or


[06/20/12 - 10:18 AM]
Style Media Embraces Stylish Living With Glossy, Bold Rebrand
The "Work It. Love It. Style It." tagline will go into effect on Monday, June 25, with all-new episodes of "Tia & Tamera" and "Chicagolicious."

[via press release from Style]

STYLE MEDIA EMBRACES STYLISH LIVING WITH GLOSSY, BOLD REBRAND

Work It. Love It. Style It.

STYLE MEDIA EMBRACES STYLISH LIVING WITH GLOSSY, BOLD REBRAND AS NETWORK CONTINUES ITS REIGN AS THE FASTEST GROWING WOMEN'S CABLE NETWORK

MyStyle.com to Enhance Viewers' Experience with New Fashion-Forward Redesign, Connecting Viewers with Style Talent and Experts through Innovative Interactive Functions and Content

LOS ANGELES - June 20, 2012 - Style Media announced today plans to refresh the network's brand and image across all platforms by embracing a glossy, bold new look that appeals to women's desire for a stylish lifestyle. The Style circle logo is replaced with the strong, classic midnight blue typeface word Style accented by a splash of light blue. The new logo is mutable and will be filled in with different patterns and colors that reflect the ever-changing trends in fashion and stylish living while embodying how viewers see the world through a prism of Style. Additionally, the new tagline will be "Work It. Love It. Style It." The network rebrand will go into effect on-air and online on Monday, June 25, with all-new episodes of "Tia & Tamera" and "Chicagolicious."

Internationally, the global channels division of NBCUniversal will roll out the refreshed Style brand, beginning later this year in November. As Style continues to be the fastest growing women's cable network, the re-launch of its digital component, myStyle.com, with an adaptable form-fitting "A-line" screen design, will offer viewers a 360 experience, from in-depth #trendsetting and #storytelling content through a stylish living filter, to enhanced social interactions to unique stylish tips and insights from favorite Style talent.

"The bold, freestyle expression of the new redesign is an extension of our viewers who are unapologetic in their love, passion and obsession for all things style," said Salaam Coleman Smith, President, Style Media. "The re-imagination of the Style brand was an inclusive and collaborative process involving the entire team and tapped into the incredible passion and creativity of Style's award-winning Creative Director and brand strategist, Bear Fisher."

While continuing to offer relatable and aspirational programming and content, Style's vision celebrates women whose desire to style every aspect of their lives varies from how they beautify themselves to enriching the world around them. The brand promises to fuel women's insatiable appetites for all things style.

"This rebrand will cement Style as the leader in the fashion, beauty and stylish living space, while elevating the company's identity and partnerships as a global cable network and digital business," said Frances Berwick, President, Bravo and Style Media.

Style Digital, which includes myStyle.com and presence on various social media platforms such as Facebook, Twitter, Pinterest and Pose, also will re-launch on June 25, integrating the changes seen on-air. The first phase of the updated myStyle.com from an editorial, design and usability standpoint will explore the essence of stylish living through the lens of its series and talent with in-depth analysis of their style and details about how to take it to the next level. In addition to the new aspirational content, the bespoke myStyle.com will present an edgy left-to-right navigation, innovative adaptability and responsive design, liquid content display and a fierce look to match. The restyled website will adapt to fit the screen of any device it is displayed on similar to an "A-line" gown that flatters all body types. The responsive design will change the hierarchy of the site's content to better respond to the needs of today's on-the-go user while Liquid User Interface technology provides flexible templates that move content and advertising to eliminate banner-blindness.

About Style Media

Style Media, a global multimedia company that includes Style and myStyle.com, is the destination for women 18-49 seeking to fuel their insatiable appetite for looking great and living stylishly. Style currently counts nearly 78 million cable and satellite subscribers and is the fastest growing women's network in the U.S. MyStyle.com keeps women up-to-date on all of the latest fashion and beauty news on the web. Style's popular series include "Tia & Tamera," "Jerseylicious," "Giuliana & Bill," "Chicagolicious," "Empire Girls: Julissa & Adrienne" and "Big Rich Texas." Style is a network of NBCUniversal Entertainment & Digital Networks and Integrated Media, a division of NBCUniversal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Follow us on Twitter at https://twitter.com/StyleNetPR.





