or


[08/18/10 - 03:01 AM]
Pedal to the Metal: BET Speeds Up Its Fall Lineup with the Groundbreaking New Series 'Changing Lanes,' Premiering Wednesday, September 1 at 8:00 P.M.*
Narrated by Ludacris, the series "chronicles the search for the next generation of minority and female racecar drivers."

[via press release from BET]

Pedal to the Metal: BET Speeds Up its Fall Lineup With the Groundbreaking New Series 'Changing Lanes,' Premiering Wednesday, September 1 at 8:00 P.M.*

NEW YORK, Aug. 18 -- Start your engines as BET Networks, in partnership with the NASCAR, gears up for the premiere of its new docu-reality competition series, CHANGING LANES, on Wednesday, September 1 at 8:00 p.m.*

"We are thrilled to kick off our fall lineup with this fresh, new docu-series and provide our viewers a window into the often overlooked world of aspiring minority and female NASCAR drivers," said Loretha Jones, President of Original Programming for BET Networks.

Narrated by award-winning rapper and actor Ludacris, CHANGING LANES chronicles the search for the next generation of minority and female racecar drivers in America's most-watched form of motorsports. The eight episode season follows a group of hopefuls vying for a spot on Max Siegel's NASCAR Revolution Racing team.

"This has been an historic year on-track from Revolution Racing and NASCAR's Drive for Diversity program. CHANGING LANES positions viewers to experience the road which led to this landmark success," noted Max Siegel, CEO of Revolution Racing and Creator/Executive Producer of CHANGING LANES. "We knew when creating this show that there was nothing like it on television because NASCAR is a unique and specialized world."

The contestants are part of NASCAR's leading driver development program, Drive for Diversity, which provides opportunities for minority and female drivers to compete in one of NASCAR's highest levels of professional racing.

"The partnership between BET and NASCAR is unique and exciting and breaks new ground for both properties," said Marcus Jadotte, Managing Director of Public Affairs for NASCAR, who oversees the sanctioning body's diversity programs. "We believe the stories of these aspiring young drivers captured in the show will resonate with the NASCAR audience and BET viewers alike."

"One of NASCAR Media Group's main objectives is to expose the wonderful sport of NASCAR to new and diverse audiences," added Jay Abraham, COO of NASCAR Media Group. "Working on a project like CHANGING LANES with a top-notch organization like BET has been a great experience and we're excited about bringing the enthusiasm and passion of racing to the Network's loyal viewers."

While there have been other reality series to delve into motorsports, CHANGING LANES is the first show to focus exclusively on minority and female drivers. The series kicks off at NASCAR's Drive for Diversity Program Testing and Evaluation Combine, where thirty drivers experience a rigorous application process. The ten drivers selected for the team compete through several elimination style contests with four finalists winning the opportunity to qualify for the Toyota All Star Showdown in Irwindale, CA.

CHANGING LANES is executive produced by Jay Abraham, Jim Jorden, Ken Mok and Max Siegel along with BET Networks, NASCAR, NASCAR Media Group, 10 x 10 Entertainment and The 909 Group.

For more information on CHANGING LANES, please visit www.bet.com. Also, follow CHANGING LANES on twitter, http://twitter.com/changinglanesTV.

*All times ET/PT

About BET Networks

BET Networks, a subsidiary of Viacom Inc. (NYSE: VIA, VIA.B), is the nation's leading provider of quality entertainment, music, news and public affairs television programming for the African-American audience. The primary BET channel reaches more than 90 million households and can be seen in the United States, Canada, the Caribbean, the United Kingdom and sub-Saharan Africa. BET is the dominant African-American consumer brand with a diverse group of business extensions: BET.com, a leading Internet destination for Black entertainment, music, culture, and news; CENTRIC, a 24-hour entertainment network targeting the 25- to 54-year-old African-American audience; BET Digital Networks - BET Gospel and BET Hip Hop, attractive alternatives for cutting-edge entertainment tastes; BET Home Entertainment, a collection of BET-branded offerings for the home environment including DVDs and video-on-demand; BET Event Productions, a full-scale event management and production company with festivals and live events spanning the globe; BET Mobile, which provides ringtones, games and video content for wireless devices; and BET International, which operates BET in the United Kingdom and oversees the extension of BET network programming for global distribution.





