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[02/27/13 - 09:07 AM]
ESPN Ranks First in Perceived Value among Cable Networks for Thirteenth Consecutive Year
It was also ranked the most important network in their cable system for the ninth straight year.

[via press release from ESPN]

ESPN Ranks First in Perceived Value among Cable Networks for Thirteenth Consecutive Year

Disney and ESPN Media Networks Earn High Praise in Beta Cable Operator Study

In Beta Research Corp's annual Cable Operator Evaluation Study, operators named ESPN the network with the most average perceived value among all networks measured for the thirteenth straight year. It was also ranked the most important network in their cable system for the ninth straight year with 95% of operators describing ESPN as "very important" for subscriber retention and acquisition.

Among unaided mentions, operators voted both ESPN and the Disney and ESPN Media Networks best network and organization in nearly every category in the study, including most effective in selling broadband/high-speed Internet or interactive television as well as most helpful with:

· Providing the best overall marketing services

· Providing programs on multi-platforms

· High-definition programming

· Driving VOD or SVOD efforts

Other highlights:

· ESPN2 ranked second in average perceived value among cable operators for the eighth straight year. The network also ranked #5 as the most important network to operators among the 46 measured networks, up from #9 in 2011.

· The Disney Channel ranked fourth in greatest perceived value and second in importance of network to cable operators.

· Disney and ESPN Media Networks ranked first for the most visited and highest rated affiliate website as well as most helpful in selling high-speed Internet, HDTV and/or VOD.

Further, in the Beta Local Ad Sales Executive study - which was also released on Wednesday, Feb. 27 - ESPN ranked first among unaided mentions for the ninth straight year as the network that has the most valuable programming to help create local ad sales revenue among major networks. Additionally, Disney and ESPN Networks ranked first for the ninth straight year in terms of having the most appealing demographics.

The Beta Cable Operator study conducted 102 interviews with a range of representatives from individual cable systems between August and November 2012. The Beta Research Corp study measures perceived value of networks to cable systems; importance of networks to cable systems; overall evaluation of affiliate representatives and affiliate websites; best marketing support services helpful with broadband, iTV, HDTV and VOD efforts; helpfulness of network organizations on selling high-speed Internet, HDTV and/or video on demand; and unaided mention of a network and/or organization in providing programming for smartphones and tablets and in helping with HD programming. The Beta Local Ad Sales Executive study surveyed 100 local ad sales executives between November 2012 and January 2013.





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[02/08/16 - 01:04 PM]
Global Best-Selling Crime Mystery Agatha Christie's "And Then There Were None" Premieres as a Two-Night Event on Lifetime Beginning March 13
Set in 1939 while Europe teeters on the brink of war, the two-night event follows ten strangers with dubious pasts who are lured to Soldier Island, an isolated rock near the Devon coast in southern England.

[02/08/16 - 12:01 PM]
CBS's New Late Night Duo Score Ratings Milestones with Post-Super Bowl Broadcasts
CBS spins the late-night numbers for Sunday, February 7.

[02/08/16 - 11:45 AM]
NBA All-Star 2016 Celebrity Game Presented by Mountain Dew Exclusively on ESPN
Play-by-play commentator Mark Jones, analyst Jon Barry and sideline reporter Cassidy Hubbarth will return to provide commentary for the telecast.

[02/08/16 - 11:00 AM]
#CrushOnComedy This Valentine's Day with FOX Tuesday Night Candygram Wrappers!
Plus: check out FOX's Tuesday "Romance Roulette" videos!

[02/08/16 - 10:48 AM]
"The People v. O.J. Simpson: American Crime Story" Delivers Most-Watched Series Premiere in FX History
FX further spins the numbers for Tuesday, February 2.

[02/08/16 - 10:40 AM]
ABC Orders Comedic Game Show "Big Fan" from Jimmy Kimmel
Andy Richter will host the series, based on the hilarious "Who Knows... ?" the celebrity vs. super-fan game segment that originally aired on "Jimmy Kimmel Live."

[02/08/16 - 10:28 AM]
ZZ Top Frontman Billy Gibbons to Star in New Discovery Pilot "Rockin' Roadsters"
Said installment premieres Monday, February 29 at 10:00/9:00c.

[02/08/16 - 10:19 AM]
New Series "VH1 Family Therapy with Dr. Jenn" Premieres Wednesday, March 16th at 9PM ET/PT
The series features five families at a crossroads in their relationship as they undergo three weeks of intensive family therapy.

[02/08/16 - 10:13 AM]
"Mavis!," The First Feature Documentary About Legendary Soul and Gospel Singer Mavis Staples, Debuts Feb. 29, Exclusively on HBO
Jessica Edwards directs the first feature documentary about this enduring performer.

[02/08/16 - 10:08 AM]
Idina Menzel to Perform on "The Wonderful World of Disney: Disneyland 60"
Menzel will perform in Disney California Adventure Park against the backdrop of "World of Color," the one-of-a-kind nighttime extravaganza.

[02/08/16 - 10:00 AM]
Syfy Renews Original Drama Series "The Magicians" for Second Season
During its first three episodes, "The Magicians" averaged 1.7 million viewers, 853K Adults 18-49 and 910K Adults 25-54 (based on L3 data).

[02/08/16 - 09:36 AM]
America's Favorite Family Returns to A&E with a Star-Studded New Season of "Wahlburgers" and a New Season of the Hit Reality Series "Donnie Loves Jenny"
Said offerings roll out on Wednesday, March 9 and Wednesday, March 16, respectively.

[02/08/16 - 08:41 AM]
Bravo Media's "The Real Housewives of New Jersey" Returns Later This Year
Teresa Giudice, Melissa Gorga and Jaqueline Laurita are among the returning cast members.

[02/08/16 - 08:40 AM]
Sunday's Broadcast Ratings: "Super Bowl L" Delivers Huge for CBS
The Eye's coverage averages over 93.6 million viewers across the night.

[02/08/16 - 08:27 AM]
NBC Ranks #2 for the Night Among the Big 4 Networks in Adults 18-49 and Total
NBC spins the numbers for Sunday, February 7.