  [june 2012]  
S
M
T
W
T
F
S
     


· CHICAGOLICIOUS (STYLE)
· TIA & TAMERA (STYLE)











[10/25/14 - 09:00 AM]
"The Blacklist" Grows by a Season-High 65% in 18-49 Going from Live + Same Day to Live +3
NBC further spins the numbers for Monday, October 20.

[10/25/14 - 08:59 AM]
Season Debut of "Grimm" Delivers the Show's Top Rating Since March 21
NBC spins the numbers for Friday, October 24.

[10/25/14 - 08:38 AM]
Friday's Broadcast Ratings: World Series Once Again Pushes FOX in Front
Said coverage bumps ABC and CBS to second place in adults 18-49 and total viewers, respectively.

[10/25/14 - 08:28 AM]
ABC Beats NBC's Friday Debuts - "Shark Tank" and "20/20" Rank as Top 2 Series in Adults 18-49
ABC spins the numbers for Friday, October 24.

[10/24/14 - 08:36 PM]
Video: "Empire" - The Sexy, New Powerful Drama Coming to FOX in January 2015
Watch the new promo that just debuted following tonight's World Series coverage on the network.

[10/24/14 - 08:02 PM]
ABC Cancels "Manhattan Love Story"
The previously announced special "The Great Christmas Light Fight" will fill its time period this coming Tuesday while a full hour of "Selfie" has been booked for November 4.

[10/24/14 - 12:08 PM]
Oscar(R) Nominee Paul Giamatti and Golden Globe(R) Winner Damian Lewis Cast as Leads in the Showtime(R) Drama Project "Billions"
Acclaimed director Neil Burger (The Illusionist, Divergent, Limitless) has signed on to direct the drama pilot, which will be filmed in New York in early 2015.

[10/24/14 - 11:22 AM]
ABC Family's "Pretty Little Liars" Social Platforms to Give Fans a Behind-the-Scenes Look at Janel Parrish's "Pretty Little Liars"-Themed Dance
The ABC Family social media team has partnered with "Dancing with the Stars" to give "PLL" fans an exclusive behind-the-scenes look at Janel and her professional partner, Valentin Chmerkovskiy, as they get ready for their big performance.

[10/24/14 - 11:14 AM]
TV Land Presents: A Frightfully Funny "Roseanne" Halloween Marathon Event
TV Land will honor these notorious tricksters with a full-day marathon event that highlights "Roseanne's" Halloween episodes, leaving viewers cackling on Sunday, October 26 from 6:00 AM- 6:00 PM ET/PT!

[10/24/14 - 11:02 AM]
"Once Upon A Time" to Air Special Two-Hour Event "Smash the Mirror" on Sunday, November 16
Look for back-to-back episodes beginning at 8:00/7:00c on said night.

[10/24/14 - 11:00 AM]
"Marvel's Agent Carter" Rounds Out Cast with Lyndsy Fonseca
She'll play an aspiring actress living in 1946 New York, who will befriend Peggy Carter (Hayley Atwell) as she herself seeks to find her place in the post-war world.

[10/24/14 - 10:52 AM]
NBC Expands "The Voice" Live Playoffs with Extra Hour, Night
The Peacock will pre-empt "Marry Me" and "About a Boy" on Tuesday, November 11 as well as "The Mysteries of Laura" on Wednesday, November 12 to make room for the expanded "Voice" editions.

[10/24/14 - 09:46 AM]
Four-Time Emmy Winner Jim Parsons to Star in NBC's Animated Holiday Event "Elf: Buddy's Musical Christmas"
The one-hour special premieres Tuesday, December 16 at 8:00/7:00c on the network.

[10/24/14 - 09:35 AM]
Terrifying Monsters Run Amok During Animal Planet's Inauguaral "Beastly Nights" Programming Event
Just in time for Halloween, Animal Planet unleashes five nights of cryptic creatures, near-death tales and never-before-seen footage.

[10/24/14 - 09:16 AM]
CBS Stars Get Social with a Week-Long #CBSInstagramTakeover Oct. 27 - Nov. 2!
In addition to Instagram, fans can follow along on the series' Facebook pages and CBS.com.