  [august 2010]  
S
M
T
W
T
F
S


· CHANGING LANES (BET)





[01/22/19 - 11:36 AM]
TLC's Original Show That Started a Nationwide Craze, "90 Day Fiance" Hits Record Highs in Sixth Season
TLC further spins the numbers for the season to date.

[01/22/19 - 11:08 AM]
Not Only Are "The Magicians" Back Tomorrow at 9/8c, They'll Also Be Back for Season 5
Syfy announces the renewal via social media this morning.

[01/22/19 - 10:51 AM]
Investigation Discovery Captures the #1 Spot in Ad-Supported Cable for P25-54 and W25-54 with the Premiere of "In Pursuit with John Walsh"
Investigation Discovery further spins the numbers for Wednesday, January 16.

[01/22/19 - 10:30 AM]
TLC Set to Air Dr. Pimple Popper Marathon, "Dr. Pimple Popper: The Poppy Bowl" on Sunday, February 3
The six episodes include behind-the-scenes stories, POP-up Factoids, and Where Are They Now updates of some of Dr. Lee's most memorable patients and cases so far.

[01/22/19 - 10:27 AM]
New FOX Sports Films Documentary Explores Rivalry & Friendship of NASCAR Icons Dale Earnhardt Sr. and Jeff Gordon
"Unrivaled: Earnhardt vs. Gordon," a 60-minute documentary, premieres Thursday, February 14 on FS1.

[01/22/19 - 10:16 AM]
A&E Premieres Original Documentary Special "Studio 54" on Monday, February 11 at 10PM ET/PT
"Studio 54" premiered at the 2018 Sundance Film Festival and played at a number of film festivals, including the Tribeca Film Festival, AFI Docs, Provincetown Film Festival, and Outfest.

[01/22/19 - 08:11 AM]
Monday's Broadcast Ratings: ABC Edges NBC in Tight Demo Race
The Alphabet wins the night among adults 18-49 while the Peacock is the most-watched network overall.

[01/22/19 - 06:32 AM]
CBS All Access Breaks New Records with Best Weekend Ever
The service hit new milestones for new subscriber sign-ups and unique viewers in a weekend.

[01/22/19 - 06:02 AM]
Amazon Prime Video Is the Exclusive Subscription Streaming Home of "The Expanse"
Amazon today announced season three will be available to Prime members in over 200 countries and territories on February 8.

[01/22/19 - 05:04 AM]
"The Kelly Clarkson Show" Sold in More Than 80% of the U.S. for Its Debut in National Syndication This Fall
As previously announced, this new daily, one-hour talk show starring Kelly Clarkson, a multi-talented, Grammy Award-winning artist, will air as the lead-in to "Ellen" on the NBC-owned television stations.

[01/22/19 - 03:30 AM]
Tamron Hall Syndicated Daytime Talk Show Garners Outstanding Clearances with Over 70% of the Country Sold for Fall 2019
Cox Media Group, Sinclair Broadcast Group, The E.W. Scripps Company, Meredith Corporation, Tribune Broadcasting, Gray Television and Nexstar Media Group are among the latest station groups.

[01/22/19 - 03:07 AM]
Video: "Suburra" Season 2 - Official Trailer - Netflix
The series returns to the streaming service with new episodes on Friday, February 22.

[01/21/19 - 09:08 PM]
Netflix to Adapt Critically-Acclaimed Hit "American Son" with Broadway Director and Cast
Award-winning cast Kerry Washington, Steven Pasquale, Jeremy Jordan and Eugene Lee will reprise their roles in the Netflix production.

[01/21/19 - 01:44 PM]
Over 45 Million Tune in for NFC Championship Game
FOX Sports spins the numbers for Sunday, January 20.

[01/21/19 - 08:28 AM]
Sunday's Broadcast Ratings: AFC Championship Posts Monster Numbers for CBS
Nearly 48 million viewers tune into the Eye's primetime portion of the game.