or


[02/19/13 - 09:33 AM]
All-Star Sponsors on Board for NBC's "All-Star Celebrity Apprentice," Premiering Sunday, March 3
Trump will "hire" the All-Star winner in a live broadcast on Sunday, May 19.

[via press release from NBC]

ALL-STAR SPONSORS ON BOARD FOR NBC'S "ALL-STAR CELEBRITY APPRENTICE," PREMIERING SUNDAY, MARCH 3

NEW YORK - February 19, 2013 - Donald J. Trump and Mark Burnett have partnered with some of the world's most prominent and recognizable brands for NBC's "All-Star Celebrity Apprentice," premiering Sunday, March 3 (9-11 p.m. ET).

Continuing to revolutionize brand integration on television, "All-Star Celebrity Apprentice" welcomes world-class brands to its All-Star season, including: Australian Gold, Farouk Hair Systems' Chi and BioSilk products, Foxwoods Resorts, Kraft, LG Electronics, South African Tourism Board and Walgreens.

"This season's All-Star cast brings creativity and energy to every task, which offers an extraordinary value for our sponsors" said Trump, series host and executive producer. "We continue to be the top television show for branded integration and have lined up a fantastic group of sponsors."

Over the past 12 seasons, big-name brands have partnered with "The Apprentice" franchise in order to take advantage of the high-profile series for astonishing sales results. In "Apprentice" history, many of America's largest and most successful companies have eagerly chosen to showcase new or current products in the form of "Apprentice" tasks, including Best Buy, Burger King, Dove, Domino's Pizza, Dairy Queen, The Dial Corporation, General Motors, Home Depot, Kodak, Lexus, Microsoft, Nestle, Outback Steakhouse, Procter & Gamble, Staples, Pontiac, Pedigree, Priceline.com, Right Guard, Rockport, Snapple and Unilever.

"'The Celebrity Apprentice' franchise continues to work with the biggest names in advertising in order to launch and promote products from America's top companies," said executive producer Page Feldman. "We have created a format that continues to adjust with new trends."

A few sales highlights from past seasons are:

· Most successful product launch for the home care division for Dial US in 2007 with Softscrub

· Doubled sales of Kodak printers in 2008

· Chicken of the Sea was voted the most effective integration on a TV show by The New York Times in 2009

· Clock Work Home Services received a 30 per cent lift in call volume in 2010

· 7UP experienced a significant lift in WOM and online chatter, increasing its Facebook fan base by over 330 per cent in 2011

· Show ranked as top series in branded recall for 2011 season in ranking by The New York Times

· Walgreens received an 80 per cent lift from the Walk with Walgreens campaign in 2012

Of equal importance, since the 2007 premiere of the "Celebrity" version of the franchise, the series has generated millions of dollars for charities worldwide.

This season, Trump returns with the first-ever "All-Star Celebrity Apprentice," including 14 fan-favorite celebrities fighting for a second chance to raise money and awareness for their charity of choice. The last person standing will have the honor of delivering a $250,000 bonus check to their designated charity.

The celebrity contestants are: Trace Adkins, Stephen Baldwin, Gary Busey, Marilu Henner, La Toya Jackson, Penn Jillette, Lil Jon, Claudia Jordan, Bret Michaels, Omarosa, Lisa Rinna, Brande Roderick, Dennis Rodman and Dee Snider.

"All-Star Celebrity Apprentice" airs Sundays (9-11 p.m. ET) beginning Sunday, March 3. Starting Sunday, March 31, the series will then air Sundays (10-11 p.m. ET). Trump will "hire" the All-Star winner in a live broadcast on Sunday, May 19.

"All-Star Celebrity Apprentice" is produced by Mark Burnett in association with Trump Productions. Mark Burnett, Donald Trump, Page Feldman, and Eric Van Wagenen are executive producers. Sadoux Kim, Johnny Petillo and Michael Dietz are co-executive producers.

Please visit NBC.com's official show site: http://www.nbc.com/the-apprentice/

Please follow us on Facebook at http://www.facebook.com/celebrityapprentice and on Twitter www.twitter.com/ApprenticeNBC





  [february 2013]  
S
M
T
W
T
F
S
     


· APPRENTICE, THE (NBC)





[07/28/14 - 02:27 PM]
HGTV to Begin Production on "Mark & Derek's Excellent Flip" Featuring Derek Hough and Mark Ballas
Instead of dancing a perfect paso doble, champion dancers Derek Hough and Mark Ballas will be kicking up dust on their latest project - a home renovation series on HGTV.

