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[09/17/10 - 07:14 AM]
Hollywood Meets Hawaii in a CBS Promotional Campaign for "Hawaii Five-0"
The spot features the USC Trojan Marching Band performing the series' theme song on Waikiki Beach and interacting with stars Grace Park and Daniel Dae Kim. |
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| [via press release from CBS] |
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THIS JUST IN...
...from CBS Marketing Group
"HOLLYWOOD MEETS HAWAII" IN A CBS PROMOTIONAL CAMPAIGN FOR "HAWAII FIVE-0"
"Hawaii Five-0" Stars Daniel Dae Kim and Grace Park
Appear in the Spots, Which Feature the USC Trojan Marching Band
Performing the Series' Iconic Theme Song
An iconic band plays an iconic brand when "Hollywood Meets Hawaii" in CBS's promotional campaign for HAWAII FIVE-0, which features the USC Trojan Marching Band performing the series' theme song on Waikiki Beach and interacting with stars Grace Park and Daniel Dae Kim.
The music video was shot on the band's home field in Los Angeles and also on picturesque Waikiki Beach in Honolulu during the Trojan's Sept. 2 visit to Hawaii for USC's kick-off game of the 2010 college football season against the University of Hawaii Warriors. The video will be presented on-air and online.
Through the years, The Trojan Marching Band has appeared in over 100 movies and television shows and multiple times on the Academy Awards and Grammy Awards. They have visited 17 countries, marched in 16 Rose Parades and traveled to every USC Football game since 1987�a streak of 284 and counting.
HAWAII FIVE-0 is a contemporary take on the classic series about a new elite federalized task force whose mission is to wipe out the crime that washes up on the Islands' sun-drenched beaches. The series premieres Monday, Sept. 20 (10:00-11:00 PM, ET/PT) on the CBS Television Network and stars Alex O'Loughlin as Detective Steve McGarrett, Scott Caan as Detective Danny "Danno" Williams, Daniel Dae Kim as Chin Ho Kelly, and Grace Park as Kono Kalakaua. Peter Lenkov, Alex Kurtzman and Roberto Orci are executive producers for CBS Television Studios.
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[04/18/24 - 05:01 PM]
Video: First Look at Season 2 of "Gordon Ramsay's Food Stars" Premiering Wednesday, May 22, on FOX
Gordon Ramsay and Lisa Vanderpump each bring their expert knowledge and unique leadership styles to the second season of the competition series.
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[04/18/24 - 04:09 PM]
"Fallout" Has a Blast of a Debut: Amazon MGM Studios and Kilter Films' Hit Series to Return for Season Two
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[04/18/24 - 04:01 PM]
Netflix Announces Production of "Last Samurai Standing": An Epic Battle Royale for Survival in Historic Japan
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[04/18/24 - 01:31 PM]
"Call Me Country: Beyonce & Nashville's Renaissance" from CNN FlashDocs Comes to Max April 26
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[04/18/24 - 11:59 AM]
Starz Releases First-Look Photos for the Highly Anticipated Fourth and Final Season of "Power Book II: Ghost"
Additionally, Golden Brooks will join the upcoming season in a recurring role as Janet Stewart, Monet Tejada's cousin.
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[04/18/24 - 11:33 AM]
New TLC Medical Series "Botched Bariatrics" Premiering on Wednesday, May 15th
The new medical transformation series features patients whose lives have been turned upside down after suffering complications from their bariatric surgery.
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[04/18/24 - 11:09 AM]
Lifetime Extends Relationship with Garcelle Beauvais
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[04/18/24 - 11:00 AM]
CBS Renews Critically Acclaimed Hit "Elsbeth" for Second Season
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[04/18/24 - 10:11 AM]
ABC's "9-1-1" 100th Episode Propels Series to No. 1 Drama in Primetime in Adults 18-49
The milestone 100th episode was the top program of the night, scoring a season-high on linear after 7 days of viewing in Adults 18-49 (0.91 rating), marking the show's best L7 rating since its season finale last year.
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[04/18/24 - 10:00 AM]
HBO Original Comedy Special "Nikki Glaser: Someday You'll Die" Debuts May 11
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[04/18/24 - 09:31 AM]
Video: Paramount+ with Showtime Releases the Official Trailer and Key Art for "The Chi"
The series recently wrapped production in Chicago on the remaining eight episodes of the supersized 16-episode season.
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[04/18/24 - 09:07 AM]
TNT Sports Announces Commentators for 2024 Stanley Cup Playoffs Presented by GEICO First Round Games on Saturday, April 20
TNT Sports will drop the puck on its coverage of the 2024 Stanley Cup Playoffs with up to 28 First Round games, starting Saturday, April 20 with Game 1 of New York Islanders vs. Carolina Hurricanes on TBS, truTV and Max's B/R Sports Add-On.
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[04/18/24 - 09:01 AM]
Video: "Pretty Little Liars: Summer School" Season 2 - Official Trailer - Max
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[04/18/24 - 09:00 AM]
Stephen Colbert Is Taking His Show on the Road!
Announced during last night's episode of "The Late Show," Colbert revealed the show would broadcast from Chicago's storied Auditorium Theater during the week of this year's Democratic National Convention.
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[04/18/24 - 08:41 AM]
NBA TV's 2024 NBA Playoffs Coverage to Tip Off with Orlando Magic Visiting Cleveland Cavaliers, First Round Game 2, on Monday, April 22, at 7 p.m. ET
The network's back-to-back nights of coverage will continue Tuesday, April 23, with the Milwaukee Bucks and Damian Lillard hosting the Indiana Pacers and Tyrese Haliburton, Game 2, at 8:30 p.m.
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