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[04/12/11 - 07:59 AM]
HBO Employs Innovative Scheduling Strategy for Launch of Eagerly Awaited Series "Game of Thrones"
The first episode will be spotlighted on six HBO channels simultaneously the day after its April 17 debut.

[via press release from HBO]

HBO EMPLOYS INNOVATIVE SCHEDULING STRATEGY FOR LAUNCH OF EAGERLY AWAITED SERIES "GAME OF THRONES"

NEW YORK, April 12, 2011 - The launch of the new HBO series GAME OF THRONES will be supported by an innovative scheduling strategy designed to guarantee maximum exposure for this eagerly awaited show.

After its debut on the main HBO channel on Sunday, April 17 (9:00-10:05 p.m. ET/PT), which will be followed by back-to-back encore plays at 10:05 p.m. and 11:15 p.m., the first episode of GAME OF THRONES will be spotlighted on six HBO channels simultaneously the next day.

On Monday, April 18, GAME OF THRONES can be seen at 9:00 p.m. on HBO, HBO2, HBO Signature, HBO Comedy, HBO Zone and HBO Latino. In addition, HBO2 will present the episode three times back-to-back that evening, at 9:00 p.m. 10:05 p.m. and 11:15 p.m.

Based on the bestselling fantasy book series "A Song of Ice and Fire," by George R.R. Martin, GAME OF THRONES is executive produced by David Benioff and D.B. Weiss; co-executive producers, Carolyn Strauss, Guymon Casady, Vince Gerardis, Ralph Vicinanza and George R.R. Martin; producers, Mark Huffam and Frank Doelger.





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· GAME OF THRONES (HBO)





[07/31/14 - 02:37 PM]
Join the Paladins from ABC's "The Quest," As They Live Tweet During the Series Premiere, Thursday, July 31
Join the 12 would be heroes as they live tweet during the East Coast Broadcast of tonight's premiere episode airing 8:00-9:00 p.m., ET/PT.

[07/31/14 - 01:51 PM]
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[07/31/14 - 01:13 PM]
College Football: ESPN's Game and Studio Roster Includes More Than 100 On-Air Commentators
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[07/31/14 - 12:20 PM]
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[07/31/14 - 11:51 AM]
"Sharknado 2: The Second One" Devours the World - Record-Setting 3.9 Million Total Viewers and 1.6 Million Adults 18-49 for Syfy Original Movie
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[07/31/14 - 11:40 AM]
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[07/31/14 - 11:15 AM]
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[07/31/14 - 11:11 AM]
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[07/31/14 - 10:56 AM]
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[07/31/14 - 10:13 AM]
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[07/31/14 - 10:00 AM]
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[07/31/14 - 09:56 AM]
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[07/31/14 - 09:21 AM]
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[07/31/14 - 09:10 AM]
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[07/31/14 - 09:01 AM]
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