[10/22/12 - 10:49 AM] The CW Orders Full Season of Breakout Hit "Arrow" "I'm proud of the quality of 'Arrow' and I'm happy we'll be able to share more of it with viewers," said Mark Pedowitz.
[via press release from The CW]
THE CW ORDERS FULL SEASON OF BREAKOUT HIT "ARROW"
October 22, 2012 (Burbank, CA) - The CW picked up a full season of its breakout hit drama ARROW, it was announced today by Mark Pedowitz, President, The CW.
"Our strategy of rolling out our new fall schedule later in the year really paid off for The CW on several levels, especially with ARROW, which was the network's most watched premiere in three years and is one of the breakout hits of the new season," said Pedowitz. "I'm proud of the quality of ARROW and I'm happy we'll be able to share more of it with viewers."
ARROW scored a bull's-eye for The CW with its premiere, which drew 4.14 million viewers, making it the network's most watched telecast of any show, on any night, in three years. The ARROW debut also marked The CW's most watched series premiere since THE VAMPIRE DIARIES in 2009. In its second outing, ARROW became the only new network drama this season to maintain its audience in both adults 18-34 and adults 18-49 from its premiere to its second week.
ARROW is produced by Bonanza Productions Inc. in association with Berlanti Productions and Warner Bros. Television with executive producers Greg Berlanti, Marc Guggenheim and Andrew Kreisberg.
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