or


[09/06/11 - 08:06 AM]
NBCUniversal Gets "Back to Football" With Unprecedented NFL Kickoff Coverage
"Today," "Access Hollywood" and "America's Got Talent" will featured NFL-themed installments this week.

[via press release from NBC]

NBCUNIVERSAL GETS "BACK TO FOOTBALL" WITH UNPRECEDENTED NFL KICKOFF COVERAGE

TODAY, Tonight Show, CNBC, E! & Others Report From Green Bay

NEW YORK - Sept. 6, 2011 - NBCUniversal is getting "Back to Football" with NFL-themed programming all week and unprecedented coverage from Green Bay, Wis., this Thursday to celebrate the start of the 2011 NFL season.

Rivaling NBCUniversal's presence at the Olympics and Super Bowl, NBCU will be on site in Green Bay covering the annual NFL Kickoff celebration in the city of the Super Bowl Champion. This year's game is a matchup of the last two Super Bowl champions as the Packers host the New Orleans Saints from historic Lambeau Field

"For so many Americans, the start of football season is a special time, and once again the NBCUniversal family helps to build upon the momentum when our country gets 'Back to Football,'" said John Miller, CMO of NBCU Television Group and head of NBC Sports Agency. "This is the first NFL season for the new NBCUniversal and more assets than ever are involved in the NBC Sports Group's 'Big Event Strategy.'"

Highlights of NBCUniversal's "Back to Football" Week:

TODAY Show: Matt Lauer and Al Roker will be on-site in Green Bay to report on Kickoff festivities on Thursday. Segments include live interviews with NBC Sports commentators, pre-taped and live features with Packers and Saints players, and reports on the fan and entertainment aspects of Kickoff.

The TODAY Show will also celebrate "Back to Football" throughout the show and encourage viewers to wear jerseys to school and work to celebrate "Back to Football Friday."

TODAY's fourth hour with Kathie Lee and Hoda will celebrate "Back to Football Week" with a special NFL-themed segment on Wednesday.

Weekend TODAY: The nation's No. 1 weekend morning news show will interview one of NBC's "Football Night in America" studio analysts on Saturday morning.

Access Hollywood: On Thursday, Access Hollywood will air a behind-the-scenes feature with Faith Hill recording and performing the Sunday Night Football opener, "Waiting All Day for Sunday Night."

America's Got Talent: America's No. 1 primetime show of the summer will incorporate an NFL Kickoff message and Back to Football information into the Tuesday and Wednesday primetime shows this week.

Weather Channel: Al Roker and Stephanie Abrams will be on-site in Green Bay reporting live for "Wake Up with Al" and "Your Weather Today" on Thursday.

CNBC: Sports-business reporter Darren Rovell will be on-site in Green Bay reporting live for CNBC's daytime coverage on Thursday.

Tonight Show with Jay Leno: Correspondent Rove McManus will do a taped feature from Green Bay, interviewing fans and Green Bay locals for a Kickoff special feature that will air on Thursday. Jay Leno will also promote Kickoff in his monologues Wednesday through Friday, promoting both NFL Kickoff and the start of the "Sunday Night Football" season.

Late Night with Jimmy Fallon: During "Back to Football Week," Jimmy Fallon will promote NFL Kickoff with football-themed segments and sketches.

E!: The 24-hour network with programming dedicated to the world of entertainment will report live from Green Bay on Thursday for E! News, the premiere destination for celebrity news.

Telemundo: Late night sports and entertainment show, Titulares y Mas, will be on-site in Green Bay covering the Kickoff concert and all the NFL Kickoff news.

Universal Orlando Theme Park: Universal Orlando will promote "Back to Football" and NFL Kickoff 2011 to all park guests Thursday through Sunday. Promotion includes NBC Sports NFL promos airing on the CityWalk Astrovision screens and on the large stage screens. CityWalk restaurant/bar employees will wear NFL jerseys and all park turnstile employees will wear NFL hats.

NBC Affiliates and Comcast Regional Sports Networks: Local correspondents will report live from Green Bay on Thursday, feeding content to all 235 local stations and 11 Comcast Regional Sports Networks. NBC affiliates in NFL markets will also help celebrate "Back to Football Friday," by wearing NFL customized jerseys on-air Friday morning.





