[09/03/10 - 12:51 PM]
The CW Network Is Bringing Hellcats to the Heart of Frisco, Tx for the Largest Cheerleading Event the Nation Has Ever Seen
Plus: The cheerleading squad who succeeds in bringing the most dance participants to the gathering will receive $4,000.

[via press release from The CW]


Network invites Cheerleaders and Fans to Attempt to Break the Official Guinness World Records(TM) mark for the "Largest Cheerleading Dance" in celebration of the show's September 8th premiere

$4k Award for the Squad Who Bring the Most Dance Participants

BURBANK, CA (September 3, 2010) - On September 4, The CW Network plans to turn Frisco Memorial Stadium in Frisco, TX into Cheerleader Headquarters in advance of the premiere of its new fall series HELLCATS, beginning September 8th and starring Aly Michalka ("Bandslam") and Ashley Tisdale ("High School Musical"). The CW Network is attempting to break the Guinness World Records(TM) mark for the "Largest Cheerleading Dance" at a single venue by inviting cheerleading squads to participate in a 5-minute choreographed HELLCATS dance.

To help HELLCATS achieve a new Guinness World Records(TM) mark, The CW Network is working with the Cheer Channel, the first and only online network that serves as the premier destination for the millions of cheerleaders, dancers, and fans of the spirit industry, to rally the squads and get them prepared for the synchronized event. Cheer Channel coaches will rehearse the official "Hellcats" cheer with participants prior to the official attempt to break the existing record. Friends, family, and fans are invited to the event to support all the participants.

To add to the excitement, The CW will grant $4,000 to the cheerleading squad who succeeds in bringing the most dance participants to the gathering.

During the three hour event, The CW Network will treat participants to exclusive clips from the HELLCATS series, stage activities and giveaways. The first 400 participants to register will receive a special commemorative t-shirt, while all participants will walk away with a commemorative certificate to document the unique event.

HELLCATS is a coming-of-age story about Marti Perkins, a young, pre-law student at Lancer University in Memphis, Tennessee. Marti is cool, hip and alt, but her world flips upside down, literally and figuratively, when she loses her scholarship, and realizes the only way she can stay in school is by reigniting her dormant teen gymnastic skills to win a place on Lancer's legendary cheerleading team, The Hellcats. Against her every instinct, Marti goes for it and makes the squad, and is thrust into a world of camaraderie, backstabbing and the intersection of sports, backroom academia and big money. Marti's new roommate, Savannah Monroe, a petite, peppy Texan, is among the diverse cast of athletes, undergrads, family and friends, all set on the sprawling campus of a powerhouse college football program in the deep South. The series stars Aly Michalka as Marti Perkins, Ashley Tisdale as Savannah Monroe, Heather Hemmens as Alice Verdura, Robbie Jones as Lewis Flynn, Matt Barr as Dan Patch, with Sharon Leal as Vanessa Lodge and Gail O'Grady as Wanda Perkins.

HELLCATS premieres Wednesday, September 8th (9:00-10:00p.m. ET) on The CW.

The CW partnered with Alloy Media + Marketing and AMP Agency for this event.

  [september 2010]  


[10/21/16 - 02:02 PM]
NLCS Game 5 Is Second Most-Watched Telecast in FS1 History
FOX Sports spins the numbers for Thursday, October 20.

[10/21/16 - 12:08 PM]
Freeform Brings Fan Favorite "Stitchers" and New Original Sci-Fi Series "Beyond" to Stan Lee's L.A. Comic Con on October 29 and 30
"Stitchers" co-stars Ritesh Rajan, Damon Dayoub and Sarah Davenport are among those scheduled to appear.

[10/21/16 - 10:05 AM]
Freeform's Annual "Countdown to 25 Days of Christmas" Starts on Thanksgiving Day, Thursday, November 24
Said offerings include the premiere "The Odd Life of Timothy Green," "Boxtrolls," and the network premiere of the fourth installment of the hit "Cinderella Story" franchise, "A Cinderella Story: If the Shoe Fits."

[10/21/16 - 10:04 AM]
Freeform's Funday Programming Event Begins November 12 and Continues Through November 13
Highlights include the network premieres of "Planes: Fire & Rescue," "How to Train Your Dragon" and "Shrek Forever After."

[10/21/16 - 10:03 AM]
"Madonna: Rebel Heart Tour" to Premiere on Showtime(R) on December 9 at 9 PM ET/PT
The film is co-directed by Danny B. Tull and Nathan Rissman, both of whom have worked extensively with Madonna on her feature films and tour movies.

[10/21/16 - 09:55 AM]
David Blaine Is Back With an Extraordinary Special, "David Blaine: Beyond Magic," Airing Tuesday, November 15, on ABC
Following his critically acclaimed ratings smash "David Blaine: Real or Magic," Blaine returns with his most revealing performance yet.

[10/21/16 - 09:35 AM]
Video: Netflix's "Haters Back Off!" Star Miranda Sings Shares Some of Her Favorite Things
Based on the character created by Colleen Ballinger, "Haters Back Off!" delves into the oddball family life of Miranda Sings.

[10/21/16 - 09:31 AM]
Video: Netflix Unveils The Ivory Game Trailer and Poster
From executive producer Leonardo DiCaprio, The Ivory Game is an epic documentary feature that goes undercover into the dark and sinister underbelly of ivory trafficking.

[10/21/16 - 09:29 AM]
Premiere Date Change - A&E Network Will Now Air Original Docu-Series "The Killing Season" on November 12
The newcomer will now roll out with back-to-back episodes one week later than previously announced.

[10/21/16 - 09:24 AM]
No One Can Hear You Scream: Investigation Discovery's All-New Series "Dead Silent" Premieres Tuesday, October 25 at 9/8C
In the six-part series, myth, urban legend, and horror movie dread collide to showcase real-life, dark and twisted tales too frightening to be imaginary.

[10/21/16 - 09:02 AM]
Oxygen Media Strikes Again with New True Crime Series "Killision Course" Premiering Saturday, November 5th at 9PM ET/PT
The four-episode, genre breaking series, recreates true stories of murder connecting the victim, accomplice and killer, on a joy ride of suspense, betrayal and obsession.

[10/21/16 - 08:47 AM]
Thursday's Broadcast Ratings: CBS Holds Off Competition with NFL
The Eye wins the night in both total viewers and adults 18-49.

[10/20/16 - 03:55 PM]
Oxygen Media Tests the Bonds of Friendship When New Competition Series "The Battle of the Ex-Besties" Premieres Tuesday, December 6 at 11PM ET/PT
Hosted by Sibley Scoles, the series follows fourteen former BFFs who are forced to confront - and hopefully forget - past differences in order to win a life-changing $100,000 grand prize.

[10/20/16 - 01:49 PM]
Investigation Discovery Delivers Nearly One Million Viewers for World Television Premiere of "Southwest of Salem: The Story of the San Antonio Four"
Investigation Discovery further spins the numbers for Saturday, October 15.

[10/20/16 - 01:04 PM]
Investigation Discovery Looks at When Happily Ever After Goes Horribly Wrong in All-New Series "Married with Secrets"
The new eight-part series premieres Tuesday, October 25 at 10:00/9:00c.