[09/21/10 - 10:05 AM]
Adult Swim and Scion Provide Metal Music Fans Free Exclusive Downloads of Never-Before-Heard Songs from Top Artists
"Music is such an important part of both the Adult Swim culture and the lives of our fans," said Jason DeMarco.

[via press release from Adult Swim]

Adult Swim and Scion Provide Metal Music Fans Free Exclusive Downloads Of Never-Before-Heard Songs from Top Artists

Adult Swim and Scion A/V's "Metal Swim" to Debut Sept 20 at AdultSwim.com/Metal And Feature 16 Tracks from Some of Metal's Heaviest Bands

Adult Swim and Scion are set to release a collection of 16 metal tracks from some of the heaviest bands in existence. Metal Swim, presented by Scion A/V, will feature rare and never-before-released songs from some of the genre's most notable bands and will be available exclusively as free downloads on AdultSwim.com/metal (http://www.adultswim.com/metal) starting Sept. 20. The site will feature Scion-branded messaging in a custom-created environment containing the free music downloads as well as a music video from Skeletonwitch and video footage from Scion Rock Fest 2009 and 2010. To support the program, Adult Swim will drive awareness to the website through custom on-air messaging, sponsored by Scion A/V.

"Music is such an important part of both the Adult Swim culture and the lives of our fans, and we are always looking for ways to integrate different types of music and programs in to everything we do," said Jason DeMarco, creative director of sales promotions, Adult Swim. "Working closely with Scion on Metal Swim, has allowed us the chance to provide fans free access to some of the hidden gems of the metal world and we're looking forward to their response."

Sponsored by Scion, Metal Swim will include the following artists and tracks:

1. Death Angel - Truce

2. Skeletonwitch - Bringers of Death

3. Torche - Arrowhead

4. Ludicra - Path of Ash

5. Kylesa - Forsaken

6. Black Tusk - Fatal Kiss

7. Red Fang - Hank is Dead

8. Black Cobra - Frozen Night

9. Saviours - Dixie Dieway

10. Witch Mountain - Veil of the Forgotten

11. Isis - Pliable Foe

12. Jesu - Dethroned

13. Pelican - Inch Above Sand

14. Zoroaster - Witch Hammer

15. Withered - Extinguished With the Misery

16. Boris - Luna

Scion Audio/Visual (SA/V) was created to give artists a voice in a noisy world. Scion has consistently championed independent thinking and alternative culture. Through project like the in-house Audio/Visual record label, the Installation Los Angeles gallery space, the online radio station Scion Radio 17 and the Scion culture magazine, Scion continues to promote the finest emerging talent across mediums.

About Scion

Scion, from Toyota Motor Sales (TMS), U.S.A., Inc., was developed with a new generation of youthful buyers in mind. Scion's mission is to provide distinctive products, the opportunity to personalize, and an innovative, consumer-driven process at the retail level. The brand features three ground-breaking models with a wide array of standard features: the xD urban subcompact five-door, the iconic xB urban utility vehicle and the all-new tC sports coupe. Scion launches the all-new, premium micro-subcompact iQ in early 2011. The Scion brand often applies new practices in all aspects of its business and pushes the creativity envelope with non-traditional advertising and marketing to engage young consumers. Scion also supports originality through its programs in the artistic community. For more information, visit www.scion.com.

About Adult Swim

Adult Swim (AdultSwim.com), launched in 2001, is Turner Broadcasting System, Inc.'s network offering original and acquired animated and live-action series for young adults. Airing nightly from 10 p.m. to 6 a.m. (ET, PT), Adult Swim shares channel space with Cartoon Network, home to the best in original, acquired and classic entertainment for youth and families, and is seen in 97 million U.S. homes.

Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.

  [september 2010]  

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