or


[01/13/14 - 02:05 PM]
21st Century Fox Makes Super Bowl XLVIII Promotion a Company-Wide Priority
Among the participating networks: FOX, FOX Sports 1, select FOX Sports Regional Networks, FOX Deportes, FOX News Channel, FOX Business Network, FX, FXX, FXM, National Geographic Channel and MundoFox.
[via press release from FOX Sports]

21ST CENTURY FOX MAKES SUPER BOWL XLVIII PROMOTION A COMPANY-WIDE PRIORITY

Broad Effort Includes Nightly Primetime Opens Airing Simultaneously Across Multiple Fox Channels

New York - As Super Bowl XLVIII approaches, the boldest and coldest in history, 21st Century Fox unveils its comprehensive promotional strategy for what is annually the highest-rated and most-watched television program in the United States. 21st Century Fox is utilizing its multitude of television and digital assets to promote Super Bowl XLVIII, which airs Sunday, Feb. 2, live and exclusively from MetLife Stadium in East Rutherford, NJ, on FOX - and for the first time ever in the U.S., in Spanish on FOX Deportes. Super Bowl XLVIII, hosted jointly by the states of New York and New Jersey, is the first Super Bowl ever played in an open-air, cold-climate stadium.

The 21st Century Fox Super Bowl promotional effort is led by coordinated Super Bowl-themed opens simultaneously kicking off the evening's primetime programming during Super Bowl Week across multiple Fox channels, including FOX, FOX Sports 1, select FOX Sports Regional Networks, FOX Deportes, FOX News Channel, FOX Business Network, FX, FXX, FXM, National Geographic Channel and MundoFox. The first, an original Super Bowl-themed musical sketch featuring THE SIMPSONS and animated versions of FOX Sports' Terry Bradshaw, Howie Long, Curt Menefee and Michael Strahan, airs Sunday, Jan. 26 at 8:00 PM ET/PT. Fox channels also offer a variety of unique football-themed entertainment programs and Super Bowl-themed shows, opens, bumpers, promos, program marathons and news coverage dedicated to the game in the week preceding the game. Specific network initiatives include:

FOX

- Multi-channel Super Bowl-themed open kicks off primetime programming Sunday, Jan. 26 through Saturday, Feb. 1

- Super Bowl bumpers and promos to incorporate "Super Bowl Week on FOX Continues with ..."

- Super Bowl segments in FOX O&O morning news shows during Super Bowl Week

- FOX SUPER BOWL SUNDAY pregame show promos begin the week of the NFC Championship Game

- FOX NEWS SUNDAY with Chris Wallace airs live from MetLife Stadium (Sunday, Feb. 2 at 10:00-11:00 AM ET/PT)

- Special football-themed programming on primetime comedies and dramas, including RAISING HOPE, BONES, ENLISTED, AMERICAN DAD and THE SIMPSONS

FOX Sports 1

- Multi-channel Super Bowl-themed open kicks off prime time programming Sunday, Jan. 26 through Saturday, Feb. 1

- Super Bowl bumpers and promos incorporate "Super Bowl Week on FOX Sports 1 Continues with ..."

- FOX SUPER BOWL DAILY airs live twice a day from FOX Sports' Times Square studio each weekday from 12:00-1:00 PM ET and 6:00-7:00 PM ET. Show also airs live on Saturday, Feb. 1 from 5:00-7:00 PM ET

- FOX SPORTS LIVE features live reports all week from FOX Sports' Times Square studio.

- AFTERNOON HUDDLE airs live from Radio Row at the New York Sheraton throughout the week from 1:00-4:00 PM ET.

- Super Bowl themed CROWD GOES WILD shows air weekdays from 5:00-6:00 PM ET during Super Bowl Week

- NFL SUPER BOWL KICK-OFF SPECTACULAR airs on Monday, Jan. 27 from 8:00-9:00 PM ET

- Super Bowl themed FOX SPORTS 1 ON 1 episodes air during Super Bowl Week

- FOX SUPER BOWL KICKOFF live from MetLife Stadium on Super Bowl Sunday from 10:00 AM ET-1:00 PM ET

FOX Deportes

- Multi-channel Super Bowl-themed open kicks off prime time programming Sunday, Jan. 26 through Saturday, Feb. 1

- Super Bowl bumpers and promos to incorporate "Super Bowl Week on FOX Deportes continues ..."

