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[09/17/10 - 07:14 AM] Hollywood Meets Hawaii in a CBS Promotional Campaign for "Hawaii Five-0" The spot features the USC Trojan Marching Band performing the series' theme song on Waikiki Beach and interacting with stars Grace Park and Daniel Dae Kim. |
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| [via press release from CBS] |
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THIS JUST IN...
...from CBS Marketing Group
"HOLLYWOOD MEETS HAWAII" IN A CBS PROMOTIONAL CAMPAIGN FOR "HAWAII FIVE-0"
"Hawaii Five-0" Stars Daniel Dae Kim and Grace Park
Appear in the Spots, Which Feature the USC Trojan Marching Band
Performing the Series' Iconic Theme Song
An iconic band plays an iconic brand when "Hollywood Meets Hawaii" in CBS's promotional campaign for HAWAII FIVE-0, which features the USC Trojan Marching Band performing the series' theme song on Waikiki Beach and interacting with stars Grace Park and Daniel Dae Kim.
The music video was shot on the band's home field in Los Angeles and also on picturesque Waikiki Beach in Honolulu during the Trojan's Sept. 2 visit to Hawaii for USC's kick-off game of the 2010 college football season against the University of Hawaii Warriors. The video will be presented on-air and online.
Through the years, The Trojan Marching Band has appeared in over 100 movies and television shows and multiple times on the Academy Awards and Grammy Awards. They have visited 17 countries, marched in 16 Rose Parades and traveled to every USC Football game since 1987�a streak of 284 and counting.
HAWAII FIVE-0 is a contemporary take on the classic series about a new elite federalized task force whose mission is to wipe out the crime that washes up on the Islands' sun-drenched beaches. The series premieres Monday, Sept. 20 (10:00-11:00 PM, ET/PT) on the CBS Television Network and stars Alex O'Loughlin as Detective Steve McGarrett, Scott Caan as Detective Danny "Danno" Williams, Daniel Dae Kim as Chin Ho Kelly, and Grace Park as Kono Kalakaua. Peter Lenkov, Alex Kurtzman and Roberto Orci are executive producers for CBS Television Studios.
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[11/11/26 - 12:00 PM] FOX Powers Into Winter 2027 with Global Franchise "Baywatch," Compelling New Drama "The Interrogator" and a Standout Lineup of Returning Hits Newly announced return dates include "The Masked Singer" (January 6), "Extracted" (January 7), "Murder in a Small Town" (February 1), "Memory of a Killer" (February 1), and "Next Level Chef" (February 18).
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[11/11/26 - 11:02 AM] FX's "Adults" Renewed for Third Season The renewal of the breakout ensemble comedy from Ben Kronengold and Rebecca Shaw comes as Kronengold and Shaw have also set a new overall deal with FX Productions.
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[11/11/26 - 11:01 AM] Trisha Paytas Is Playing Matchmaker in New Tubi Original Dating Series "Don't Date Alone with Trisha Paytas" Each 30-minute episode follows one best friend as they vet three potential matches for their queer friend in a vibrant luxury setting, with help from none other than Trisha herself.
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[11/11/26 - 10:29 AM] FOX Entertainment Studios, Moriah Media, and Gal Gadot & Jaron Varsano's Pilot Wave Team Up for "Don't Feed the Lion" Screen Adaptation Published by Arcadia Children's Books, "Don't Feed the Lion" follows Theo Kaplan, a 13-year-old soccer co-captain, his younger sister Annie and their classmate Gabe as their lives are upended when Theo's soccer hero posts an antisemitic message online that goes viral.
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[11/11/26 - 10:04 AM] Game On! Discovery Channel's All-New "Men v. Food" Kicks Off Tuesday, December 8 at 9PM ET/PT with a Towering Burger Challenge of Epic Proportions Touching down in some of America's biggest football cities, the pair go head-to-head in the ultimate eating competitions as they tackle towering dishes and colossal creations in the battle for food glory.
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[11/11/26 - 10:01 AM] Polymarket UFC 334: Gane vs. Hokit Streaming Live on Paramount+ from Madison Square Garden This Saturday, November 14 Newly crowned undisputed UFC heavyweight champion Ciryl Gane (14-2, 1 NC) makes his first title defense against No. 4-ranked contender Josh Hokit (10-0).
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[11/11/26 - 09:30 AM] The 2026 NASCAR O'Reilly Auto Parts Series on The CW Network Delivers Strongest Viewership in Five Years Coverage averaged 1,044,000 total viewers for all 33 races, per Nielsen Panel + Big Data.
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[11/11/26 - 09:03 AM] Video: Trailer & Date Announcement - "Dance Moms: A New Era" Season 3 The A+E Factual Studios series returns with all episodes on Thursday, December 3 only on Hulu and Hulu on Disney+ for bundle subscribers.
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[11/11/26 - 09:02 AM] Video: Countdown to "Avengers: Doomsday" - Return to the Universe on Disney+ Stream "Avengers Endgame: Encore" beginning November 13 on Disney+.
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[11/11/26 - 08:59 AM] Video: CBS and Paramount+ Unveil Trailer and First Look for "The JLo Show" Premiering Nov. 26 Tracing her journey from the Bronx to global icon, Lopez delivers a production that is as intimate as it is spectacular, backed by a full orchestra, vocal ensemble, and 16 dancers.
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[11/11/26 - 08:31 AM] Video: "World War II: Behind Enemy Lines" - Official Trailer - Netflix Witness one US Army unit's battles, bravery and covert missions from D-Day to V-E Day in never-before-seen restored footage and rare firsthand accounts.
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[11/11/26 - 08:30 AM] Prime Video Names Ian Eagle, Stan Van Gundy, John Wall, and Kayla Grey to Broadcast Team for Inaugural Slate of Duke Men's Basketball Coverage Prime Video's exclusive coverage of Duke Men's Basketball tips off during the week of Thanksgiving and Black Friday on Wednesday, November 25 with a highly-anticipated clash between the Blue Devils and UConn Huskies at T-Mobile Arena in Las Vegas.
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[11/11/26 - 08:27 AM] "Saturday Night Live" Reaches Two-Year High with Host Druski and Musical Guest The Strokes The 5.6 million topped the previous week's telecast of 5.2 million viewers, which at that point was the best of the season.
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[11/11/26 - 08:16 AM] Put Me In, Coach! "Icebreaker" Adds Paul Wesley Previously announced cast includes Daisy Jelley, Connor Simos, Gabriel Tierney, Auli'i Cravalho, Peter Berry, Chaneil Kular, Devin Craig, and Aidan Shaw.
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[11/11/26 - 08:01 AM] Paramount+ Takes Viewers Inside One of the Military's Toughest Tests with Original Docuseries "The Elite: Army Rangers," Premiering December 8 The first-of-its-kind docuseries narrated is Academy Award nominee and three-time Emmy winner Sterling K. Brown.
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