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[02/10/11 - 12:01 PM]
CBS Spreads the Love for "Mad Love"
From today through Valentine's Day, amorous Facebook users can send friends and lovers virtual hearts emblazoned with the words "MAD 4U."

[via press release from CBS]

CBS SPREADS THE LOVE FOR "MAD LOVE"

Valentine's Day-Themed Viral Promotions Tout the New Comedy Series' Feb. 14 Premiere

With the Feb. 14 premiere of CBS's new comedy series, MAD LOVE, love will be in the air - and on the air - this Valentine's Day! CBS Marketing is channeling Cupid to spread the love with branded virtual Valentine hearts on Facebook and "MAD LOVE sweet teams" armed with boxes of Sweethearts candies in cities across the U.S.

From today through Valentine's Day, amorous Facebook users can send friends and lovers virtual hearts emblazoned with the words "MAD 4U." Users can access the virtual gift application via the MAD LOVE Facebook fan page, and can publish the gifts to their news feeds.

Meanwhile, on Valentine's Day, pedestrians in high-traffic locales in New York, Los Angeles, Chicago and Las Vegas will receive MAD LOVE-branded boxes of candy hearts from CBS's loveable "sweet teams." The sweet team locations will be Tweeted out by the show's official Twitter account: http://twitter.com/#!/MadLove_CBS.

MAD LOVE, starring Jason Biggs, Sarah Chalke, Tyler Labine and Judy Greer, is a comedy about a quartet of New Yorkers - two who are falling in love and another two who despise each other (at least for now). MAD LOVE is produced by Sony Pictures Television in association with CBS Television Studios. It will be broadcast Mondays (8:30-9:00 PM, ET/PT) on the CBS Television Network.





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[03/03/15 - 11:07 PM]
Development Update: Tuesday, March 3
Updates include: IFC cancels "Garfunkel & Oates"; Jon Foo set as lead in "Rush Hour" at CBS; and Jack Gore is the "Problem Child" at NBC.

[03/03/15 - 04:07 PM]
Idris Elba Steps Onto Set for "Luther" Two-Part Special
Rose Leslie, Laura Haddock, Darren Boyd, John Heffernan and Patrick Malahide also star alongside the returning Michael Smiley and Dermot Crowley.

[03/03/15 - 03:18 PM]
Spike TV Partners with Dwayne Johnson for Event Programming Development Deal
Johnson and Dany Garcia will executive produce shows ranging from big live events, specials, sports and initiatives surrounding our troops and veterans.

[03/03/15 - 03:12 PM]
"Ellen's Design Challenge" Among Highest-Rated Series in HGTV History
HGTV spins the numbers for Monday, March 2.

[03/03/15 - 02:39 PM]
"Live with Kelly and Michael" Announces Its Sixth Annual "Top Teacher Week"
From May 4-8, "Live" will honor teachers who go above and beyond for their schools, communities and students.

[03/03/15 - 02:22 PM]
Social Media Powerhouse ABC Family Delivers During February 2015 Driven by "Pretty Little Liars" and "The Fosters"
ABC Family spins the digital numbers for the month of February.

[03/03/15 - 02:21 PM]
Spike: The Ones to Watch - Network Launches New Logo and Tagline
The tagline encompasses the network's strategic shift to a general entertainment network delivering compelling original entertainment with an edge and a distinctive point of view.

[03/03/15 - 12:56 PM]
TNT Ranks as Basic Cable's #1 Network in Primetime Live + 7 Delivery of Total Viewers, Adults 18-34 and Adults 18-49
Turner further spins the numbers for the week of February 9-15.

[03/03/15 - 12:54 PM]
"48 Hours: Blaming Melissa" Is Saturday's #1 Program with Viewers and Adults 25-54
CBS spins the numbers for Saturday, February 28.

[03/03/15 - 12:37 PM]
Science Channel Skyrockets in February, Charts Best Month Ever
Science Channel spins the numbers for the month of February.

[03/03/15 - 12:31 PM]
Sarah Michelle Gellar to Star in Season 2 of "Star Wars Rebels"
Gellar will join the talented voice cast that includes her husband Freddie Prinze Jr., Vanessa Marshall, Steve Blum, Tiya Sircar, Taylor Gray and David Oyelowo.

[03/03/15 - 11:52 AM]
Nickelodeon Brings Ultimate "Kids' Choice Awards" Interactive Experiences to Kids and Families Nationwide
Beginning Saturday, March 7, Nickelodeon will launch the Kids' Choice Awards Experience, a six-city tour featuring meet and greets with Nick stars and one of-a-kind interactive elements.

[03/03/15 - 11:45 AM]
Ovation TV Greenlights Production on Original Documentary Film, "Ford's Theatre: America's Playhouse"
The project is being co-produced by Ovation Studios and 1895 Films and is set to premiere on April 14 at 10:00/9:00c.

[03/03/15 - 11:13 AM]
truTV Says Yes They Can to The Grawlix's "Those Who Can't," As Network Greenlights Its First-Ever Full-Length Scripted Comedy
The comedy about a trio of frustrated high school teachers stars show creators Adam Cayton-Holland, Andrew Orvedahl and Ben Roy, members of the Denver-based comedy troupe The Grawlix.

[03/03/15 - 11:11 AM]
Spike TV Orders Eight More Episodes of "Lip Sync Battle"
The featured performers for the new eight episodes include Emily Blunt, Anne Hathaway, Terrence Howard, Taraji P. Henson, Justin Bieber, Queen Latifah, Will Arnett, Alison Brie, Mike Tyson and Terry Crews.