or


[02/14/14 - 08:00 AM]
Ewings to Take Over Fuel Supply Near You as Dallas' Most Powerful Family Tackles the Price of Oil
The flagship station - with a location that will be kept secret until Monday, February 24 - will be branded Ewing Energies.

[via press release from TNT]

Ewings to Take Over Fuel Supply Near You as Dallas' Most Powerful Family Tackles the Price of Oil

Ewing Energies Has Secret Plan to Launch First-Ever Gas Station And Slash the Cost of a Fill-up to Celebrate the Season Three Premiere of TNT's Dallas

The Ewings, television's first family of bad, will celebrate the season three premiere of TNT's hit series Dallas the only way they know how: big and bold. The Ewings are set to take over a gas station, slashing prices for one day only. The flagship station - with a location that will be kept secret until Monday, Feb. 24, at 8 a.m. (ET) - will be branded Ewing Energies. Dallas fans will learn about the one-day event through a multi-media campaign. Season three of Dallas will launch Monday, Feb. 24, at 9 p.m. (ET/PT).

The Ewings like to do everything on a Texas-sized scale, so their gas prices will undercut the competition while supplies last. The Dallas gas station takeover campaign will feature a New York Times ad announcing the price cut, radio promotions, billboards, wrapped oil tankers and special video messages by John Ross Ewing (played by Josh Henderson) on Facebook. The Ewings have thought of everyone, too. For those not near the flagship station, TNT will run a sweepstakes via the Dallas Facebook page, where fans have the chance to win a custom Black Gold Card with a $50 balance.

"There's no better way to celebrate the return of Dallas than with a promotion that is Texas-sized and audacious," said Tricia Melton, senior vice president of entertainment marketing and branding for TNT, TBS and Turner Classic Movies (TCM). "We're excited about unveiling the surprise location of Ewing Energies."

"Producing a campaign for TNT that effectively showcases how the world's most powerful fictional family, the Ewings, can blur the lines and wield enough power to change something in the real world is the type of work that Grey lives and breathes for," said Lisa Topol, executive creative director at Grey New York, the agency working with TNT on the activation. "Fans will just have to wait and see how generous the Ewings will be with the final price of gas."

About TNT's Dallas - Season Three Premiere: Monday, Feb. 24, at 9 p.m. (ET/PT)

TNT's hit series Dallas follows the internal and external conflicts facing the wealthy Ewing family. The drama stars Jesse Metcalfe, Josh Henderson, Jordana Brewster, Julie Gonzalo, Brenda Strong, Mitch Pileggi and Emma Bell, with Patrick Duffy and Linda Gray. Season three of Dallas will also see the addition of Juan Pablo Di Pace as a regular cast member and the return of guest stars Ken Kercheval, Judith Light, Kuno Becker and Marlene Forte. In addition, AnnaLynne McCord is set to guest-star in several episodes.

Dallas, which is produced for TNT by Warner Horizon Television, premiered in 2012 and finished the year as one of basic cable's Top 10 new dramas. In its second season, Dallas drew more than 3.8 million viewers, with 1.7 million adults 25-54. Shot on location in the title city, Dallas was developed by executive producer Cynthia Cidre from the series created by David Jacobs. Serving as executive producers with Cidre are Michael M. Robin, Robert Rovner and Bruce Rasmussen.

About TNT

TNT is television's destination for drama. Seen in 101 million households and ranking among cable's top networks, TNT is home to such original drama series as Rizzoli & Isles, Major Crimes, Falling Skies, Perception, Dallas and Franklin & Bash. TNT's upcoming slate of scripted dramas includes the original series Legends, The Last Ship and Murder in the First, as well as Transporter The Series, which will make its U.S. television debut on the network this fall. TNT also features dramatic unscripted originals like Cold Justice, Boston's Finest, Marshal Law: Texas, APB with Troy Dunn and the upcoming Private Lives of Nashville Wives, Save Our Business, Inside Job, On the Menu (working title), Wake Up Call (working title) and Life Flight. In addition, TNT is the cable home to popular dramas like Hawaii Five-0, Castle, The Mentalist, Bones and Supernatural; primetime specials, such as the Screen Actors Guild Awards(R); blockbuster movies; and championship sports coverage, including NASCAR, the NBA and the NCAA Division I Men's Basketball Championship.

