or


[07/09/15 - 10:00 AM]
Syfy Launches Virtual Reality App with Google Cardboard for Highly-Anticipated Series "The Expanse"
"The Expanse VR" app - available for iOS and Android devices - takes users on a 360-degree tour of the spaceship Canterbury.

[via press release from Syfy]

SYFY LAUNCHES VIRTUAL REALITY APP WITH GOOGLE CARDBOARD FOR HIGHLY-ANTICIPATED SERIES "THE EXPANSE"

THE EXPANSE VR EXPERIENCE MARKS FIRST APPLICATION OF GOOGLE CARDBOARD FOR A TV SERIES

13,000 CARDBOARD VIEWERS TO BE DISTRIBUTED AT SAN DIEGO COMIC-CON IN SYFY'S THE EXPANSE CAFÉ

San Diego, CA - July 9, 2015 -Syfy has announced the launch of a virtual reality app for The Expanse, the network's highly-anticipated drama series from Alcon TV premiering in December 2015. Utilizing Google Cardboard, the app immerses viewers into the vast world of The Expanse, giving them the opportunity to enter into settings from the show and experience them in virtual reality.

"The Expanse VR" app - available for iOS and Android devices - takes users on a 360-degree tour of the spaceship Canterbury (the massive ice freighter introduced in the first episode of The Expanse). Additional virtual reality content will be added to the app in the months leading up to the series' premiere in December.

To kick things off, Syfy is offering 13,000 free Cardboard viewers to attendees at San Diego Comic-Con, available at The Expanse Café (Mary Jane's Café in the Hard Rock Hotel, 207 5th Ave). All weekend, fans can stop by the café to learn more about the series, demo and download the app and assemble their own Google Cardboard. In addition to experiencing The Expanse in virtual reality, Comic-Con attendees can also attend a screening of the series' first episode and a Q&A with the cast and producers (Saturday, July 11 at 4PM, Indigo Ballroom, Bayfront Hilton).

Conceived from a partnership between Syfy and NBCUniversal Media Labs, the app was developed by IM360 in collaboration with artists at Digital Domain. The team worked in close conjunction with the visual effects department on The Expanse, maintaining the experience's authenticity by working off of materials used to build the Canterbury on the show.

"At Syfy, we're constantly looking for innovative ways to let fans experience and interact with our content, so virtual reality has been on our radar for a while," said Matthew Chiavelli, SVP, Syfy Digital. "The Expanse, with its incredibly detailed, vast world, offers many environments for us to mine and bring to life, and made for the perfect project to launch in this space. We are thrilled to be the first series to utilize Google Cardboard in this way, and have been lucky to work with top-notch teams from IM360 and Digital Domain, as well as at NBCUniversal Media Labs, to premiere this first-to-market activation."

"It was exciting to work with Syfy on this groundbreaking new way to engage with viewers," said Hanzhi Tang, VFX Supervisor, Digital Domain. "This is such a highly anticipated new show and our team hopes it helps put fans right in the action with our new, cutting edge, immersive technology."

"It's exciting to see this first of its kind Google Cardboard and NBCUniversal proof of concept come to life for Syfy's The Expanse," said Sanjay Macwan, SVP & CTO, NBCUniversal Media Labs. "Our Media Labs team leverages projects like this custom VR app to build 'real life' pilots that demonstrate innovation across NBCUniversal's content portfolio. Based on its success, we'll then be able to re-skin and scale the concept across our diverse set of businesses."

Premiering on Syfy this December, The Expanse is a 10-episode space drama set 200 years in the future, after mankind has colonized the solar system. A hardened detective (Thomas Jane) and a rogue ship's captain (Steven Strait) come together for what starts as the case of a missing young woman and evolves into a race across the solar system to expose the greatest conspiracy in human history. The series is based on the popular New York Times bestselling book series collectively known as The Expanse, written by Daniel Abraham and Ty Franck (under the pen name James S. A. Corey).

About IM360

IM360 is a joint venture announced in April 2015 between Digital Domain Holdings Limited and Immersive Media. The partnership unites Digital Domain, an Academy Award(R)-winning digital production studio and Immersive Media, the leading provider of 360� immersive technology. IM360 creates cutting-edge interactive experiences including video content, services and client-side applications. Collectively, the studios aim to further the role of immersive video and virtual reality programming across advertising, television, film and gaming.

About Digital Domain 3.0

Founded in 1993, Digital Domain ("original Digital Domain") delivered innovative visuals for more than 100 movies including "X-Men: Days of Future Past," "Maleficent," "Iron Man 3", the "Transformers" trilogy, "TRON: Legacy" and "Titanic." Its artists have earned multiple Academy Awards(R). A creative driving force in media applications, original Digital Domain brought its artistry to thousands of commercial, video game and music video productions. The original Digital Domain also created digital humans for concert performances and co-produced the feature film "Ender's Game". From facilities in California and Vancouver, British Columbia, Canada, including its own state-of-the-art virtual production studio, the Digital Domain 3.0 Group (consisting of Digital Domain 3.0, Inc., Digital Domain Productions 3.0 (BC), Ltd. and Mothership Media, Inc.) enables the creation of extraordinary visual images in traditional entertainment and advertising. www.digitaldomain.com

About NBCUniversal Media Labs

NBCUniversal Media Labs, a division of NBCUniversal Technology, is dedicated to incubating and driving emerging technology led innovations for businesses across the company's portfolio of TV, film, and theme parks. It has strategic partnerships with leading academic research groups, start-up companies, and the global venture capital community to accelerate technology innovations that help develop richer consumer experiences and new business models for the company. Media Labs is staffed with top technology professionals with deep expertise in emerging technologies such as wearables, virtual and augmented reality, sensor networks as well as in content, mobility, video, networking, and virtualization.

