SLAMACOW! Cartoon Network's "Adventure Time" Joins the 87th Annual Macy's Thanksgiving Day Parade(R)

CARTOON NETWORK'S POP CULTURE PHENOMENON WILL MAKE ITS MACY'S THANKSGIVING DAY PARADE(R) DEBUT WITH SERIES STARS FINN AND JAKE

San Diego, CA - July 19, 2013 - Cartoon Network's Adventure Time will take its place among the legends, flying down the storied route of the 87th Annual Macy's Thanksgiving Day Parade(R). On Thursday, November 28th, Finn and Jake, Adventure Time's resident stars, will take to the sky to awe millions of fans across the nation. Created by Pendleton Ward, Cartoon Network's Adventure Time brings the epic tale of two unlikely heroes Finn, the human and his best friend Jake, the dog, to life as they embark on heart-pounding escapades all over the mystical Land of Ooo.

"Finn and Jake will take to the sky for the first time this November and we couldn't be more excited to have these irrepressible pop culture phenomenons join the Macy's Thanksgiving Day Parade family," said Amy Kule, executive Producer of Macy's Thanksgiving Day Parade. "Adventure Time fans will be ecstatic to see Finn and Jake take a brand new shape and fly together as a giant character helium balloon in our world famous Parade." She added, "From Comic-Con and millions of homes via Cartoon Network to the skies over Manhattan, Finn and Jake will make a massive impact this Thanksgiving."

"We are thrilled that Adventure Time will have its place among some of the most visible and iconic characters in entertainment history," said Brenda Piper, chief marketing officer for Turner Animation, Young Adults & Kids Media (AYAKM). "The Macy's Parade is a revered event for American kids and families; we are honored to have a part in it."

Recently nominated for its fourth Primetime Emmy(R) Award for "Outstanding Short-format Animated Program" as well as a prestigious BAFTA (British Academy of Film and Television Arts) Award, it's the fans from every age group and demographic that have cemented Adventure Time as a genuine ratings and pop culture phenomenon since its April 2010 debut. Year-to-date, Adventure Time premieres have averaged well over 3 million viewers and the series remains #1 in its time period with all key kids and boys demos.* Guest stars have included Matthew Broderick, Neil Patrick Harris, Donald Glover, George Takei, Donald Faison, Erik Estrada, Andy Milonakis, Emo Phillips, Bobcat Goldthwait and Susie Essman.

Designed by the artists of Macy's Parade Studio in collaboration with the Cartoon Network team, the brand new Finn and Jake balloon will be sure to delight more than 3.5 million spectators and more than 50 million television viewers nationwide.

The 87th Annual Macy's Thanksgiving Day Parade airs nationwide on NBC-TV, on Thursday, November 28, 2013 from 9:00 AM - 12:00 PM in all time zones.

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About the Macy's Thanksgiving Day Parade:

With more than 50 million viewers across the country and more than 3.5 million spectators that line up along the streets of New York City each year, the Macy's Thanksgiving Day Parade is a national icon that has grown into a world-famous holiday event. For more than 85 years, the Macy's Thanksgiving Day Parade has marked the official start of the holiday season. Growing in size and scale, the Parade proudly marches down a more than 2-mile route in New York City with more than 8,000 participants in tow including Macy's employees, their families, celebrities, athletes, clowns and dance groups spreading holiday cheer. The Parade also features America's best marching bands, fabulous floats and Macy's signature giant helium character balloons. For more information on the Macy's Parade please visit www.macys.com/parade or call the Parade hotline at (212) 494-4495.

About Cartoon Network:

Cartoon Network (CartoonNetwork.com) is consistently the #1 U.S. television network among boys 6-11. Currently seen in 99 million U.S. homes and 194 countries around the world, Cartoon Network is Turner Broadcasting System, Inc.'s ad-supported cable service now available in HD offering the best in original, acquired and classic entertainment for kids and families. In addition to Emmy-winning original programming and industry-leading digital apps and online games, Cartoon Network embraces key social issues affecting families with solution-oriented initiatives such as Stop Bullying: Speak Up and the Move It Movement. Turner Broadcasting System, Inc., a Time Warner company, creates and programs branded news, entertainment, animation and young adult media environments on television and other platforms for consumers around the world.

*Source: Nielsen Media Research based on Live+7 Blended data. 12/31/12-07/14/13. 3 telecasts minimum.