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[08/25/14 - 12:24 PM] China's Dragon TV to Air 10 Episodes of The Goddesses' New Clothes Based on NBC's "Fashion Star" The 10-episode series, "The Goddesses' New Clothes," premiered on Dragon TV on Saturday, August 23. |
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CHINA'S DRAGON TV TO AIR 10 EPISODES OF THE GODDESSES' NEW CLOTHES BASED ON NBC'S "FASHION STAR"
The Show is Co-Produced by Electus International, Hitao, Blue Flame and Dragon TV
Los Angeles, CA (August TK, 2014)--Multimedia entertainment studio Electus, an operating business of IAC (Nasdaq: IACI), today announced that it is co-producing 10 episodes of The Goddesses' New Clothes with Dragon TV, Hitao and Blue Flame. The show, based on the U.S. show Fashion Star, premiered on Dragon TV on Saturday, August 23.
In The Goddesses' New Clothes six female celebrities will design and model "themed" clothes with the help of professional designers to win orders from shop owners at tmall.com--one of China's largest e-commerce sites. The show will continue in its current slot, airing on Saturday nights at 9:15pm.
"Fashion Star attracted audiences and advertisers in a never before seen way," said Cyrus Farrokh, VP of Distribution at Electus. "By co-producing The Goddesses' New Clothes we were able to localize the Fashion Star format with much more success than we could have done with only a format deal."
Airing on NBC from 2012-2013, the original format gave 12 eager young designers the chance to win a multi-million dollar prize of launching their original collections in three of the nation's largest fashion retailers. Fashion Star is currently airing on Vietnam's VTV3.
About Electus
Electus is the first integrated multimedia entertainment studio to unite producers, creators, advertisers and distributors under one roof and produce all forms of content for distribution across a variety of platforms around the world, including: broadcast, cable, digital, OTT and various emerging technologies. The company connects advertisers, distributors and content creators early on in the development process, enabling marketers and advertisers to be true partners in campaigns and content creation. Electus International, the global distribution arm of Electus, is responsible for all international sales and distribution for Electus' programming and its studio partners as well as programs and formats from other well-known 3rd party providers. Electus is an operating business of IAC [NASDAQ: IACI]. For more information on Electus, visit www.electus.com.
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[10/05/26 - 09:01 AM] Video: NBC Debuts Official Season 3 Trailer, Photos & Key Art for "Happy's Place" Guest stars this season include James Denton, Jane Lynch, and Justina Machado.
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[10/05/26 - 06:01 AM] David Ellison and Ynon Kreiz Announce Their CEO Leadership Team for Skydance Following Anticipated Close of Warner Bros. Discovery Acquisition Drawing on deep expertise across entertainment, technology, and business operations, the CLT brings together leaders from both companies and reflects their complementary strengths.
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[10/05/26 - 06:01 AM] "CMA Presents I Will Always Love You: A Celebration of Dolly Parton" Reveals Star-Studded Lineup The special airs Wednesday, October 21 (9:00-11:00 p.m. EDT) on ABC and Disney+ in the U.S. and internationally, available next day on Hulu, and will be filmed before a live audience at Belmont University's Fisher Center for the Performing Arts in Nashville.
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