or


[07/27/11 - 10:29 AM]
USA Network Reunites With Toyota for Hit Original Series "Royal Pains" With Series Star Jill Flint
The partnership includes in-show integration, custom vignettes and online association with USA's popular "Royal Rewards" affinity program.

[via press release from USA]

USA NETWORK REUNITES WITH TOYOTA FOR HIT ORIGINAL SERIES "ROYAL PAINS" WITH SERIES STAR JILL FLINT

Collaborative Partnership Highlights Prius Family of Vehicles in Third Season Premiere on Wednesday, June 29 at 9/8c

NEW YORK - July 27, 2011 - USA Network has teamed once again with Toyota as the exclusive presenting sponsor of the premiere episode of USA's hit series ROYAL PAINS when it returned with all new episodes on Wednesday, June 29, 2011 at 9/8c. The partnership includes in-show integration, custom vignettes and online association with USA's popular Royal Rewards affinity program.

"We are thrilled to continue the Toyota partnership with ROYAL PAINS this season," said Alexandra Shapiro, senior vice president, brand marketing and digital, USA. "With the stylish and hip Hamptons as the backdrop, Toyota can be assured that its Prius family of vehicles is reaching the right audience in the perfect programming environment."

"Our ongoing partnership with ROYAL PAINS provides a great platform to familiarize viewers with the Prius family," said Kim Kyaw, senior media strategist for Toyota. "The integration is very organic and showcases Toyota's wider range of vehicles that maintain Prius' core values of technology, sustainability, high fuel economy and low emissions."

Toyota will continue to bring the Hamptons to the viewers at home through two custom vignettes featuring Jill Flint (who plays 'Jill Casey' on the show) as herself. The vignettes will air throughout the season and will follow Jill in the larger, more versatile Prius v as she tours unique locations in the Hamptons. From an Art Institute to a Cattle Ranch, pristine beaches to a farmer's market, viewers will discover hidden gems that appeal to an active lifestyle. These are designed to thematically reinforce the idea that there is "something for everyone," just like there is a Prius for everyone within the Prius family of vehicles.

Additionally, Toyota will be featured on royalpains.usanetwork.com in a Toyota-branded page including four Character Check-Up video quizzes comprised of over 50 clips from the past two seasons of Royal Pains. Fans who interact with the quizzes will be rewarded with redeemable points in the Royal Rewards affinity program. They can redeem their points for virtual and tangible goods.

ROYAL PAINS was USA's #1 show in 2010 in P25-54 (3.5 million), P18-49 (3.1 million), total viewers (7.33 million) and households (5.16 million).

In ROYAL PAINS, Mark Feuerstein stars as Dr. Hank Lawson, the go to "doctor for hire" for all of the Hamptons. The series also stars Paulo Costanzo, Reshma Shetty and Jill Flint. ROYAL PAINS is written and executive produced by Andrew Lenchewski and Michael Rauch. Rich Frank also serves as executive producer along with Paul Frank and Jeff Kwatinetz from Prospect Park. The series comes from Universal Cable Productions. ROYAL PAINS films entirely in New York (Long Island and Brooklyn) and at locations around the Hamptons.

About Toyota Motor Sales, U.S.A., Inc.

Toyota Motor Sales (TMS), U.S.A., Inc. is the marketing, sales, distribution and customer service arm of Toyota, Lexus and Scion. Established in 1957, TMS markets products and services through a network of nearly 1,500 Toyota, Lexus and Scion dealers which sold more than 1.76 million vehicles in 2010. Toyota directly employs nearly 30,000 people in the U.S. and its investment here is currently valued at more than $18 billion. For more information about Toyota, visit www.toyota.com or www.toyotanewsroom.com.

About USA Network

USA Network is the #1 network in all of basic cable and is seen in over 102 million U.S. homes. A division of NBCUniversal, USA is the cable television leader in original series and home to the best in blockbuster theatrical films, acquired television series and entertainment events. The award-winning USA website is located at www.usanetwork.com. Characters Welcome.

USA Network is a program service of NBCUniversal Cable a division of NBCUniversal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience.





