or


[11/02/10 - 09:48 AM]
Bravo Announces TRESemme and Ford Edge as Official Sponsors for "The Fashion Show: Ultimate Collection"
The series returns for its second season on Tuesday, November 9 at 10:00/9:00c.

[via press release from Bravo]

BRAVO ANNOUNCES TRESemmé AND FORD EDGE AS OFFICIAL SPONSORS FOR "THE FASHION SHOW: ULTIMATE COLLECTION"

NEW YORK - November 2, 2010 - Bravo has inked multi-platform deals with three sponsors for the upcoming season of "The Fashion Show: Ultimate Collection" including TRESemmé and Ford Edge. These sponsorships will provide unique brand exposure as well as a major on-air and online presence. "The Fashion Show: Ultimate Collection" premieres Tuesday, November 9 at 10 p.m. ET/PT.

TRESemmé will serve as the official hair care partner for the series. The fully-integrated sponsorship includes an in-show branded hair salon and $125,000 prize for the winner. TRESemmé is part of the action in each episode by providing catwalk-ready hair created by TRESemmé celebrity stylist Jeanie Syfu. The multi-platform deal will feature customized on-air vignettes starring Syfu, who will highlight how she utilizes the brand's products to achieve two runway-ready styles in each episode. BravoTV.com will feature a weekly interactive photo gallery where fans can weigh-in on designs created in the show, as well as a behind-the-scenes salon cam with exclusive videos & widget showcasing all of the backstage action, gossip, and drama as models prep in the TRESemmé salon for each week's fashion showdown. Viewers can get all the stylist news from the TRESemmé salon at TRESemme.com, Facebook/Tresemme, @Tresemme on Twitter.

The new 2011 Ford Edge will also have full on-air promotional sponsorship, along with two custom vignettes showcasing celebrity stylist and "The Fashion Show: Ultimate Collection" Creative Director Stefan Campbell. The vignettes will feature him exploring some of his favorite New York City fashion destinations from behind the wheel of a Ford Edge. Campbell will discover the trendy styles of Manhattan's West Village and Meatpacking District, then drive fans online to Bravotv.com for more information, including a custom photo gallery showcasing more of his top New York City fashion destinations and the looks they're known for. Additionally, the MyFord Touch driver connect technology in the new Ford Edge is featured in the series, and Ford will also be part of a prize giveaway in one episode.

"The Fashion Show: Ultimate Collection" will split 12 talented men and women into two fashion houses and each "house" must work together, not only to create a cohesive collection each week, but also to produce a live fashion show in every episode. From the set, to the music and lighting, these contestants will be pushed harder than ever before as they lay it all on the line for a chance to create the ultimate collection and to win $125,000 furnished by TRESemme(R) Professional Hair Care. For a sneak peek at the series go to: http://www.bravotv.com/the-fashion-show-ultimate-collection/season-2/videos/creating-the-ultimate-collection

Left/Right Productions will produce the second season for Bravo with Banks Tarver and Ken Druckerman as executive producers.

Bravo is a program service of NBC Universal Cable Entertainment, a division of NBC Universal one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Bravo has been an NBC Universal cable network since December 2002 and was the first television service dedicated to film and the performing arts when it launched in December 1980. For more information, visit www.BravoTV.com.





  [november 2010]  
S
M
T
W
T
F
S
 


· FASHION SHOW, THE (BRAVO)





[10/14/19 - 12:00 PM]
New Craig Ferguson-Hosted Game Show, ABC's "The Hustler," Challenges Viewers to Hone Their Detective Skills
"The Hustler" is set to begin production later this fall, with an airdate to be announced at a later date.

[10/14/19 - 11:01 AM]
Sarah Silverman Returns to HBO for Stand-Up Comedy Special and Late-Night Series Pilot
Silverman describes her proposed late-night series as "weighing in on the mishigas of the week and taking live video calls."

[10/14/19 - 10:00 AM]
Documentary "Saudi Women's Driving School" Debuts October 24, Exclusively on HBO
This eye-opening film documents the lives of self-reliant women in Saudi Arabia who challenge western stereotypes of their country's gender dynamics, while exercising their long-awaited right to drive.

[10/14/19 - 09:13 AM]
Video: YouTube Debuts Official Trailer for New Learning Series That Tests the Magic of Cinema from "Back to the Future" to "Ghostbusters"
"Could You Survive The Movies," hosted by Jake Roper, debuts Monday, October 21.

[10/14/19 - 08:19 AM]
Sunday's Broadcast Ratings: NBC, "Sunday Night Football" Stay on Top
The Peacock once again wins the evening in all categories.

[10/14/19 - 08:01 AM]
Showtime(R) Presents "Celeste Barber: Challenge Accepted"
Look for the stand-up special to debut on Friday, November 1 at 9:00/8:00c.

[10/14/19 - 07:52 AM]
"The Daily Show with Trevor Noah" Announces Live Democratic Presidential Primary Debate Coverage "Votegasm 2020: The Field Narrows from 10 to... 12?" to Air on Tuesday, October 15 at 11:00 P.M. Eastern
Alex Wagner will be the night's guest interview.

[10/14/19 - 06:27 AM]
Video: "The Marvelous Mrs. Maisel" Season 3 Trailer Available Now
The trailer features the song "Perfectly Marvelous" from Cabaret with an original recording by Sutton Foster.

[10/14/19 - 06:06 AM]
Business Is Personal on an All-New Season of CNBC's Hit Series "The Profit" Premiering Tuesday, November 5 at 10PM ET
Business is personal as Marcus visits 12 entrepreneurs looking to get on the path to success, and one flooded town desperate to get back on proverbial dry land.

[10/14/19 - 01:28 AM]
Video: "The Man Without Gravity" - Official Trailer - Netflix
The film, directed by Marco Bonfanti, premieres Friday, November 1.

[10/13/19 - 08:55 AM]
Saturday's Broadcast Ratings: FOX, ALCS Snap College Football Win Streak
The network's MLB telecast wins the night in total viewers and adults 18-49.

[10/12/19 - 08:38 AM]
Friday's Broadcast Ratings: "WWE SmackDown" Holds Onto Demo Crown
FOX's telecast is still the adults 18-49 champ, but down over 28% from last week's network debut.

[10/11/19 - 02:00 PM]
Disney Channel Orders Family Dance Competition Series "Disney Fam Jam"
Each episode of the competition series will feature two families hitting the floor in three unique rounds of dance battles to see which family will be crowned "Disney Fam Jam" Champs.

[10/11/19 - 10:34 AM]
truTV's "The Carbonaro Effect" Returns Nov. 7
In these all-new eight half-hour episodes, viewers will watch in disbelief as Michael raises the spirt and body of a nun and takes the phrases "cat lady" and "grass fed beef" literally.

[10/11/19 - 10:16 AM]
Quibi and TMZ Announce Two Daily Pop Culture News Shows
"Quibi is the future and we are thrilled to land on a mobile platform that speaks to a young audience on the hunt for celebrity content," said Harvey Levin.