or


[05/26/11 - 08:57 AM]
ABC Family's Digital Scavenger Hunt "Switched at Birth: Hunt for the Code" Begins Tuesday, May 31 on ABCFamily.com
The winner of the week-long stunt receives $4,000 to "switch their life for the weekend."

[via press release from ABC Family]

ABC FAMILY'S DIGITAL SCAVENGER HUNT "SWITCHED AT BIRTH: HUNT FOR THE CODE" BEGINS TUESDAY, MAY 31 ON ABCFAMILY.COM

First to Complete the Week-long Online Game Wins $4,000 Prize

Burbank, CA (May 26, 2011) - On Tuesday, May 31st, ABC Family will launch "Switched at Birth: Hunt for the Code," an online scavenger hunt game, as part of the network's launch of its new one-hour scripted original drama series "Switched at Birth," premiering Monday, June 6th at 9:00PM ET/PT. To enter the game, viewers can log onto www.abcfamily.com/switchedatbirthgame.

"Switched at Birth" tells the story of two teenage girls who discover they were accidentally switched as newborns in the hospital. Bay Kennish grew up in a wealthy family with two parents and a brother, while Daphne Vasquez, who lost her hearing at an early age due to a case of meningitis, grew up with a single mother in a working class neighborhood. Things come to a dramatic head when both families meet and struggle to learn how to live together for the sake of the girls.

The game centers around the teenage character of Bay, a rebellious and talented street artist, who has been hiding the fact that she's been painting her stencil art (image above) around the neighborhood. In the online game, players will hunt the internet for 10 of Bay's signature pink Tags, each of which will have two letters written underneath it. Starting May 31st, the network will post two clues per weekday on abcfamily.com that hint to the sites where Bay's stencil art can be found. On Monday, June 6th, the first eligible person to collect all 20 letters and enter the complete code on abcfamily.com wins the grand prize of $4,000 to switch their life for the weekend*.

Users can also scan the pink Microsoft Tags with a smart phone to access sneak peeks of "Switched at Birth," including video, photos and script pages.

"Switched at Birth" is executive-produced by Lizzy Weiss ("Blue Crush"), Paul Stupin ("Make It or Break It") and John Ziffren ("Melissa & Joey," "Make It or Break It"). The series stars newcomer Katie LeClerc as Daphne Vasquez; Vanessa Marano ("Gilmore Girls") as Bay Kennish; Constance Marie ("George Lopez") as Regina Vasquez; D.W. Moffett ("Friday Night Lights") as John Kennish; Lea Thompson ("Back to the Future," "Caroline in the City") as Kathryn Kennish; Lucas Grabeel ("High School Musical") as Toby Kennish; and newcomer Sean Berdy as Emmett.

Part of the Disney/ABC Television Group, ABC Family is distributed in over 98 million homes. ABC Family features programming reflecting today's families, entertaining and connecting with adults through relevant stories about today's relationships, all told with diversity, passion, humor and heart. ABC Family's programming is a mix of network defining original series and original movies, quality acquired series and blockbuster theatricals. ABC Family is also the destination for annual Holiday events with "13 Nights of Halloween" and "25 Days of Christmas." ABC Family. A New Kind of Family.

* Winner pending verification. No Purchase Necessary. Game ends 6/06/11. See Official Rules at ABCFamily.com/SwitchedAtBirthGame for complete entry details.





  [may 2011]  
S
M
T
W
T
F
S


· SWITCHED AT BIRTH (FREEFORM)





[02/10/16 - 05:01 PM]
Video: "House of Cards" Season Four Trailer
Kevin Spacey and Robin Wright return in the new season, premiering Friday, March 4 on the streaming service.

[02/10/16 - 02:52 PM]
TV One's Premiere of 47th NAACP Image Awards Drives Network to Rank Among Top 2 Ad-Supported Cable Networks for the Night
TV One further spins the numbers for Friday, February 5.

[02/10/16 - 02:45 PM]
Netflix Confirms Additional Casting for "Gilmore Girls" (WT) Series
Milo Ventimiglia, Matt Czuchry, Liza Weil and Yanic Truesdale are set to return to their original characters.

[02/10/16 - 02:30 PM]
All-New Military-Inspired Competition Series "American Grit" to Debut Following Return of "Bones" on Thursday, April 14, on FOX
Starring John Cena, the series follows 16 of the country's toughest men and women as they are split into four teams and face a variety of military-grade and survival-themed challenges set in the wilderness of Pack Forest in Eatonville, WA.

[02/10/16 - 01:08 PM]
"The Late Late Show with James Corden" Breaks New YouTube Record
CBS spins the digital numbers for the series to date.

[02/10/16 - 12:48 PM]
USA Network Announces Series Pick-Up for "Shooter"
Ryan Phillippe and Omar Epps star in the project, based on the Mark Wahlberg-led feature of the same name.

[02/10/16 - 12:40 PM]
Kick-Ash Cast of Starz Original Series "Ash vs Evil Dead" Expands for Second Season
Lee Majors will play the role of Brock Williams, Ash's father, and Ted Raimi will play the role of Ash's childhood best friend, Chet Kaminski.

[02/10/16 - 12:35 PM]
Pre-Game with El Rey Network on Sunday, February 28, As They Celebrate The 88th Academy Awards with the "Director's Chair Red Carpet Marathon"
Quentin Tarantino, George Miller and Sylvester Stallone are among the featured auspices.

[02/10/16 - 12:05 PM]
"The Simpsons" Load Up and Journey to Daytona 500 In Support of 2016 FOX NASCAR Season Opener
"Being able to tap into such a recognizable, iconic part of pop culture is an extremely strong asset to be able to draw on," said Robert Gottlieb.

[02/10/16 - 12:05 PM]
Praise the Lord! Bravo Media's "Thicker Than Water" Season Three Premieres Sunday, March 27 at 10PM ET/PT
This season, Ben faces the stark reality that the Tankard household has become an empty nest and also realizes there are deep emotional wounds that need to be healed within the family.

[02/10/16 - 12:02 PM]
Bob Costas to Host NBC's Primetime Rio Olympics Coverage
Costas has served as primetime host for every Olympics on NBC since 1992, including the 2012 London Games, which is the most-watched television event in U.S. history, reaching 217 million viewers.

[02/10/16 - 11:35 AM]
Video: AMC Releases First Four Minutes of Highly Anticipated "The Walking Dead" Mid-Season Premiere Episode
In addition, Hallmark eCards has partnered with "The Walking Dead" to create unique, original Valentine's Day eCards inspired by the show.

[02/10/16 - 11:16 AM]
WGN America Unveils Key Art and Behind-the-Scenes Music Featurette for "Underground," The Highly Anticipated Escape Thriller Premiering March 9 at 10 PM ET/PT
The featurette goes behind-the-scenes with executive producer and music titan John Legend and composers Laura Karpman, a multi-Emmy Award winner, and Raphael Saadiq, a celebrated singer/songwriter and producer.

[02/10/16 - 10:57 AM]
LMN Bolsters Programming Slate with the Launch of New Docuseries "Codependent" on March 8 and Original Movie "House of Darkness" on April 17
Plus: look for the return of "My Haunted House" and "The Haunting of..." on March 28.

[02/10/16 - 10:45 AM]
E! Vows to Deliver the Drama When the "#RichKids of Beverly Hills" Strut Down the Aisle Beginning Sunday, April 17th at 10PM ET/PT
The eight-episode season will follow blogger babe Morgan Stewart and real estate mogul Brendan Fitzpatrick's diamond encrusted road to the altar.