Prime Instant Video Greenlights Six Original Series Pilots for Production

Original series created by a mix of Emmy-winning writers, Academy Award nominees, TV stars, as well as newcomers discovered through Amazon Studios' open-door development process

Amazon Instant Video will host pilot episodes - and viewer response will help determine which series go into full-season production

SEATTLE -- Dec. 20, 2012 -- (NASDAQ: AMZN) - Amazon Studios, the original film and series production arm of Amazon.com, today announced that it plans to produce pilots for six original comedy series. The series come from a diverse set of writers including newcomers to Hollywood and industry veterans with notable credits and awards. This marks the studios' first pilot production since expanding into original programming development earlier this year.

Once the six pilots are completed, they will be posted on Amazon Instant Video for Amazon customers to watch for free. Viewer feedback will help determine which series Amazon Studios should produce. Completed seasons will be exclusively available to Prime members through Prime Instant Video and LOVEFiLM in the UK for free.

"Since launching our original series development effort, we have received more than 2,000 series ideas from creators around the world with all different backgrounds, and we are extremely excited to begin production on our very first set of pilots," said Roy Price, Director of Amazon Studios. "The six comedy pilots will begin production shortly, and once they are complete, we plan to post the pilots on Amazon Instant Video for feedback. We want Amazon customers to help us decide which original series we should produce."

"Amazon has been so innovative and successful in so many realms, it's impossible not to get excited about its new venture into online programming. We look forward to partnering with Amazon's creative team, making a great show, and as the holidays approach, receiving free two-day shipping for the entire cast and crew," said Doonesbury creator Garry Trudeau, writer of comedy series Alpha House.

Comedy pilots:

Alpha House

Alpha House was written by Academy Award nominee and Pulitzer-Prize winner Garry Trudeau (Doonesbury, Tanner '88). Alpha House follows four senators who live together in a rented house in Washington DC.

Browsers

Written by 12-time Emmy-winning comedy writer David Javerbaum (The Daily Show) and to be directed by Don Scardino (30 Rock), Browsers is a musical comedy set in contemporary Manhattan that follows four young people as they start their first jobs at a news website.

Dark Minions

Written by Big Bang Theory co-stars Kevin Sussman and John Ross Bowie, Dark Minions is an animated workplace series about two slackers just trying to make a paycheck working an intergalactic warship. The pilot will be produced by Principato-Young (Reno 911).

The Onion Presents: The News

The Onion Presents: The News is a smart, fast-paced scripted comedy set behind the scenes of The Onion News Network that shows just how far journalists will go to stay at the top of their game. The Onion Presents: The News is from The Onion's Will Graham & Dan Mirk (The Onion News Network, The Onion Sportsdome).

Supanatural

Supanatural is an animated comedy series about two outspoken divas who are humanity's last line of defense against the supernatural, when they're not working at the mall. The series, written by Lily Sparks, Price Peterson and Ryan Sandoval, will be produced by Jason Micallef (Butter) and Kristen Schaal (The Daily Show).

Those Who Can't

Written by Andrew Orvedahl, Adam Cayton-Holland and Benjamin Roy (Grawlix), who were discovered through Amazon Studios online open door process, Those Who Can't is a comedy about three juvenile, misfit teachers who are just as immature, if not more so, than the students they teach.

About Amazon Studios

Since its launch in November 2010, more than 12,000 movie scripts and 2,000 series pilot scripts have been submitted to Amazon Studios. The original series announced today will be added to the Amazon Studios series development slate, which currently boasts 14 additional projects that have been both submitted through the studios' website and optioned for development.

Amazon Studios continues to invite series creators to upload their proposals for comedy and children's programming at http://studios.amazon.com/getting-started/series or submit them privately via Amazon Studios.

About Amazon.com

Amazon.com, Inc. (NASDAQ: AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com, Inc. seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as Books; Movies, Music & Games; Digital Downloads; Electronics & Computers; Home & Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health & Beauty; Sports & Outdoors; and Tools, Auto & Industrial. Amazon Web Services provides Amazon's developer customers with access to in-the-cloud infrastructure services based on Amazon's own back-end technology platform, which developers can use to enable virtually any type of business. Kindle Paperwhite is the most-advanced e-reader ever constructed with 62% more pixels and 25% increased contrast, a patented built-in front light for reading in all lighting conditions, extra-long battery life, and a thin and light design. The new latest generation Kindle, the lightest and smallest Kindle, now features new, improved fonts and faster page turns. Kindle Fire HD features a stunning custom high-definition display, exclusive Dolby audio with dual stereo speakers, high-end, laptop-grade Wi-Fi with dual-band support, dual-antennas and MIMO for faster streaming and downloads, enough storage for HD content, and the latest generation processor and graphics engine - and it is available in two display sizes - 7" and 8.9". The large-screen Kindle Fire HD is also available with 4G wireless, and comes with a groundbreaking $49.99 introductory 4G LTE data package. The all-new Kindle Fire features a 20% faster processor, 40% faster performance, twice the memory, and longer battery life.

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Forward-Looking Statements

This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K and subsequent filings.