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[08/18/10 - 08:05 AM]
Cmt, MTV, VH1 and MTV International Debut Taylor Swift's "Mine" in Global Cross-Channel, Cross-Platform Event on Friday, August 27
The quartet will present "Mine" in an exclusive online premiere roadblock beginning at 8:30/7:30c.

[via press release from CMT]

CMT, MTV, VH1 AND MTV INTERNATIONAL DEBUT TAYLOR SWIFT'S "MINE" IN GLOBAL CROSS-CHANNEL, CROSS-PLATFORM EVENT ON FRIDAY, AUGUST 27

MTV Networks to Debut Video On-Air, Online and on Mobile in More than 160 Countries

NASHVILLE - August 18, 2010 - Reaching more than 160 countries around the world, sister networks CMT, MTV, VH1 and MTV International will team up to present the global premiere of Taylor Swift's new video "Mine" on Friday, August 27. The first single from Swift's upcoming album Speak Now, "Mine," was rushed to radio after being leaked across the internet and debuted at #1 on Billboard's Hot Digital Songs Chart and #3 on Billboard's Hot 100. With the Hot 100 distinction, Big Machine Records' Swift joins Mariah Carey as the only female artist in history to debut more than one single in the Top 5 in a calendar year. The eagerly-anticipated video will touch all of the MTV Music Group channels and websites in a cross-channel, cross-platform event featuring simultaneous online premieres and heavy on-air promotion, including a half-hour special to air across CMT, MTV and VH1.

CMT.com, MTV.com and VH1.com, along with MTV International sites, will present "Mine" in an exclusive online premiere roadblock beginning at 8:30 p.m. ET. MTV will debut the video on-air during its primetime lineup Friday at 9 p.m. ET/PT, while VH1 is set to air the video as part of its highly-rated weekly series VH1 TOP 20 VIDEO COUNTDOWN on Saturday, August 28 at 9:00 a.m. ET/PT.

Prior to its online premiere, CMT and CMT.com will premiere the video first as part of an exclusive half-hour LIVE special when CMT PREMIERES TAYLOR SWIFT "MINE" airs Friday, August 27 at 8:00-8:30 p.m. ET/PT. MTV will retelecast the special Saturday, August 28 at 10 a.m. ET/PT; while VH1 is set to air it Saturday, August 28 at 4 p.m. ET/PT.

Swift will introduce the video for the very first time before a live audience in CMT PREMIERES TAYLOR SWIFT "MINE" as she returns to the towns of Kennebunk and Kennebunkport, Maine where the video was filmed with co-star Toby Hemingway. The special includes a behind-the-scenes look as she gives CMT host Katie Cook a tour of the quaint towns, and offers personal insight into how this latest video came to life. "Mine" was co-directed by Swift and Roman White.

CMT, a unit of Viacom's MTV Networks (NYSE: VIA and VIA.B), is the leading television and digital authority on country music and entertainment, reaching more than 91 million homes in the U.S. CMT and its website, CMT.com, offer an unparalleled mix of music, news, live concerts and series and is the top resource for country music on demand. The network's digital platforms include the 24-hour music channel, CMT Pure Country, CMT Mobile and CMT VOD.

MTV Networks, a division of Viacom (NYSE: VIA, VIA.B), is one of the world's leading creators of entertainment content, with brands that engage and connect diverse audiences across television, online, mobile, games, virtual worlds and consumer products. The company's portfolio spans more than 150 television channels and 400 digital media properties worldwide, and includes MTV, VH1, CMT, Logo, Harmonix, Nickelodeon, Nick at Nite, Nick Jr., TeenNick, Addicting Games, Shockwave, Neopets, COMEDY CENTRAL, SPIKE, TV Land, Atom, GameTrailers and Xfire.





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[08/29/15 - 08:37 AM]
Friday's Broadcast Ratings: CBS Climbs to Top Spot with NFL Preseason
Coverage of the Lions at the Jaguars leads the night among total viewers and adults 18-49.

[08/28/15 - 04:35 PM]
"#DanceBattle America," ABC's New Dance Competition Special, Premieres Monday, September 14
Alfonso Ribeiro and Jordin Sparks host the one-hour special, which will follow the season premiere of "Dancing with the Stars."

[08/28/15 - 01:00 PM]
Rowan Blanchard and Paris Berelc Star in the Disney Channel Original Movie "Invisible Sister," Premiering Friday, October 9 on Disney Channel
The film is set to premiere as part of "Monstober," Disney Channel's month-long Halloween-themed programming event.

[08/28/15 - 11:08 AM]
The Might of the Empire Grows and Fan-Favorite Clone Troopers Debut in New Episodes of "Star Wars Rebels" Season 2 Beginning Wednesday, October 14
In "Star Wars Rebels" Season Two, past lives will be revealed and the destiny of our heroes will be changed forever.

[08/28/15 - 10:40 AM]
Christina Applegate to Guest-Star on New Comedy "The Grinder"
Additional guest castings for the new series include Emmanuelle Chriqui and Nat Faxon.

[08/28/15 - 08:47 AM]
"Food Fighters" Matches Its Season High in 18-49
NBC spins the numbers for Thursday, August 27.

[08/28/15 - 08:38 AM]
Thursday's Broadcast Ratings: "Big Brother," "Big Bang" Continue Win Streak for CBS
The Eye has won the past 11 Thursdays among total viewers and adults 18-49.

[08/28/15 - 07:05 AM]
USA Network Stars Support No More Campaign to End Domestic Violence and Sexual Assault in Upcoming "Law & Order: Special Victims Unit" Marathon on August 30
Aaron Tveit, Gina Torres, John Cena, Mark Feuerstein, Patrick J. Adams, Rami Malek, Sarah Rafferty and Daniel Sunjata are all featured in the 11-episode stunt.

[08/28/15 - 06:17 AM]
Brooke Burke-Charvet Returns as Co-Host for the 95th Anniversary Broadcast of Miss America
She joins previously announced judges Brett Eldredge, Taya Kyle, Kevin O'Leary, Amy Purdy and Zendaya, as well as Nick Jonas who will act as the official music curator of the evening.

[08/27/15 - 05:10 PM]
FOX Gives Midseason Drama "The Frankenstein Code" New Title of "Lookinglass"
The Rob Kazinsky-led drama is due in 2016 on the network.

[08/27/15 - 03:47 PM]
Video: VH1's "Love & Hip Hop: Hollywood" Season 2 Super Trailer
Premiering on Monday, September 7, the new cast is willing to lay it all on the line, striving to leave a permanent mark on the music industry despite sacrifices they may be forced to make.

[08/27/15 - 02:37 PM]
FXX to Air Special Mini-Marathon of "Archer's" Greatest Loves
Sterling Archer is reflecting on some of his greatest loves from the past with a special mini-marathon airing Saturday, September 26 from 10 PM - 1 AM ET/PT.

[08/27/15 - 01:54 PM]
"Compared to What: The Improbable Journey of Barney Frank" Set to Premiere on Friday, October 23rd on Showtime(R)
The film is an intimate, rollicking and entertaining look behind-the-scenes at the public and private life of one of America's greatest and, at times, controversial legislators.

[08/27/15 - 01:36 PM]
TLC Heads Back for a Second Push of "Labor Games"
The season premieres Tuesday, September 15 at 8:00/7:00c with two back-to-back episodes.

[08/27/15 - 01:08 PM]
TV One's "Welcome to the Family" Reunites Half & Half Co-Stars Valarie Pettiford and Telma Hopkins
The film centers on Stella, an internet producer (Kali Hawk), who has to learn how to balance her personal and professional lives.