ENTERTAINMENT ICON BETTY WHITE BRINGS HER HIDDEN CAMERA SERIES "BETTY WHITE'S OFF THEIR ROCKERS" TO LIFETIME WITH AN ALL-NEW SEASON, FRIDAY, FEBRUARY 28

LOS ANGELES (January 22, 2014) - Emmy(R) Award winner and comedic icon Betty White brings her hilarious cast of elderly and unruly pranksters to Lifetime for an all-new 20-episode season of Betty White's Off Their Rockers, beginning Friday, February 28, with two back-to-back episodes at 9pm and 9:30pm ET/PT.

With two Emmy nominations for her role as the host of the series, White and her posse have tricked, cajoled and used their age to get more than a few laughs at the expense of the American public. It's the elderly like no one has seen them before - brash, shameless and completely "off their rockers." This season of Betty White's Off Their Rockers finds the mischievous crew up to their old tricks, as well as some new bits as they prey on younger, unsuspecting marks.

Beloved comedienne, television producer, host, author and an advocate for the welfare of animals, White remains one of the busiest entertainers in the business at the young age of 92. During her career of more than 60 years, White has received numerous accolades, including 20 Primetime Emmy nominations and eight Emmy wins. Her television credits range from her memorable, award-winning roles on The Mary Tyler Moore Show and Golden Girls to her current role on Hot in Cleveland. On the big screen, she has starred in The Proposal, Bringing Down the House, Lake Placid and The Story of Us, among others.

Betty White's Off Their Rockers is produced by Kinetic Content. Chris Coelen (Secret Millionaire), Lee Hupfield (Banzai), Emma Conway (The Taste), Betty White and Tim Van Aelst (Safety First) serve as executive producers, along with Lifetime's Eli Lehrer, Mary Donahue and Paul Hardy.

ABOUT KINETIC CONTENT

Kinetic Content creates and produces multi-platform content for the global market, including television series The Taste (ABC); Betty White's Off Their Rockers (Lifetime), Dig Fellas (Travel) and Gym Rescue (Spike). Run by founding CEO Chris Coelen (Wife Swap, Secret Millionaire, Hard Core Pawn, Don't Forget the Lyrics), Kinetic is backed by Red Arrow Entertainment, a subsidiary of European broadcasting powerhouse, ProSiebenSat.1 Media, and boasts exclusive programming ventures with UK broadcasters STV and Channel 4. Kinetic is the American creative partner for nearly 20 international production entities.

ABOUT LIFETIME

Lifetime is a premier female-focused entertainment destination dedicated to offering the highest quality original programming spanning scripted series, non-fiction series and movies. As a result of the network's aggressive programming strategy that has doubled the hours of its original programming, 2013 marked Lifetime's second straight year of growth among Total Viewers. Lifetime Television(R), LMN(R), Lifetime Real Women(R) and Lifetime Digital(TM) are part of Lifetime Entertainment Services, LLC, a subsidiary of A+E Networks. A+E Networks is a joint venture of the Disney-ABC Television Group and Hearst Corporation.