- In support of the Super Bowl's historic first-ever U.S. telecast in Spanish, FOX Deportes reports for news programs from FOX Sports' Times Square studio throughout the week

FOX News Channel/FOX Business Network

- Multi-channel Super Bowl-themed open kicks off prime time programming Sunday, Jan. 26 through Saturday, Feb. 1

- Super Bowl themed bumpers and promos

- SHEPARD SMITH REPORTING airs live from FOX Sports' Times Square studio on Thursday, Jan. 30 from 3:00-4:00 PM ET

- THE O'REILLY FACTOR airs live from FOX Sports' Times Square studio on Thursday, Jan. 30 from 8:00-9:00 PM ET

- THE FIVE originates from FOX Sports' Times Square studio on Friday, Jan. 31 from 5:00-6:00 PM ET (recorded at 3:00PM ET same day)

- THE KELLY FILE with Megyn Kelly airs live from FOX Sports' Times Square studio on Friday, Jan. 31 from 9:00-10:00 PM ET

- Brian Kilmeade, co-host of FOX & FRIENDS, provides live reports throughout Super Bowl Week from Super Bowl Blvd. and from MetLife Stadium on Saturday and Sunday

FX/FXX/FXM

- Multi-channel Super Bowl-themed open kicks off prime time programming Sunday, Jan. 26 through Saturday, Feb. 1

- Super Bowl bumpers and promos

- FX: Robot Movie Marathon on Saturday, Feb. 1 with bumps hosted by FOX Sports' animated robot Cleatus featuring Real Steel (2:00-5:00 PM ET), Transformers 2 (5:00-8:00 PM ET); and Transformers 3 (8:00-11:30 PM ET)

- FXX: THE LEAGUE SEASON 5 MARATHON on Saturday, Feb. 1 (8:00 PM ET-2:30 AM ET) with bumps hosted by NFL on FOX on-air personalities

- FXM: Football Movie Marathon on Saturday, Feb. 1 with bumps hosted by NFL on FOX on-air personalities featuring Leatherheads (3:00-5:30 PM ET); Radio (5:30-8:00 PM ET); and The Express (8:00-11:00 PM ET & 11:00 PM ET-2:00 AM ET)

National Geographic Channel

- Multi-channel Super Bowl-themed open kicks off prime time programming Sunday, Jan. 26 through Saturday, Feb. 1

- Super Bowl bumpers and promos

MundoFox

- Multi-channel Super Bowl-themed open kicks off prime time programming Sunday, Jan. 26 through Saturday, Feb. 1

- Super Bowl bumpers and promos

FOX Stations and Affiliates

- WNYW-TV's GOOD DAY NEW YORK airs from FOX Sports' Super Bowl XLVIII studio in Times Square throughout Super Bowl Week

- FOX NewsEdge feeds FOX stations and affiliates Super Bowl segments for local news insertion throughout Super Bowl Week

- Approximately 10-15 FOX affiliates are expected to file live hits from FOX Sports' Super Bowl affiliate stage adjacent to in FOX Sports' Times Square studio, including WNYW (New York), WTXF (Philadelphia) and WTIC (Hartford)

- Live four-hour satellite media tour during Super Bowl Week with FOX Sports and FOX Sports 1 NFL on-air personalities

Key to live weekday coverage of Super Bowl Week is FOX Sports' three-story studio facility and broadcast compound in Times Square, between 46th and 47th Streets. Designed to be a fully functional, 40' by 40' climate controlled television studio with iconic views of the Crossroads of the World, it is able to accommodate a variety of programs from a wide assortment of Foxchannels and local stations and affiliates including FOX Sports, FOX Sports 1, FOX Deportes, FOX News Channel and WNYW-TV (NY).





