MTV.com averaged 24.5 million monthly unique visitors during the first quarter of 2010 -- up +8% from Q4/2009 and up +13% year-over-year. Average video streams for the first quarter of 2010 increased +8% from the Q4/2009 and is up +6% over the same time period last year. And MTV's successful sibling networks MTV2 and mtvU each deliver unprecedented customized content, super-serving young males, music fans, and college students like no one else. MTV is part of MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), one of the world's leading creators of programming and content across all media platforms.





  [august 2010]  
S
M
T
W
T
F
S


· HARD TIMES OF RJ BERGER, THE (MTV)









[04/01/15 - 11:41 AM]
"Idol" Fan Save on Twitter Adds New and Dramatic Real-Time Twist to Season!
Beginning this week, fans have the opportunity to save a finalist from elimination by a real-time vote using Twitter.

[04/01/15 - 10:49 AM]
ABC Family Picks Up Three New Unscripted Series: "Startup U," "Next Step Realty: NYC" and "Monica the Medium"
These unscripted series join recently greenlit series "Becoming Us" (formerly "My Transparent Life") and "Job or No Job," which will all premiere this summer.

[04/01/15 - 10:30 AM]
E! Continues to Boost Original Programming with Introduction of Three New Series and Return of Three Hit Franchises
"#RichKids of Beverly Hills" (Sunday, May 24), "Total Divas" (Summer 2015) and "Christina Milian Turned Up" (Fall 2015) are all due back.

[04/01/15 - 10:03 AM]
truTV Spring 2015 Highlights
Said offerings include the return of "Fake Off" (Wednesday, May 6), "Barmageddon" (Monday, June 1) and "How to Be a Grown Up" (Tuesday, June 2).

[04/01/15 - 10:00 AM]
Fifth Harmony, Carly Rae Jepsen, Chelsea Kane, Sweet Suspense, Kelsea Ballerini, and Stars of "black-ish" and "Teen Beach 2" to Present at the 2015 Radio Disney Music Awards
A 30-minute pre-show originating from the red carpet and a 90-minute awards show telecast will be presented on multiple platforms around the world beginning Sunday, April 26 (7:30 p.m., ET/PT) on Disney Channel.

[04/01/15 - 10:00 AM]
CBS Announces Season Finale Airdates
Plus: "Stalker" will rejoin the schedule on Monday, May 4 at 9:00/8:00c.

[04/01/15 - 09:45 AM]
Creative Team Behind "The Bachelor" Franchise Introduces New Luxurious Line of Hot Tubs to Be Sold at Retailers Nationwide Beginning April 1
"Hot tubs represent a great way of life - a life filled with romance and passion," said Bachelor creator/executive producer Mike Fleiss.

[04/01/15 - 09:38 AM]
USA Network's WWE "Monday Night Raw" Attracts Largest Audience in Nearly Three Years
USA spins the numbers for Monday, March 30.

[04/01/15 - 09:31 AM]
Second Round of Performers Announced to Perform on "ACM Presents: Superstar Duets," Friday, May 15 on CBS
The special, taping April 17-18 at the two-day ACM Party for a Cause Festival at Globe Life Park in Arlington, Texas, will be broadcast Friday, May 15 (9:00-11:00 PM, ET/PT).

[04/01/15 - 08:45 AM]
NBC Ties for the Nightlong Win Against All-Original Competition on the Big 4, Despite Encores of "Voice" and "Chicago Fire"
NBC spins the numbers for Tuesday, March 31.

[04/01/15 - 08:38 AM]
Tuesday's Broadcast Ratings: "NCIS," "Dovekeepers" Top Viewers for CBS
The Eye however shares the adults 18-49 crown with NBC last night.

[04/01/15 - 08:36 AM]
"Forever" Is No. 1 at 10pm in Adults 18-49 with an 11% Rise Week to Week
ABC spins the numbers for Tuesday, March 31.

[04/01/15 - 08:29 AM]
Nat Geo WILD Celebrates Earth Day with Slate of Original Animal Programming Throughout April
To help localize the Earth Day effort, Nat Geo WILD will invite people to post a selfie with the part of the Earth they most want to protect, using the hashtag #earthdayselfie.

[04/01/15 - 07:24 AM]
NBC Sports Group Fills Out 2015 Stanley Cup Playoff Bracket with Complete Coverage Beginning April 15
During April, May and June, NBC Sports Group will televise as many as 105 playoff games and possibly more than 260 hours of programming.

[04/01/15 - 07:21 AM]
CNBC's "Consumed: The Real Restaurant Business" Premieres Wednesday, May 13 at 10PM ET/PT
CNBC takes viewers behind-the-scenes of five very different restaurants in the ultra-competitive New York food scene, chronicling their every struggle and occasional triumph.