About Syfy

Syfy is a media destination for imagination-based entertainment. With year round acclaimed original series, events, blockbuster movies, classic science fiction and fantasy programming, a dynamic Web site (www.Syfy.com), and a portfolio of adjacent business (Syfy Ventures), Syfy is a passport to limitless possibilities. Originally launched in 1992 as SCI FI Channel, and currently in 96 million homes, Syfy is a network of NBCUniversal, one of the world's leading media and entertainment companies. NBCUniversal is a subsidiary of Comcast Corporation. (Syfy. Imagine Greater.)





  [july 2015]  
S
M
T
W
T
F
S
   


· EXPANSE, THE (AMAZON)





[07/08/25 - 12:01 PM]
Netflix Top 10 Week of June 30: "Squid Game" Season 3 Leads Top 10 Globally, Climbs to No. 3 on Most Popular
Plus: "The Waterfront" maintained its Top 10 empire as the No. 1 English show in its third week with 5.6 million views.

[07/08/25 - 11:47 AM]
Lifetime Greenlights Latest "Ripped from the Headlines" Thriller "Girl in the Cellar" Starring Kyla Pratt and Kelcey Mawema Premiering August 23
Inspired by real stories, the film follows a single mother who resorts to extreme measures to control her teenage daughter.

[07/08/25 - 11:45 AM]
CBS Studios Returns to Comic-Con International with Fan Favorite "Star Trek" Universe, "Ghosts" and New Series "NCIS: Tony & Ziva"
Attendees will not want to miss panel presentations from beloved series and franchises.

[07/08/25 - 11:16 AM]
Video: Trailer and Key Art Debut - "Zarna Garg: Practical People Win"
Zarna Garg is bringing the heat (and the guilt trips) in her laugh-out-loud Hulu debut, taking aim at husbands, kids, in-laws, and anyone who dares question an Indian mom's wisdom.

[07/08/25 - 11:10 AM]
Video: Peacock Releases First Look Images, Teaser, and Announces Premiere Date for "Devil in Disguise: John Wayne Gacy"
From 1972-1978, thirty-three young men were kidnapped, murdered, and buried in a crawl space beneath their killer's house. And no one was the wiser.

[07/08/25 - 10:31 AM]
Netflix Serves Up a Fresh Slate of Food Series with Exciting New Titles and Fan-Favorite Returns
Fan-favorite "Is It Cake?" is back with a triple helping of themed seasons - "Is It Cake? Halloween," "Is It Cake? Holiday" Season 2, and an "Is It Cake? Valentines" special.

[07/08/25 - 10:30 AM]
"New Girl" Summer on Hulu: Creator Liz Meriwether Picks Essential Summer Episodes
All seven seasons of "New Girl" are available to stream on Hulu.

[07/08/25 - 09:33 AM]
Disney Entertainment Television Announces 2025 San Diego Comic-Con Programming with a Lineup for Every Fan in the Family
Beginning Thursday, July 24, Hulu's King of the Hill backyard cookout, ABC's A Very Abbott Block Party, FX's "Alien: Earth" - "The Wreckage," and The Percy Jackson Experience outdoor activations will be open to the public directly outside the San Diego Convention Center.

[07/08/25 - 09:11 AM]
Nickelodeon Airs Animated Series, "Unicorn Academy" and "Vida the Vet," from Spin Master Entertainment, Beginning July
This marked the series' respective linear debuts in the U.S. - "Unicorn Academy" on Nickelodeon and "Vida the Vet" on the Nick Jr. channel.

[07/08/25 - 09:01 AM]
Video: Prime Video Releases Official Trailer and Key Art for "Shiny Happy People: A Teenage Holy War"
The three-part docuseries, from executive producers Blye Faust and Cori Shepherd, premieres July 23 on Prime Video.

[07/08/25 - 09:00 AM]
"Big Brother": A Summer of Mystery Cast Revealed
This season's cast includes a professional bull rider, event curator, marketing manager, AI consultant, aura painter, attorney and a dungeon master, among others.

[07/08/25 - 08:07 AM]
Apple TV+ Announces Seventh Season for Celebrated Spy Drama "Slow Horses"
Season five is slated for September 24; while season six was announced last year.

[07/08/25 - 08:01 AM]
Video: "Untamed" - Official Trailer - Netflix
In the vast expanse of Yosemite National Park, a woman's death draws a federal agent into lawless terrain - where nature obeys no rules but its own.

[07/08/25 - 07:32 AM]
FOX Nation Enters Live Sports Arena with All-New PBR Partnership
In the lead up to the live weekly team events, the platform will roll out season two of the hit series "Last Cowboy Standing" beginning on Friday, July 11.

[07/08/25 - 07:01 AM]
"Grantchester" Begins Production on Its 11th and Final Season
"We're so grateful to all the loyal viewers and can't wait to bring you the final chapter of this story," said PBS.