or


[02/27/13 - 09:07 AM]
ESPN Ranks First in Perceived Value among Cable Networks for Thirteenth Consecutive Year
It was also ranked the most important network in their cable system for the ninth straight year.

[via press release from ESPN]

ESPN Ranks First in Perceived Value among Cable Networks for Thirteenth Consecutive Year

Disney and ESPN Media Networks Earn High Praise in Beta Cable Operator Study

In Beta Research Corp's annual Cable Operator Evaluation Study, operators named ESPN the network with the most average perceived value among all networks measured for the thirteenth straight year. It was also ranked the most important network in their cable system for the ninth straight year with 95% of operators describing ESPN as "very important" for subscriber retention and acquisition.

Among unaided mentions, operators voted both ESPN and the Disney and ESPN Media Networks best network and organization in nearly every category in the study, including most effective in selling broadband/high-speed Internet or interactive television as well as most helpful with:

· Providing the best overall marketing services

· Providing programs on multi-platforms

· High-definition programming

· Driving VOD or SVOD efforts

Other highlights:

· ESPN2 ranked second in average perceived value among cable operators for the eighth straight year. The network also ranked #5 as the most important network to operators among the 46 measured networks, up from #9 in 2011.

· The Disney Channel ranked fourth in greatest perceived value and second in importance of network to cable operators.

· Disney and ESPN Media Networks ranked first for the most visited and highest rated affiliate website as well as most helpful in selling high-speed Internet, HDTV and/or VOD.

Further, in the Beta Local Ad Sales Executive study - which was also released on Wednesday, Feb. 27 - ESPN ranked first among unaided mentions for the ninth straight year as the network that has the most valuable programming to help create local ad sales revenue among major networks. Additionally, Disney and ESPN Networks ranked first for the ninth straight year in terms of having the most appealing demographics.

The Beta Cable Operator study conducted 102 interviews with a range of representatives from individual cable systems between August and November 2012. The Beta Research Corp study measures perceived value of networks to cable systems; importance of networks to cable systems; overall evaluation of affiliate representatives and affiliate websites; best marketing support services helpful with broadband, iTV, HDTV and VOD efforts; helpfulness of network organizations on selling high-speed Internet, HDTV and/or video on demand; and unaided mention of a network and/or organization in providing programming for smartphones and tablets and in helping with HD programming. The Beta Local Ad Sales Executive study surveyed 100 local ad sales executives between November 2012 and January 2013.





  [february 2013]  
S
M
T
W
T
F
S
     


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[01/25/15 - 10:00 AM]
Video: Starz Releases Opening Scene from the First Episode of "Outlander's" Return
The series returns to the cable channel on Saturday, April 4 at 9:00/8:00c.

[01/25/15 - 08:43 AM]
Saturday's Broadcast Ratings: UFC Leads FOX to Top Demo Spot
CBS then is the most-watched network last night.

[01/25/15 - 08:31 AM]
"Saturday Night Live" with Host Blake Shelton Is the #2 "SNL" So Far This Season in Metered-Market Households
NBC spins the numbers for Saturday, January 24.

[01/24/15 - 08:50 AM]
"Constantine" Delivers Its Most-Watched Episode Since November 21
NBC spins the numbers for Friday, January 23.

[01/24/15 - 08:37 AM]
Friday's Broadcast Ratings: ABC, CBS and NBC All Share Demo Crown
Repeats of "Blue Bloods" and "Shark Tank" lead the night in total viewers and adults 18-49, respectively.

[01/24/15 - 08:33 AM]
ABC's Encore "Shark Tank" Is Friday's #1 Show in Adults 18-49 - Most-Watched-Ever Repeat for the Show
ABC spins the numbers for Friday, January 23.

[01/23/15 - 01:09 PM]
New MTV Study, "Millennials Have Drive," Reveals Millennials Love Their Cars More Than Social Media and Texting
Today's results represent the first wave of research coming from Viacom's brands in the car category.

[01/23/15 - 12:19 PM]
"Our Little Family" Joins the TLC Lineup This February
The newcomer launches Tuesday, February 17 at 10:00/9:00c on the cable channel.

[01/23/15 - 11:24 AM]
Fox Sports Provides Extended On-Site Coverage From Arizona For Super Bowl XLIX
In anticipation of the championship showdown, FOX Sports has all hands on deck, providing comprehensive on-site coverage for the week's festivities in Arizona.

[01/23/15 - 10:46 AM]
Video: Starz Releases First Video Tease of Seth MacFarlane and Jonathan Ames' "Blunt Talk" Starring Patrick Stewart
Due this summer, the series is a live action character-driven comedy set in the competitive cable news arena and following a most eccentric TV personality and his crew.

[01/23/15 - 10:43 AM]
Animal Planet Dives Head First Into "Insane Pools: Off the Deep End," A New Series Premiering Friday, February 20
The six-episode series follows Lucas Congdon as he turns high and dry homes into exotic waterfront properties through grand, nature-inspired designs to encourage his clients to rediscover their love of the outdoors.

[01/23/15 - 10:38 AM]
"The Tonight Show" Outperforms ABC, CBS Timeslot Competition for Week of Jan. 12-16
NBC spins the late-night numbers for the week of January 12-16.

[01/23/15 - 10:23 AM]
"Nightline" Is #1 for the Week, #1 in Total Viewers 12 of Last 13 Weeks
ABC spins the late-night numbers for the week of January 12-16.

[01/23/15 - 09:17 AM]
History(R) Premieres Brand New Series "Legend of the Superstition Mountains"
The series, due on Sunday, February 8 at 10:00/9:00c, follows five brave treasure hunters as they seek to unearth the secrets of the Lost Dutchman's gold.

[01/23/15 - 08:57 AM]
NFL Legend Ray Lewis Tackles Coaches with Anger Issues When "Coaching Bad" Premieres Sunday, February 8 at 10 PM ET/PT on Spike TV
Lewis and acclaimed anger management specialist and author Dr. Christian Conte will work with nine coaches who have recognized that they need to change their combative and often bombastic ways if they want to continue in the profession they love.