or


[11/11/10 - 01:05 PM]
The NBC Peacock Struts Its Green Feathers Once Again in Primetime, In Honor of the Company's Annual "Green Week" November 14-21
"Law & Order: Los Angeles," "The Office," "Chase," "Community," "The Biggest Loser," "Parenthood" and "Outsourced" are among the series featuring green-themed storylines.

[via press release from NBC]

THE NBC PEACOCK STRUTS ITS GREEN FEATHERS ONCE AGAIN IN PRIMETIME, IN HONOR OF THE COMPANY'S ANNUAL "GREEN WEEK" NOVEMBER 14-21

NEW YORK - November 11, 2010 - Familiar faces from NBC Primetime shows will inform and entertain audiences about the environment during "Green Week," which runs across the NBC Universal networks November 14-21. Primetime shows including "Law & Order: Los Angeles," "The Office," "Chase," "Community," "The Biggest Loser," "Parenthood" and "Outsourced" will include green references in their storylines as part of a collective effort to integrate environmental issues into the cultural dialogue.

"NBCU's broad portfolio of media properties provides a unique opportunity to help raise environmental awareness in a fun and engaging way that fits with each show's brand identity," said Beth Colleton, VP of Green is Universal. "Research proves that organically weaving informative pro-social themes into entertainment programming can be one of most effective ways to get a message across," said Colleton.

Viewers can catch green references in seven shows across the NBC prime schedule, plus a primetime special green documentary and "Dateline NBC" interview. Highlights include:

· In "Chase," Congressman Nevins tells Luke he is going to implement a green initiative to retrofit all U.S. Marshal offices.

· In "The Office," Michael attempts to help the planet by recycling.

· "Law & Order: Los Angeles" -- The victim is a scientist dedicated to water clean up in Los Angeles County's polluted creeks and rivers. After word gets out that the scientist was responsible for sanctions against a local company, the detectives suspect possible corporate involvement.

· Bob and Jillian give eco-minded training tips on "The Biggest Loser."

· In "Community," Annie does a school project to promote alternative fuel sources.

· On "Parenthood," Max's class creates craft projects using recycled egg cartons.

· In "Outsourced," Gupta charges his flashlight instead of using chemical batteries.

· The Prince of Wales will offer his views on solutions to the environmental crisis in "Harmony," a new feature film and television special that grows out of three decades of work by The Prince of Wales to combat climate change and find innovative solutions to the global environmental crisis.

· NBC News' Brian Williams conducts an exclusive one-on-one interview with Prince Charles, who talks about his efforts to prevent global warming and why he wants to be "the defender of nature," in a one-hour special report on "Dateline."

About Green is Universal:

Launched in May 2007, "Green is Universal" is NBC Universal's ongoing green initiative dedicated to raising Green awareness, effecting positive change to the environment, and greening its own operations. Throughout the year, NBC Universal uses it numerous media and entertainment platforms to educate the public on the environment, with over 250 hours of green-themed content airing across 42 NBCU brands.





  [november 2010]  
S
M
T
W
T
F
S
 


· BIGGEST LOSER, THE (NBC)
· CHASE (NBC)
· COMMUNITY (YAHOO)
· LAW & ORDER: LOS ANGELES (NBC)
· OFFICE, THE (NBC)
· OUTSOURCED (NBC)
· PARENTHOOD (NBC)









[07/04/15 - 08:45 AM]
"Dateline NBC" Is the #1 Big 4 Telecast of the Night in Adults 18-49 and 25-54
NBC spins the numbers for Friday, July 3.

[07/04/15 - 08:37 AM]
Friday's Broadcast Ratings: ABC, NBC Share Demo Crown in Repeat Battle
CBS then is the most-watched network last night.

[07/03/15 - 08:54 AM]
Thursday's Broadcast Ratings: CBS Tops Original Showdown with "Big Brother"
The Eye leads the night in both total viewers and adults 18-49.

[07/03/15 - 08:39 AM]
ABC's "Astronaut Wives Club" Improves Its Hour - "Rookie Blue" Holds 100% of Its Premiere
ABC spins the numbers for Thursday, July 2.

[07/03/15 - 08:30 AM]
"Food Fighters" Ties for #2 in Its Time Period Among the Big 4 Networks in Adults 18-49
NBC spins the numbers for Thursday, July 2.

[07/02/15 - 03:51 PM]
FOX Bursts Into San Diego Comic-Con with World Premiere Screenings and Panel Debuts of "Scream Queens," "Minority Report" and "Lucifer"
Panels for "Lucifer," "Minority Report" and "Bob's Burgers" will kick things off on Friday, July 10.

[07/02/15 - 01:59 PM]
Discovery Channel Delivers All New Digital Content and Social Media Action During "Shark Week 2015"
Sharkopedia - Discovery's ultimate digital guide to all things shark - makes its online debut this year.

[07/02/15 - 11:49 AM]
FOX Sports Expands FIFA Women's World Cup 2015 Coverage with 30 Hours of Added Programming
Said additions include expanded pre- and post-game coverage of the championship match, a pair of marathons showcasing the U.S. Women's National Team's dramatic run to the final and more.

[07/02/15 - 11:06 AM]
The Biting Snark Continues on WE tv - Network's Second Annual "Snark Week" Featuring the Snarkiest Personalities and Shows Returns July 6-10
This year's on-air celebration includes biting one-liners from new episodes of WE tv's original series "Braxton Family Values," "Cutting It: In the ATL" and "Marriage Boot Camp Reality Stars."

[07/02/15 - 10:33 AM]
ABC's "The Chew" to Broadcast from the 20th Annual Epcot International Food & Wine Festival
The Emmy-winning lifestyle series will tape five shows on October 7-9 to air during the week of October 12-16.

[07/02/15 - 10:18 AM]
Jimmy Fallon and Seth Meyers Rank #1 for the Late-Night Second Quarter vs. Their ABC-CBS Competition in All Key Measures
NBC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 10:00 AM]
Donald Glover Pilot "Atlanta" Casts Its Leads as Production Gets Underway
Brian Tyree Henry, Lakeith Lee Stanfield and Zazie Beetz will co-star while Hiro Murai is set to direct.

[07/02/15 - 09:46 AM]
Season Three Premieres of the Hit Dramas "Ray Donovan" and "Masters of Sex" Are Available for Early Sampling
Viewers can sample the TV-14 rated premieres of both episodes for free now on YouTube and SHO.com.

[07/02/15 - 09:12 AM]
"Nightline" Wins 2Q15 in Total Viewers For Second Year in a Row, Leading in Four of the Last Five Quarters
ABC spins the late-night numbers for the second quarter of 2015.

[07/02/15 - 08:52 AM]
A+E Networks(R) Launches Lifetime(R) Movie Club(TM)
The subscription video service comes in time for the 25-year anniversary of Lifetime Movies and is available exclusively on iPhone, iPad and iPod Touch at launch.