  [september 2011]  
S
M
T
W
T
F
S
    


· ACCESS HOLLYWOOD (SYNDICATION)
· AMERICA'S GOT TALENT (NBC)
· FOOTBALL NIGHT IN AMERICA (NBC)
· SUNDAY NIGHT FOOTBALL (NBC)











[08/30/14 - 09:09 AM]
Friday's Broadcast Ratings: ABC, NBC Split the Demo Crown
CBS then remains the most-watched network last night.

[08/29/14 - 09:03 AM]
Thursday's Broadcast Ratings: Another Week, Another "Big Brother" Victory
CBS leads the night once again among adults 18-49 and total viewers.

[08/29/14 - 08:10 AM]
Cast of FOX Sports 1's All-Female "The Ultimate Fighter(R)" Overcame Childhood Tragedies to Help Troubled Youth
The franchise's latest installment premieres Wednesday, September 10 at 10:00/9:00c.

[08/29/14 - 07:35 AM]
BBC America's "Intruders" Pulls 1.223 Million Viewers
BBC America further spins the numbers for Saturday, August 23.

[08/29/14 - 07:07 AM]
HBO Confirms Nov. 2 and 3 Debut for Miniseries "Olive Kitteridge"
Frances McDormand, Richard Jenkins, Bill Murray, John Gallagher, Jr., Peter Mullan, Rosemarie DeWitt and Zoe Kazan star in the project.

[08/29/14 - 06:41 AM]
FOX Sports 1 to Air Tony Stewart/Mike Helton Press Conferences Live
Coverage of the press conferences is also available through FOX Sports GO, the app that delivers streaming video of FOX Sports content.

[08/28/14 - 10:27 PM]
"Party Down South" Returns for Season 3 - Announced on the Reunion Special
Look for the new season in Winter 2015 on the cable channel.

[08/28/14 - 05:31 PM]
"Jay Leno's Garage: The Ultimate Car Week" Premieres Sunday, August 31 at 10PM ET/PT on CNBC
Based on his Emmy-winning web series "Jay Leno's Garage," this special takes viewers into the heart of Monterey Week, America's ultimate automotive event.

[08/28/14 - 02:21 PM]
"Live with Kelly and Michael" Enters Its 27th Season in National Syndication September 1, 2014
The show finished the 2013-14 season as the No. 2 syndicated talker in Households, posting an 8% gain over the prior year, and its highest Household rating in 6 years.

[08/28/14 - 01:40 PM]
Lori Loughlin Stars in "Garage Sale Mystery: All That Glitters," A Hallmark Movies & Mysteries Original World Premiere October 26
Steve Bacic, Sarah Strange and Brendan Meyer also star in the second installment of the "Garage Sale Mystery" movie series.

[08/28/14 - 12:12 PM]
HGTV's Newest Series "Sold on the Spot" Taps Into the Ultimate Buying and Selling Fantasy
In his new series, Josh teams up with house hunters to knock on every door in their ideal location and convince one homeowner to sell their house within 24 hours.

[08/28/14 - 12:08 PM]
FXX Paints Labor Day Weekend Yellow - Five Days Left in Record 12-Day "The Simpsons" Marathon Ends Monday, September 1 at Midnight ET
Following the conclusion of the 12-day marathon on Monday night, "The Simpsons" moves to its regular weekly schedule beginning on Tuesday, September 2.

[08/28/14 - 12:03 PM]
Emmy and Tony Award-Winning Actor David Hyde Pierce Joins "The Good Wife" in Recurring Role for Season Six
The role will mark Pierce's first appearance in a television series since "Frasier" ended its run in 2004.

[08/28/14 - 11:40 AM]
HBO's Banksy Does New York a User-Generated Chronicle of the Street Artist's One-Month Residency in New York City, To Debut Nov. 17
"From the moment Banksy took over the streets, New Yorkers became obsessed. The film captures this month of madness created by user-generated footage," says Sheila Nevins.

[08/28/14 - 11:31 AM]
The Reinvention of "The View" Continues as ABC Recruits a Powerful New Senior Team
Bill Wolff, Brian Balthazar, Ashley S. Gorman and Kathleen Rajsp are among those overseeing the new season.