A SNOWBOARD PRO GETS A BRAND-NEW BRO IN NICKELODEON'S NEW LIVE-ACTION BUDDY-COMEDY, "MAX & SHRED," PREMIERING MONDAY, OCT. 6 AT 7:30 P.M. (ET/PT)

Santa Monica, Calif. - Sept. 22, 2014 - Nickelodeon, the number-one entertainment brand for kids, and Breakthrough Entertainment debut the live-action, buddy-comedy series Max & Shred on Monday, Oct 6, at 7:30p.m. (ET/PT). The series chronicles the hilarious and unlikely friendship between Max Asher (Jonny Gray), a celebrity snowboarder, and Alvin "Shred" Ackerman (Jake Goodman), a science whiz-kid, who become roommates and instant "bros" when Max moves to Colorado to train for the Winter Cup. The two boys must work to become friends and learn to navigate the trials of teenage life from completely opposite points of view. Max & Shred airs Monday-Friday at 7:30p.m. (ET/PT).

This season on Max & Shred, the boys will find themselves in hilarious situations that everyday teens' experience. From liking the same girl to navigating the crazy halls of high school to fighting over who gets a new room, Max and Shred may approach life differently but in the end, they always have each other's back.

Leading up to the Oct. 6 premiere of Max & Shred, fans can visit www.nick.com/maxandshred/ to access exclusive sneak peeks, photo galleries, games, quizzes and video content. Viewers are encouraged to tweet #MaxandShred for all updates and social commentary. The series will be available for download and streaming on iTunes, Amazon, Xbox, Sony, Vudu, Nook, Google and Fios Flex View following the premiere. Max & Shred will air on Canada's YTV beginning Tuesday, Oct. 7.

Max & Shred is created by writing partners Ben MacMillan and Josh Greenbaum whose credits include CW's Swordfighting, CBS's Homeland Insecurity and the Paramount feature film The Mascot. The series is executive produced by George Doty IV who is no stranger to the Nickelodeon family having written and co-executive produced some of the networks biggest hit shows including iCarly, Victorious and the beloved buddy-comedy series Drake & Josh.

About Breakthrough Entertainment

Headquartered in Toronto, Breakthrough Entertainment Inc. (BEI) is a world class studio, being a leading global producer and distributor of acclaimed primetime comedy and drama series, as well as factual entertainment, documentaries, television movies, feature films, family entertainment and children's animation. As one of Canada's largest television production and distribution companies, BEI has licensed programs to major broadcasters in over 200 territories. With a catalogue of over 3000 half-hours of programming, the company handles distribution as well as worldwide pre-sales, co-productions and third-party acquisitions. In addition to its dedicated program development, production and distribution divisions, Breakthrough's digital media division ranks among one of the industry's most respected producers of high quality digital entertainment including ebooks, webisodes and online and mobile games.

About Nickelodeon

Nickelodeon, now in its 35th year, is the number-one entertainment brand for kids. It has built a diverse, global business by putting kids first in everything it does. The company includes television programming and production in the United States and around the world, plus consumer products, online, recreation, books and feature films. Nickelodeon's U.S. television network is seen in almost 100 million households and has been the number-one-rated basic cable network for 19 consecutive years. Nickelodeon and all related titles, characters and logos are trademarks of Viacom Inc. (NASDAQ: VIA, VIA.B).