HGTV MOVES UP SECOND SEASON PREMIERE OF "FLEA MARKET FLIP," STARRING "GOOD MORNING AMERICA" CO-HOST LARA SPENCER
NEW YORK - Monday, Feb. 4 2013 - Viewer enthusiasm for the first season of Flea Market Flip has prompted HGTV to fast track the second season premiere to Friday, March 15 at 9 p.m. ET. More than 12.8 million adults have watched first season episodes of the series since its primetime premiere in September 2012. Featuring Good Morning America co-host and The New York Times' best-selling author Lara Spencer, Flea Market Flip pits two teams of avid flea market patrons against each other to compete for $5,000.
With only one-hour to shop and $500 in pocket, each Flea Market Flip team must scavenge for items to fix-up and flip, ultimately creating worthy treasures for repurchase. Spencer, who also is an interior designer, assigns a "flip list" of elements to be used throughout the competition, including "mix-and-match," repurposing and upholstery projects. The teams must then transform their drab finds into top-notch designs to sell at auction the following day - quickly turning from designers to salespeople who must attract customers, negotiate, and sell their refurbished items. In the end, only one team walks away with bragging rights and a $5,000 cash prize.
Viewers can find more information about Flea Market Flip at HGTV.com. They also can become fans of HGTV and interact with other home improvement enthusiasts through Facebook, Twitter, Pinterest and Instagram.
America's leading home and lifestyle brand, HGTV features a top-rated cable network that is distributed to more than 98 million U.S. households and the HGTV website, HGTV.com, the nation's leading online home-and-garden destination that attracts an average of four million unique visitors per month. The brand also includes the HGTV(R) HOME consumer products line which showcases exclusive collections of paint, flooring, lighting, furniture, plants, fabrics and other home-oriented products, as well as HGTV Magazine, a new home and lifestyle publication published in partnership with Hearst Magazines. Headquartered in Knoxville, Tenn., HGTV is wholly owned by Scripps Networks Interactive, Inc. (SNI).