"SEX AND THE CITY" CREATOR DARREN STAR WRITES NEW SHOW FOR TV LAND

New York, NY - August 15, 2013 - TV Land has fast-tracked a project to be written by writer, producer and creator Darren Star, it was announced today by Keith Cox, Executive Vice President of Development and Original Programming for the network. This single camera comedy, which is based on the novel "Younger" by Pamela Redmond Satran, will follow the story of a suddenly-single New Jersey housewife and mother in her early 40s who, unable to restart her career, decides to lie about her age and successfully passes herself off as a twentysomething. Armed with a makeover and new resume, she wins a coveted position at the city's hottest publishing company. Pretending to be "younger" doesn't hurt in the bar scene, either, as guys line up like never before.

"Darren has brought to life some of the most dynamic and indelible characters on television today," said Cox. "We are beyond excited to work with him. Between 'Sex and the City,' 'Beverly Hills, 90210' and 'Melrose Place,' he has created some of the most iconic and beloved shows in the history of television." Darren Star and the book are represented by UTA.

TV Land also recently announced a pilot for a multi-camera sitcom, "Jennifer Falls," starring Jaime Pressly. The network's current line-up of original sitcoms airs Wednesdays at 10pm ET/PT and includes the hit series "Hot in Cleveland," "The Exes" and "The Soul Man." The series have received several awards and accolades including two 2013 Creative Arts Emmy(R) nominations: one for "Hot in Cleveland" and the other for "The Exes." All of these series star pop culture icons and fan favorites including Betty White, Valerie Bertinelli, Wendie Malick, Jane Leeves, Kristen Johnston, Donald Faison, Wayne Knight, David Alan Basche, Kelly Stables, Cedric "The Entertainer," Niecy Nash and Wesley Jonathan. This December, TV Land will debut its newest original series, "Kirstie," which stars Kirstie Alley, Michael Richards, Rhea Perlman and Eric Petersen.

About TV Land

TV Land is the programming destination featuring the best in entertainment on all platforms for consumers in their 40s and 50s. Consisting of original programming, classic and contemporary television series acquisitions, hit movies and digital portfolio, TV Land is now seen in over 98 million U.S. Homes.

About Viacom

Viacom (NASDAQ: VIA, VIAB) is home to the world's premier entertainment brands that connect with audiences through compelling content across television, motion picture, online and mobile platforms in more than 160 countries and territories. With approximately 700 million global subscribers, Viacom's leading brands include MTV, VH1, CMT, Logo, BET, CENTRIC, Nickelodeon, Nick Jr., TeenNick, Nicktoons, Nick at Nite, COMEDY CENTRAL, TV Land, Spike TV, T?3s, Paramount Channel and VIVA. Paramount Pictures, America's oldest film studio and creator of many of the most beloved motion pictures, continues today as a major global producer and distributor of filmed entertainment. Viacom operates a large portfolio of branded digital media experiences, including many of the world's most popular properties for entertainment, community and casual online gaming.

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