or


[06/20/13 - 07:04 AM]
Brand New WE tv Series "Obsessed with the Dress" Premieres July 27th at 9PM
The six-episode series follows former Mrs. Nebraska titleholder, turned business owner, Michele Strom and her pageant-winning staff at The Winning Crown Boutique.

[via press release from WE tv]

SHE PICKS THE GOWN, THEY WIN THE CROWN!

OBSESSED WITH THE DRESS PROVES THAT SMALL TOWNS REAP BIG REWARDS WHEN MICHELE STROM BLOWS THROUGH THE PAGEANT SCENE

PREMIERES SATURDAY, JULY 27, at 9PM ET/PT on WE tv

New York, NY - June 20, 2013 - This summer, former beauty queen Michele Strom is taking the glamorous world of pageantry by storm with WE tv's all-new six episode series, OBSESSED WITH THE DRESS, premiering Saturday, July 27, at 9 PM ET/PT.

Shot in Omaha, Nebraska, OBSESSED WITH THE DRESS follows former Mrs. Nebraska titleholder, turned business owner, Michele Strom and her pageant-winning staff at The Winning Crown Boutique as they dress high-maintenance and high-strung pageant hopefuls. The competition may be stiff but Strom and her team will do whatever it takes to make sure their clients take home the crown!

"I don't do second place," warns Strom, whose competitive nature and thick skin earned her countless ribbons and a no-nonsense reputation for winning in the tough world of beauty.

At The Winning Crown Boutique, the staff's egos are bigger than the gowns. But, who better to sell pageant gowns than the queens that donned them? Meet Hannah, the outgoing, filterless redhead, who uses her smarts and charm to win over the clientele; Sarah, the self-proclaimed smart-aleck who can dress a girl up just as swiftly as she dresses her down; Gretchen, the opinionated beauty queen who bursts at the seams to say what she means; talented designer Tiffany, boutique manager, who sticks out from The Winning Crown crowd; and Beau, the new guy, who's clueless on the catwalk but can work a sales floor better than anyone else in the business.

Strom opened The Winning Crown Boutique in 2009 and it has since become one of the go-to spots for pageant related apparel. Strom has dressed dozens of pageant winners including Miss America 2011, proving she knows what reigns supreme for these beauty queens. Answers don't win; personalities do, and it's her job to make sure that the judges become as equally OBSESSED WITH THE DRESS as the divas wearing them.

OBSESSED WITH THE DRESS is produced for WE tv by Pie Town Productions and executive produced by Tara Sandler, Jennifer Davidson, Scott Templeton and Russell Heldt. Lauren P. Gellert and Kate Farrell serve as executive producers for WE tv.

Learn more on wetv.com

Find behind-the-scenes footage from OBSESSED WITH THE DRESS, as well as episode-specific cast blogs, photo galleries, and sneak peeks on www.WEtv.com. Meet the cast with WE tv's series of video biographies and get advice from Michele as she shares her top makeup tips!

About WE tv

WE tv (www.wetv.com) is the women's network that showcases and celebrates modern women who are bold, independent and taking control of their lives. Whether they are celebrities like Joan Rivers, Toni Braxton or Kendra Wilkinson-Baskett, or everyday women, their stories are as relatable as they are entertaining. WE tv's popular slate of fresh and modern unscripted original series includes the hit shows Braxton Family Values, Joan & Melissa: Joan Knows Best? and Mary Mary, among others. Audiences connect to WE tv online, on demand and via social media. WE tv is owned and operated by AMC Networks Inc. and is available in over 82 million homes on every major cable, satellite and telco provider.





  [june 2013]  
S
M
T
W
T
F
S
      


· OBSESSED WITH THE DRESS (WE)





[06/25/16 - 08:55 AM]
Friday's Broadcast Ratings: ABC Wins Low Key Demo Race
ABC, NBC and CBS all finish within a few ticks among adults 18-49.

[06/25/16 - 08:27 AM]
Women's Gymnastics Championship Grows 80% Vs. Year-Ago Saturday Telecast
NBC spins the numbers for Friday, June 24.

[06/24/16 - 02:59 PM]
Netflix Announces Premiere Date for "Haters Back Off"
All eight episodes of will premiere globally on October 14 at 12:01am PST exclusively on Netflix.

[06/24/16 - 02:08 PM]
TLC Brings Back "A Baby Story" in a Whole New Way
TLC reinvented "A Baby Story" by bringing a live birth to Facebook in an unprecedented event early this morning with "A Baby Story Live."

[06/24/16 - 12:03 PM]
Travel Channel's "Expedition Unknown" Posts Highest-Rated Episode of Second Season
Travel Channel spins the numbers for Wednesday, June 22.

[06/24/16 - 11:23 AM]
Video: HBO's "High Maintenance" Tease & Photo - Debuts this Fall
The half-hour comedy series follows a Brooklyn pot dealer who delivers to clients with neuroses as diverse as the city.

[06/24/16 - 11:08 AM]
James Earl Joins "Scream Queens" in the Series Regular Role of "Candy Striper"
Set in a hospital, where some of the most fascinating and bizarre medical cases are under observation, Earl is one of the new male leads opposite recently announced Emmy Award nominee John Stamos and Taylor Lautner.

[06/24/16 - 10:51 AM]
Hulu's Fall 2016 Slate
The streaming service confirms dates for "The Mindy Project" (October 4), "Chance" (October 19), "Shut Eye" (December 7) and more!

[06/24/16 - 09:30 AM]
"Good Witch" Season Finale Delivers Hallmark Channel's Highest-Rated and Most-Watched Episode of the Season
The Hallmark Channel further spins the numbers for Sunday, June 19.

[06/24/16 - 09:01 AM]
Thursday's Broadcast Ratings: "Big Brother" Sparks CBS Victory
The Eye claims the top spot in both total viewers and adults 18-49.

[06/24/16 - 08:32 AM]
Third Season of Emmy-Nominated Amazon Original Series "Annedroids" is Now Available on Prime Video
The series spotlights, through trial and error, how science, technology, engineering, and math (STEM) can inspire children to do great things.

[06/24/16 - 08:23 AM]
Queen Latifah and Flavor Unit Tap Actor Anthony Anderson to Reveal "The Best Place To Be" in New Travel Channel Series
The series follows Hollywood's hottest A-List celebrities as they share the best places to eat, drink, shop and sightsee at their most favorite international destinations.

[06/24/16 - 07:30 AM]
VH1's Hit Series "Basketball Wives LA" Returns Sunday July 17th at 9:00 PM ET/PT
Returning cast members include Shaunie O'Neal, Tami Roman, Jackie Christie, Malaysia Pargo, Brandi Maxiell and Angel Brinks.

[06/24/16 - 07:19 AM]
NBA Superstar LeBron James and Business Partner Maverick Carter Draft a Winning Lineup for New CNBC Series "Cleveland Hustles"
The series teams four successful Cleveland business leaders with local entrepreneurs looking for an investment to launch their own brick-and-mortar stores.

[06/23/16 - 05:44 PM]
CBS to Encore "American Gothic" Series Premiere This Sunday
Said rebroadcast will replace the previously announced repeat of "Elementary" at 10:00/9:00c.