TNT is part of Turner Broadcasting System, Inc., a Time Warner company. Turner Broadcasting creates and programs branded news; entertainment; animation and young adult; and sports media environments on television and other platforms for consumers around the world.





  [february 2014]  
S
M
T
W
T
F
S
      


· DALLAS (TNT)









[04/18/15 - 08:56 AM]
Friday's Broadcast Ratings: ABC Tops Demos for Second Consecutive Week with "Shark Tank"
Plus: The CW's new Friday lineup opens on par with its offerings from a year ago.

[04/18/15 - 08:44 AM]
ABC Dominates Friday with the Top 3 Shows for the 2nd Straight Week
ABC spins the numbers for Friday, April 17.

[04/18/15 - 08:43 AM]
"Grimm" Ties for #2 in Its Time Period in Adults 18-49
NBC spins the numbers for Friday, April 17.

[04/17/15 - 01:16 PM]
NBC's "The Night Shift" Collaborates with First Lady Michelle Obama, Dr. Jill Biden and Joining Forces
The First Lady and Dr. Biden will also appear in the show's episode airing on Monday, May 4.

[04/17/15 - 11:47 AM]
CBS Announces 2014-2015 Season Finale Storylines, Featuring Dramatic Conclusions, Big Reveals and a Couple of Weddings
The Eye details its May sweeps programming highlights (SPOILERS!).

[04/17/15 - 10:20 AM]
Spike TV Partners with Jerry Bruckheimer Television and Warner Horizon Television to Develop Family Drama "Harvest"
The project centers on a mild-mannered cemetery caretaker who finds his small town life in jeopardy when his estranged, criminal father tracks him down.

[04/17/15 - 09:04 AM]
The Black Eyed Peas & ESPN Collaborate to Make 2015 NBA Playoffs "Awesome"
The broadcast open stars The Black Eyed Peas members' will.i.am, Taboo and apl.de.ap and features their hit single "Awesome," which they wrote for the NBA Playoffs and to capture the energy and excitement of the action.

[04/17/15 - 09:01 AM]
Live + 3 Day Ratings: ABC's "Secrets and Lies" Spikes 62% to Move Ahead of NBC's "A.D." in Adults 18-49
ABC further spins the numbers for Sunday, April 12.

[04/17/15 - 08:55 AM]
"Dateline" Delivers NBC's Top Total-Viewer Result in the Thursday 10 P.M. Hour in 11 Weeks
NBC spins the numbers for Thursday, April 16.

[04/17/15 - 08:37 AM]
Thursday's Broadcast Ratings: "Big Bang Theory" Keeps CBS on Top
The Eye once again leads the night in both total viewers and adults 18-49.

[04/17/15 - 08:33 AM]
ABC's "Scandal" Returns Up and Wins Its Hour Among Adults 18-49
ABC spins the numbers for Thursday, April 16.

[04/17/15 - 08:22 AM]
LION BABE Covers Legendary Chicago Artist Curtis Mayfield's "Move on Up" for ESPN's NFL Draft
"Chicago has such a great music tradition and since the draft is here for the first time, we really wanted to use the song of a legendary artist from this city," said Kevin Wilson.

[04/17/15 - 08:04 AM]
TLC's "My 600-lb Life" Renewed for Season Four Following Highest Rated Season Ever
Currently in production for season four, the series will return to TLC with ten all new episodes and compelling weight loss stories in 1Q 2016.

[04/17/15 - 06:32 AM]
Early Look at BBC America's New Drama "The Last Kingdom" Coming in 2015
The project is an adaptation of Bernard Cornwell's best-selling series of novels "The Saxon Stories," by award-winning writer Stephen Butchard.

[04/16/15 - 03:20 PM]
Jennifer Lopez to Be Honored with the Hero Award at the 2015 Radio Disney Music Awards
Additionally, Rachel Platten will perform her single "Fight Song" as the RDMA Heroes for Change award is presented to two Radio Disney listeners in recognition of their efforts to make a difference in their communities.