HGTV TO PREMIERE REAL ESTATE SERIES "POWER BROKER" AS HOUSING MARKET SHOWS SIGNS OF RECOVERY
NEW YORK - June 17, 2013 - With the U.S. housing market showing improvement, HGTV is bolstering its real estate programming line-up with a new series focused on how buyers can maximize their budgets and secure the best possible deal on a home. Premiering Tuesday, July 23 at 9 p.m. ET., Power Broker follows real estate agent Mike Aubrey, one of the best negotiators in the business, as he works to save clients cash by driving a hard bargain, navigating the real estate market, and landing buyers a new home they never thought they could afford.
"In today's housing market, there are some amazing deals," said Aubrey, who is ranked in the U.S. commission's Top 10 for Re/Max and No. 29 in the world. "I'm here to help clients realize that with a little digging, planning and smart negotiation, their ideal home is within reach."
In the season premiere of Power Broker, Aubrey, who previously provided expertise in House Hunters and Real Estate Intervention, tours several San Francisco fixer-uppers, foreclosures and short-sales with his newlywed clients and shows them the best buying strategies to get a great deal, while Juan Barbieri - Season 5 star of The Bachelorette - develops a fresh design and floor plan for the newly purchased home with a limited budget. With the money saved by purchasing a place that needs some love, these first-time homeowners can turn their fixer-upper into a dream home.
"Power Broker will appeal to anyone who enjoys the gritty, behind-the-scenes drama associated with real estate negotiation strategy, particularly the play-by-play of building a good deal," said Kathleen Finch, general manager of HGTV and sister property DIY Network. "Mike is a commanding, knowledgeable expert who has pre-established credibility with HGTV viewers, so we know they will be excited to see him in this new series."
Power Broker airs new episodes on HGTV every Tuesday at 9 p.m. ET. More information is available on HGTV's companion website at HGTV.com.
America's leading home and lifestyle brand, HGTV features a top-rated cable network that is distributed to more than 98 million U.S. households and the HGTV website, HGTV.com, the nation's leading online home-and-garden destination that attracts an average of four million unique visitors per month. The brand also includes the HGTV HOME(TM) consumer products line which showcases exclusive collections of paint, flooring, lighting, furniture, plants, fabrics and other home-oriented products. In partnership with Hearst Magazines, the HGTV Magazine, a home and lifestyle publication, is currently available on newsstands. Viewers can become fans of HGTV and interact with other home improvement enthusiasts through Facebook, Twitter, Pinterest and Instagram. Headquartered in Knoxville, Tenn., HGTV is wholly owned by Scripps Networks Interactive, Inc. (SNI).