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[11/18/10 - 07:09 AM]
Science Channel Culminates Year of Ratings Victories and 10 Consecutive Months of Viewership Gains With "World Premiere Fridays"
The cable channel confirms its previously reported stunt.

[via press release from Science Channel]

SCIENCE CHANNEL CULMINATES YEAR OF RATINGS VICTORIES AND 10 CONSECUTIVE MONTHS OF VIEWERSHIP GAINS WITH "WORLD PREMIERE FRIDAYS"

"Top Chef" Star Richard Blais Makes Science Channel Debut

The amalgamated forces of a Top Chef Superstar, a whacked out, captivating survivalist, new frontier trailblazers, and a former top Mossad agent bring life to Science Channel's WORLD PREMIERE FRIDAYS, a month-long special look at upcoming 2011 Science Channel original programming, including BLAIS OFF with host Richard Blais, beginning Friday, November 26 at 10PM (ET/PT.)

WORLD PREMIERE FRIDAYS offers Science Channel viewers an exclusive first-glance at its much anticipated new original programming as the network celebrates 10 consecutive months of viewership gains, and a 28% increase in viewership (232,000 v. 181,000 P2+.*) Distinctive hosts representing varied and dynamic subcultures of science, a trademark of Science Channel's popular programming, will daringly provoke viewers to think about the unknown while celebrating unleashed and audacious imaginations.

WORLD PREMIERE FRIDAYS will include:

SPY WARS (November 26) - A rare "behind the curtain" look at the most sophisticated and secretive intelligence communities in the world. Meet the men and women who served as double agents in the U.S., went undercover in Cuba, Israel, Britain, Russia and China, and lived to tell their stories. With "Bourne"-like recreations, this first episode features a former top Mossad agent pushing the limits to help solve the mystery behind the assassination of Saddam Hussein's top weapons scientist, Gerald Bull. The prime suspects? The world's premier spy agencies that include MI6 and the CIA. For the first time ever, former Israeli and American spies reconstruct the technology of the assassins in an attempt to find Gerald Bull's killer.

DEADLY DESCENT (December 3) - The deepest caves and the darkest ocean floors remain two of the last undiscovered frontiers on our planet. Caves dangerously twist and turn for miles below the earth's surface, and quietly guard revolutionary new cures in medicine and secrets of climate history. But scientists aren't mentally or physically capable of enduring the treacherous underworld of deep cave exploration, which is when elite teams of "cavers" are called upon to undertake deadly descents into mysterious places no other men have ever dared to go before.

STUCK WITH HACKETT (December 10) - A dangerously curious engineer, Hackett takes on an engineering/survival adventure each week as he's stranded far from modern luxuries with just the basics of food, water and shelter. He doesn't eat bugs for survival, and he doesn't dig a hole in which to sleep. Rather Hackett shows true gumption and tenacity as he thrives in each and every adventure. Stuck in an abandoned gas station? No problem! Hackett can build a beacon out of the car radio. Need to stay cool in a small shelter in the desert? Don't worry, by using existing vents, a found battery, and some old parts Hackett builds a makeshift A/C unit. He transmutes base material into mechanical gold because this is what he does - it's what he's compelled to do. Nobody wants to be voted off this island!

BLAIS OFF (December 17) - How can one man beat the world's most renowned chefs and experts who have been spent decades perfecting their recipes? That's easy -- with Science! Top Chef Superstar and culinary modernist Richard Blais brings to Science Channel a daring mission to re-engineer America's most beloved and favorite meals. He uses ultra-modern tools and super cool techniques to deconstruct and create new-and-improved versions of America's most popular meals using science and technology. It's science-based creative inspiration vs. decades of tradition and billions served. Fresh off Bravo's upcoming series, 'TOP CHEF ALL-STARS', which premiere's on Bravo on December 1, BLAIS OFF will have you craving seconds and thirds.

*source: Nielsen, L+SD data, Prime, YTD 2010 thru 11-14-10

About Science Channel

Science Channel, a division of Discovery Communications, Inc. (Nasdaq: DISCA, DISCB, DISCK), is broadcast 24 hours a day and seven days a week to more than 66 million U.S. homes and simulcast on Science Channel HD. We immerse viewers in the incredible possibilities of science, from string theory and futuristic cities to accidental discoveries and outrageous inventions. We take things apart, peer inside and put things together in new and unexpected ways. We celebrate the trials, errors and brinking moments that change our lives forever. To find out more, go to sciencechannel.com.





  [november 2010]  
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· BLAIS OFF (SCIENCE)
· DEADLY DESCENT (SCIENCE)
· SPY WARS (SCIENCE)
· STUCK WITH HACKETT (SCIENCE)
· TOP CHEF (BRAVO)









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