[09/11/12 - 07:06 AM]
CBS Launches Two Initiatives to Help Viewers Navigate Adjusted Start Times for Sunday Series on NFL Doubleheader Weekends
The network will list the scheduled start times for its Sunday night series 30 minutes later in Eastern and Central Time zones on doubleheader weekends.

[via press release from CBS]


CBS's Primetime Shows Will Be Listed to Start 30 Minutes Later Than Usual on NFL Doubleheader Dates In Eastern and Central Time Zones, With "60 Minutes" Leading the Night at 7:30 PM, ET/6:30 PM, CT

CBS's Enhanced Multi-Platform Eye-lert System

Enables Viewers to Receive Updates on Further Changes To Primetime Series Affected by Sunday Football Overruns Via SMS Texts, Twitter, Facebook Posts and/or the Previously Established Email Alerts

In an effort to further assist CBS's Sunday night viewers in navigating primetime series time changes due to NFL overruns, CBS will list the scheduled start times for its Sunday night series 30 minutes later in Eastern and Central Time zones on doubleheader weekends. The Network also unveiled a multi-platform upgrade to the CBS Eye-lert system, which informs viewers of any further adjusted start times.

In response to the history of primetime delays on doubleheader weekends and the NFL's recent announcement to move the kickoff time of the late afternoon games from 4:15 to 4:25 PM, ET, CBS will now list its lineup on NFL doubleheader Sundays as follows:

7:30 PM, ET/6:30 PM, CT -- 60 MINUTES

8:30 PM, ET/7:30 PM, CT -- BIG BROTHER 14 (through Sept. 23) THE AMAZING RACE (as of Sept. 30)

9:30 PM, ET/8:30 PM, CT -- THE GOOD WIFE

10:30 PM, ET/9:30 PM, CT -- THE MENTALIST

The NFL on CBS's 2012 doubleheader Sundays are: Sept. 16 and 23; Oct. 7 and 21; Nov. 4 and 18; and Dec. 2, 16 and 30. The start times for Sunday primetime series in Mountain and Pacific Time zones will remain as previously scheduled on those dates.

Additionally, CBS has upgraded its Eye-lert system, which originally debuted in 2007 as a means of informing viewers of the delayed start times of CBS's Sunday night programs affected by football overruns.

Fans can now go to www.cbs.com/eye-lerts to sign up for SMS texts, Twitter tweets, Facebook updates and/or the previously established email alerts. Viewers who are already registered for alert emails through the previous system will continue to receive them unless they choose to unsubscribe.

Also, within a few weeks - prior to CBS's official premiere week (Sept. 24-30) - viewers will be able to sign up for SMS text Eye-lerts without having to go online by texting a short code directly from their mobile device to register. Details on this additional registration option will be announced in the coming weeks.

In addition to the Eye-lert updates, CBS will continue to aggressively use on-air graphics on Sunday nights to alert viewers to adjusted start times.

  [september 2012]  


[10/26/16 - 09:01 AM]
Disney Begins Production on New "Muppet Babies" Series, Slated to Debut in Early 2018
Geared towards kids 4-7, each episode will feature two 11-minute stories that follow the Muppet Babies on various adventures as they let their imaginations take them to the farthest corners of the universe.

[10/26/16 - 09:00 AM]
Esquire Network Teams Up with Nick Offerman and the Movember Foundation to Throw a "'Stache Bash" to Raise Awareness of Men's Health
Take a look at Nick chatting about moustaches and tune in to the marathon to see the best of the beards and flavor savers.

[10/26/16 - 08:56 AM]
Travel Channel Says Week of December 25 Is the Perfect Time for a "Chill-cation"
Travel Channel's favorite experts and explorers - Josh Gates, Jack Maxwell, Anthony Melchiorri, Don Wildman, Andrew Zimmern and Zak Bagans - will lead ultimate chilly escapes with ice-themed episodes of the network's most popular series.

[10/26/16 - 08:32 AM]
ABC Brings You "Home for the Holidays" with Series and Specials from Thanksgiving Through the New Year
Highlights include new seasons of "The Great Christmas Light Fight" and the re-monikered "The Great American Baking Show."

[10/26/16 - 08:16 AM]
Cubs vs. Indians Delivers Best Metered Market Rating for Game 1 of the World Series Since 2009
FOX Sports spins the numbers for Tuesday, October 25.

[10/26/16 - 07:47 AM]
2016 MTV EMAS Embraces Fans-First Innovation
The 2016 MTV EMAs are the first-ever awards show to launch a Facebook Messenger interactive bot to give fans an exclusive way to engage with the live show.

[10/26/16 - 07:02 AM]
National Geographic Goes "Further" - Company Announces Global Rebrand Extending Across Entire Organization
The rebrand will coincide with the global event series premiere of "Mars," the epic story of mankind's thrilling quest to colonize Mars, from executive producers Brian Grazer and Ron Howard, on Monday, November 14.

[10/26/16 - 07:01 AM]
BBC America Announces "Planet Earth II" Will Premiere January 28
Over three years in the making, in 40 different countries, on 117 filming trips and a total of 2089 shooting days, BBCA's "Planet Earth II" brings a whole new view of our planet.

[10/26/16 - 06:45 AM]
AMC to Partner with Channel 4 on Jon Brown's "Loaded" - Announces Casting
Jim Howick, Samuel Anderson, Jonny Sweet, Nick Helm and Mary McCormack all star in the project, due in 2017.

[10/26/16 - 06:01 AM]
Rock Superstars Green Day and Twenty One Pilots to Perform at the "2016 American Music Awards(R)"
They join previously announced performers Lady Gaga, Bruno Mars and "The American Music Award of Merit" honoree and performer Sting.

[10/25/16 - 02:18 PM]
VH1's Highly Anticipated "Martha & Snoop's Potluck Dinner Party" to Premiere Monday, November 7 at 10PM ET/PT
Guests include Seth Rogen, Wiz Khalifa, Rick Ross, Jamie Chung, 2 Chainz, Naya Rivera, Ashley Graham, Jason Derulo, 50 Cent, Fat Joe, Mike Epps, Kathy Griffin, Kelis, Ashlee Simpson & Evan Ross, Keke Palmer, Robin Thicke and Bella Thorne.

[10/25/16 - 01:16 PM]
Comedy Central Sets Election Night Programming
Highlights include a live one-hour telecast of "The Daily Show with Trevor Noah" airing at 11:00/10:00c.

[10/25/16 - 01:00 PM]
CMT's Annual "Artists of the Year" Celebration Continues to Rise Attracting Nearly 2 Million Viewers with Ratings Soaring More Than 20%
CMT spins the numbers for Thursday, October 20.

[10/25/16 - 12:38 PM]
Showtime(R) Accelerates World Television Premiere Date for "Zero Days" to Saturday, Nov. 5 at 9PM ET/PT
As the subject continues to make headlines across the U.S and world, this film becomes more relevant and powerful documentary as viewers are being confronted by these issues in their daily lives.

[10/25/16 - 12:01 PM]
"The 2016 SNL Election Special" Revisits Unpredictable Presidential Campaign
The hour-long telecast is set to air Monday, November 7 at 10:00/9:00c.