  [january 2014]  
S
M
T
W
T
F
S
   


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)




[09/01/26 - 07:01 AM]
Video: "La Bola Negra" - Official Teaser - Netflix
The film tells the story of three generations of men whose lives are intimately connected through desire, pain, and love.
[09/01/26 - 06:31 AM]
Emmy Award-Winning "Ask This Old House" Celebrates 25th Anniversary of Building Confident Homeowners - New Season Premieres Thursday, October 1
Since its debut, "Ask This Old House" has traversed the country, responding to viewers' practical, hands-on home repair, maintenance, and improvement questions - everything from leaky faucets to smart home technology.

[09/01/26 - 06:31 AM]
Netflix to Release "Instadocs: The Decoy Plane" on September 4th
"Instadocs" is Netflix's quick-turn documentary series that moves at the speed of the story and arrives at the height of the conversation.

[09/01/26 - 06:01 AM]
Freeform's "31 Nights of Halloween" Returns for a Frightfully Fun October
New supernatural teen drama series "Coven Academy" follows three teenage witches and their dangerously charming warlock peers at an elite magic school where power is currency, secrets are lethal, and attraction is a liability.
[09/01/26 - 02:01 AM]
Video: "Blood Legacy" Season 2 - Official Trailer - Netflix
As their enemies grow bolder, Khanyi and her brothers must set aside their long-held grudges to keep their family together and repair Spear's reputation.
[08/31/26 - 10:00 PM]
NBC Renews Hit Competition Series "American Ninja Warrior" for Season 19 in 2027 and a Special Summer of Champions Season 20 in 2028 Will Feature Several Former Olympians
Plus: the winner was crowned tonight of "American Ninja Warrior," taking home the Season 18 title and the $250,000 grand prize.
[08/31/26 - 08:01 PM]
Video: "The Fixers" New Trailer Unveils a Dangerous World of Covert Assignments
The series brings together a cross-generation ensemble cast led by Christopher Lee, Shou Lou, Regina Lei, Tou Chung-hua, Kelly Lin, Fu Meng-po, Chang Yung-cheng and more.
[08/31/26 - 05:02 PM]
Netflix Confirms Production and Cast of "Materesa" (wt) by "Queen of Tears" Director and "The East Palace" Writers
The Korean series is a story about a cold-blooded criminal psychologist and professor named Ma Teresa (NANA), who investigates unsolved murder cases.
[08/31/26 - 05:01 PM]
Video: "Blue Box" Season 2 - Official Trailer - Netflix
As Taiki and Chinatsu navigate their evolving feelings, a fractured friendship from the past and fierce competition cloud the road to nationals.
[08/31/26 - 02:02 PM]
Video: "Crossroad Springs" - Season 2 Trailer - Premieres Saturday September 5 on Great American Family
As James guides his Cowboy Church with purpose, Janet finds herself at a crossroads professionally, Aunt Amy offers steady encouragement, and Daniel's routine is interrupted by a visit that raises more questions than answers.
[08/31/26 - 12:48 PM]
TNT Sports' College Football Coverage Highlighted by Season-Long Big 12 Football, Expanded Five-Game CFP Lineup & Multiplatform Programming Across TNT, truTV, HBO Max & Bleacher Report
Kicking off TNT's second year of Big 12 football, the West Virginia Mountaineers will host the Coastal Carolina Chanticleers on Saturday, September 5, at Noon ET on TNT, truTV and HBO Max.
[08/31/26 - 11:03 AM]
ESPN Announces MLB Game of the Day Schedule for September
The September slate includes games on ESPN's linear networks and the ESPN App through MLB.TV, along with a daily selection of out-of-market matchups available through ESPN Unlimited's Game of the Day offering.
[08/31/26 - 10:09 AM]
Norman Reedus Joins James Marsden in a New Action Thriller Series "Disavowed" Coming to Apple TV
Art Marcum and Matt Holloway are behind the project.
[08/31/26 - 10:00 AM]
Pluto TV Expands Its Anime Strategy with Major Franchises, Broader English Dub Access and New Simulcast Programming
More than 45 billion minutes of anime content were streamed in the U.S. in 2025, according to Nielsen, underscoring the genre's growing place in mainstream entertainment.

[08/31/26 - 09:31 AM]
"Tires" Renewed for Season 4 on Netflix
The news arrives as Season 3 earned its highest-ever ranking on the Global Top 10 English TV list, reaching #5 the week of August 17, 2026.