[07/28/14 - 02:05 PM]
ESPN's Multiplatform Coverage of Little League Baseball and Softball Divisional Championships Begins July 30
The championship games will lead into ESPN's multiplatform coverage of the Little League World Series presented by Kellogg's Frosted Flakes from Williamsport, Pa, beginning Thursday, August 14.

[07/28/14 - 01:33 PM]
"Criminal Minds" and "Extant" to Swap Time Periods Starting This Wednesday, July 30
"Criminal Minds" will return to its regular 9:00/8:00c slot followed by new drama "Extant" at 10:00/9:00c.

[07/28/14 - 01:08 PM]
Don't Miss the Season Two Premiere of "#RichKids of Beverly Hills" on Sunday, August 3 at 10PM ET/PT Only on E!
Plus: don't miss an all-new episode of the hit series "Botched" airing Sunday, August 10 at its new time of 10:30/9:30c.

[07/28/14 - 01:06 PM]
NBC Sports Group's 5 Match Soccer Slate This Week Kicks Off with Manchester United v. FC Internazionale Tomorrow at 7 PM ET on NBCSN
NBC Sports Group's lead Premier League play-by-play announcer Arlo White will be on site to call both matches.

[07/28/14 - 12:20 PM]
Video: "Atlanta Exes" + Super Trailer + Monday, August 18th on VH1
Watch a sneak preview of the new series, featuring the once significant others of an elite list of A-list men, which has no shortage of fabulousness, ambition, love, and drama.

[07/28/14 - 11:46 AM]
Comedy Central(R) Announces Digital Content Partnership with Redd's Apple Ale for the Launch of the Original Weekly Improv Series "CC: Social Scene"
Socially inspired by Comedy Central's CC:Studios, the six-episode improv series is hosted by comedian Paul Scheer and directed by Rich Talarico.

[07/28/14 - 11:39 AM]
Investigation Discovery's Got Talent! August Slate Sizzles with the Return of ID's Most Beloved Stars: Paula Zahn, Susan Lucci, Joe Kenda, And Candice DeLong
First, tour the mind of infamous accused-ax-murderer Lizzie Borden in the season premiere of "Deadly Women" with Candice DeLong on Friday, August 1 at 9:00/8:00c, followed by the landmark 100th episode at 10:00/9:00c.

[07/28/14 - 11:39 AM]
CBS Summer Dramas Score Big Live+7-Day Playback Lift for the Week of July 7
CBS further spins the numbers for the week of July 7-13.

[07/28/14 - 11:27 AM]
Michelle Beisner Joins ESPN as NFL Features Reporter
Since 2006, Beisner has worked as a studio host and field reporter for NFL Network.

[07/28/14 - 11:15 AM]
Special Guest Jay Leno Mentors the Comics as the Final Five Move One Step Closer to Being the "Last Comic Standing" on Tues, July 31 (10-11 P.M. ET)
Only five comics remain in the competition, and the stakes have never been higher as they move one step closer to winning the coveted title of "Last Comic Standing."

[07/28/14 - 09:51 AM]
Showtime(R) Presents "David Bowie: Five Years" - Documentary Special Premieres Friday, August 1st at 9:00 p.m. (ET/PT)
The film is the definitive portrait of one of rock's most influential stars.

[07/28/14 - 09:34 AM]
"Gypsy Sisters" Focus on Family in New Season on TLC
The series returns with a special two-hour season premiere on Thursday, August 21 at 9:00/8:00c.

[07/28/14 - 09:34 AM]
El Rey Network And Celestial Pictures Boost Multi-Year Partnership To Bring Viewers The Best In Classic Martial Arts
The new deal will provide the network with access to 255 iconic martial arts titles from the Shaw Brothers vault - the world's leading martial arts collection, many on an exclusive basis.

[07/28/14 - 08:57 AM]
Season Two of "Shark Hunters" Premieres Wednesday, July 30, at 9 P.M. ET on NBCSN
The 60-minute outdoor fishing show features three long-standing East Coast shark tournaments and five captains pitted against each other to catch the heaviest shark.