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[02/17/11 - 10:31 AM]
Grammy(R) Award-Winning Recording Artist Adele Gives a Fresh Sound to Soul in "VH1 Unplugged: Adele"
The special will debut online on March 3, one day before its VH1 premiere on Friday, March 4 at 11:00/10:00c.
[via press release from VH1]

Grammy(R) Award-Winning Recording Artist Adele Gives a Fresh Sound to Soul in "VH1 Unplugged: Adele"

First "Unplugged" of 2011 Launches on VH1.com March 3 at 7PM* Premieres on VH1 March 4 at 11PM*

Live Viewing Party To Take Place With The Online Launch On March 3

Starburst(R) To Serve As Exclusive Partner on Full Season of "Unplugged"

NEW YORK, Feb. 17, 2011 -- UK chart-topper Adele serenades American audiences during her "VH1 Unplugged" performance proving that soulful sounds have no boundaries. Debuting online at Unplugged .VH1.com on Thursday, March 3, at 7PM*, Adele's powerhouse performance includes "Someone Like You," "Don't You Remember," "Chasing Pavements," "Rolling In The Deep," and Carol King's "Natural Woman" made popular by Aretha Franklin. "Turning Tables," off of her sophomore album "21," will be available as an online-exclusive track. "VH1 Unplugged: Adele" will premiere on VH1 on Friday, March 4 at 11PM* and on Palladia, MTV Networks' high-definition music channel on March 5 at 9PM*. The online premiere on March 3 will be accompanied by a Live Viewing Party at Unplugged.VH1.com and on Starburst's Facebook page where fans can watch and chat with one another.

For a sneak peek of Adele's cover of "Natural Woman," go to AdeleUnplugged.VH1.com.

Having been named a VH1 "You Oughta Know Artist" in 2008 and debuting her successful album, "19", Adele has been capturing the hearts and minds of audiences across the globe. While touring in the United States, Adele found inspiration in southern roots for her sophomore album, "21". The songbird is setting her sights on topping the American billboard charts with the album's upcoming US release on February 22nd.

Starburst continues as the exclusive partner for the second consecutive season of "Unplugged." The brand will be featured alongside each episode on-air and at Unplugged.CMT.com, Unplugged.MTV.com and Unplugged.VH1.com. In the spirit of Starburst's "contradictions" tagline, each artist/band will perform an unlikely cover song that crosses genres and decades as Adele did with "Natural Woman." In addition, Starburst will play a role in the online viewing parties by tapping into their Facebook community. The chat will happen simultaneously on Starburst's Facebook page and Unplugged.VH1.com where fans will have the ability to provide thoughts and comments via their social networks.

New episodes of "Unplugged" will launch throughout the year at Unplugged.CMT.com, Unplugged.MTV.com, and/or Unplugged.VH1.com.

"VH1 Unplugged" is a production of Original Media, LLC. Jeff Baumgardner and Lee Rolontz serve as Executive Producers for VH1. Rick Krim serves as Executive Vice President, Music & Talent for VH1. The series was created by Robert Small and Jim Burns.

VH1 connects viewers to the music, artists and pop culture that matter to them most with TV series, specials, live events, exclusive online content and public affairs initiatives. VH1 is available in 98 million households in the U.S. VH1 also has an array of digital channels and services including VH1Classic, VH1 Soul, VH1 Mobile and extensive video on VH1.com. Connect with VH1 at VH1.com.

*All Times ET/PT





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