or


[02/27/13 - 09:07 AM]
ESPN Ranks First in Perceived Value among Cable Networks for Thirteenth Consecutive Year
It was also ranked the most important network in their cable system for the ninth straight year.

[via press release from ESPN]

ESPN Ranks First in Perceived Value among Cable Networks for Thirteenth Consecutive Year

Disney and ESPN Media Networks Earn High Praise in Beta Cable Operator Study

In Beta Research Corp's annual Cable Operator Evaluation Study, operators named ESPN the network with the most average perceived value among all networks measured for the thirteenth straight year. It was also ranked the most important network in their cable system for the ninth straight year with 95% of operators describing ESPN as "very important" for subscriber retention and acquisition.

Among unaided mentions, operators voted both ESPN and the Disney and ESPN Media Networks best network and organization in nearly every category in the study, including most effective in selling broadband/high-speed Internet or interactive television as well as most helpful with:

· Providing the best overall marketing services

· Providing programs on multi-platforms

· High-definition programming

· Driving VOD or SVOD efforts

Other highlights:

· ESPN2 ranked second in average perceived value among cable operators for the eighth straight year. The network also ranked #5 as the most important network to operators among the 46 measured networks, up from #9 in 2011.

· The Disney Channel ranked fourth in greatest perceived value and second in importance of network to cable operators.

· Disney and ESPN Media Networks ranked first for the most visited and highest rated affiliate website as well as most helpful in selling high-speed Internet, HDTV and/or VOD.

Further, in the Beta Local Ad Sales Executive study - which was also released on Wednesday, Feb. 27 - ESPN ranked first among unaided mentions for the ninth straight year as the network that has the most valuable programming to help create local ad sales revenue among major networks. Additionally, Disney and ESPN Networks ranked first for the ninth straight year in terms of having the most appealing demographics.

The Beta Cable Operator study conducted 102 interviews with a range of representatives from individual cable systems between August and November 2012. The Beta Research Corp study measures perceived value of networks to cable systems; importance of networks to cable systems; overall evaluation of affiliate representatives and affiliate websites; best marketing support services helpful with broadband, iTV, HDTV and VOD efforts; helpfulness of network organizations on selling high-speed Internet, HDTV and/or video on demand; and unaided mention of a network and/or organization in providing programming for smartphones and tablets and in helping with HD programming. The Beta Local Ad Sales Executive study surveyed 100 local ad sales executives between November 2012 and January 2013.





  [february 2013]  
S
M
T
W
T
F
S
     


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[02/19/18 - 02:02 PM]
NBC Sports Digital Live Streaming for PyeongChang Olympics Triples Sochi Games with 1 Week to Go
NBC further spins the numbers for Sunday, February 18.

[02/19/18 - 09:01 AM]
Sunday's Broadcast Ratings: NBC, Winter Olympics Continue Their Reign
The Peacock tops the night among total viewers and adults 18-49.

[02/19/18 - 09:00 AM]
Travel Channel Greenlights "Mysterious Islands" with Kellee Edwards
Production begins in April, with the series slated to premiere in late 2018.

[02/19/18 - 07:23 AM]
HGTV Adds "How Close Can I Beach?" to Popular Sunday Night Fantasy Lifestyle Programming Lineup
Premiering Sunday, March 11, the 13-episode series will follow buyers who tour coastal towns in hopes of finding the perfect beachside home.

[02/19/18 - 07:00 AM]
"Andi Mack" Renewed for a Third Season on Disney Channel
The cast - Peyton Elizabeth Lee, Lilan Bowden, Joshua Rush, Sofia Wylie and Asher Angel - got the news while on ABC's "Good Morning America" today.

[02/18/18 - 03:25 PM]
Saturday's Broadcast Ratings: NBC Cruises to Victory with Winter Olympics
The Peacock leads the night in total viewers plus adults 18-49.

[02/18/18 - 02:27 PM]
Salt Lake City, Denver, Milwaukee, Seattle, Kansas City & San Diego Top NBC Olympics' Primetime Ratings at Midpoint of PyeongChang Olympics
NBC further spins the numbers for Saturday, February 17.

[02/17/18 - 02:06 PM]
NBCSN Delivers Its Most-Watched Week in Primetime
NBC further spins the numbers for Friday, February 16.

[02/17/18 - 09:19 AM]
Friday's Broadcast Ratings: NBC's Winter Olympics Coverage Tops Charts
The Peacock easily wins the night in all categories.

[02/16/18 - 11:49 PM]
Development Update: Friday, February 16
Updates include: Madeline Stowe to star in FOX's "Mixtape"; Aunjanue Ellis set for lead role in "Chiefs" at CBS; and Lynn Collins among those bound for ABC's "Safe Harbor."

[02/16/18 - 05:54 PM]
"Descendants 3" Was Announced to Disney Channel Viewers Tonight in a Special Message from "Mal"
"Descendants 3" will begin production there in summer for a debut next year on Disney Channel.

[02/16/18 - 01:48 PM]
NBC Olympics' PyeongChang Coverage Delivered Most Dominant Winter Games Thursday Night Since Sarah Hughes Won Gold & Bode Miller Took Silver in 2002
NBC further spins the numbers for Thursday, February 15.

[02/16/18 - 12:00 PM]
Video: TBS Reveals First Trailer for "The Last O.G."
The series centers on Tray (Tracy Morgan), an ex-con shocked to see just how much the world has changed when he is released from prison for on good behavior after a 15-year stint.

[02/16/18 - 11:56 AM]
Travel Channel Triggers Mid-Season Pick Up of "Expedition Unknown" with Josh Gates
Production on the new season is slated to begin this spring.

[02/16/18 - 11:47 AM]
Check Out the New "iZombie" Season 4 Key Art!
The new season kicks off Monday, February 26 at 9:00/8:00c on The CW.