  [july 2011]  
S
M
T
W
T
F
S
     


· ROYAL PAINS (USA)









[04/24/15 - 07:43 PM]
E! Announces New Documentary Series Following Bruce Jenner's Life as a Transgender Woman
The eight-part, one-hour series will premiere Sunday, July 26 at 9:00pm on E! and will also air on the E! channels internationally.

[04/24/15 - 04:25 PM]
Oscar(R) Nominee and Multiple Tony(R) Winner Frank Langella to Return to FX's Peabody Award-Winning Drama "The Americans"
Langella will reprise his role as "Gabriel," Philip and Elizabeth's mysterious KGB handler.

[04/24/15 - 03:05 PM]
Whipclip Teams Up with Pop to Offer Fans Easy Access to Create and Share Video Clips from Network's Original Programming Line-Up
Using Whipclip, viewers can create customized clips of their favorite moments and share them instantly on Facebook, Twitter, Tumblr, Pinterest and via email and SMS.

[04/24/15 - 12:48 PM]
Discovery Channel Renews Hit-Series "Deadliest Catch" for Twelfth Season
From Original Productions, the 13-time Emmy Award-winning series follows the real-life adventures of Alaskan fisherman with one of the most dangerous jobs in the world - crab fishing on the unpredictable Bering Sea.

[04/24/15 - 12:43 PM]
FOX Sports 1 Presents First Ever "U.S. Open Media Day Special"
Originating from the United States Golf Association's Media Day at Chambers Bay, the program, recorded earlier in the day, airs in primetime Monday, April 27, (9:30 PM ET) on FOX Sports 1.

[04/24/15 - 12:32 PM]
Discovery Channel Grabs #1 in Both Persons 25-54 and Persons 18-49 on Cable for the Week
Discovery spins the numbers for the week of April 13-19.

[04/24/15 - 11:17 AM]
"Garbage Time with Katie Nolan" Attracts Largest Audience Ever with Total Viewership Over 1.6 Million
FOX Sports further spins the numbers for Sunday, April 19.

[04/24/15 - 10:35 AM]
Meet the New Class of Students on "Are You Smarter Than a 5th Grader?"
Following a nationwide search, these six kids were chosen to help the grown-ups graduate toward the top prize of $1 million.

[04/24/15 - 10:31 AM]
Live + 3 Day Ratings: ABC's "Once Upon a Time" Emerges at Sunday's Top Broadcast Series
ABC further spins the numbers for Sunday, April 19.

[04/24/15 - 10:26 AM]
Evan Peters the Latest "American Horror Story" Veteran to Join "Hotel"
Lady Gaga, Kathy Bates, Sarah Paulson, Matt Bomer, Cheyenne Jackson, Wes Bentley and Chloƫ Sevigny also star in the latest installment, due in October.

[04/24/15 - 10:11 AM]
"Thought Crimes: The Case of the Cannibal Cop," Featuring Exclusive Access to Former NYPD Officer Gilberto Valle, Explores Issues of Crime in the Internet Age When It Debuts May 11 on HBO
Dubbed "The Cannibal Cop," former NYPD officer Gilberto Valle was convicted of conspiring to kidnap and eat women in March 2013.

[04/24/15 - 10:08 AM]
Video: "Nightingale" - Tease (HBO Films)
The David Oyelowo-led project premieres Friday, May 29 at 9:00/8:00c on the pay channel.

[04/24/15 - 10:07 AM]
FYI(TM) Greenlights New Original Series "The Seven Year Switch"
In the series, four couples at a crossroads in their relationship will get the chance to live with a stranger for two weeks, in an experimental marriage, to help determine what traits and characteristics in a mate could make their marriage stronger.

[04/24/15 - 09:22 AM]
"Steve Harvey" Celebrates 500th Episode, Monday, April 27
Members of the studio audience will get the opportunity of a lifetime, as each day April 27 - May 1, one lucky person will be chosen to step into the "Steve Harvey Money Booth" and will be given 20 seconds to collect as much cash as they can.

[04/24/15 - 09:08 AM]
Hulu Original "Moone Boy" to Return for A Sidesplitting Third Season
The Chris O'Dowd-led series returns to Hulu for a third and final season with six all-new episodes on Wednesday, May 13.