TV ONE'S SUMMER COMEDY "BORN AGAIN VIRGIN" GETS SECOND SEASON PICK UP
SILVER SPRING, MD - SEPTEMBER 8, 2015 - TV One today announced that it has picked up its newest summer scripted comedy Born Again Virgin for a 12-episode second season scheduled to launch in early 2016. Currently airing Wednesdays at 10PM/ET, the sexy, sassy comedy which follows the exploits of a 30-something blogger who decides to embrace celibacy after years of unsatisfactory dating, recently posted its third consecutive week of episode gains in the key demo of W18-34. Additionally, the series is a Top 3 Cable Program on Wednesday nights at 10PM/ET among Black Households, W25-54 and P18-49.
"Given its provocative premise and smart storytelling, our confidence in Born Again Virgin as a dynamic addition to our Wednesday primetime line-up was solid even before the first episode aired," remarked D' Angela Proctor, Senior Vice President Original Programming and Production. "The continual character development, strong writing and topical humor combined with key demo weekly ratings gains and strong social engagement confirm the show's ability to deliver new and younger audiences."
Born Again Virgin follows Jenna (Danielle Nicolet), a writer who decides to become celibate after a stream of unsuccessful dates and hook-ups leave her wanting more meaningful relationships. She decides to blog about her newly adopted sex-fast and share the hilarious "sexcapades" of her girlfriends - Kelly (Meagan Holder), a publicist, known equally for her success launching new clients as her ability to attract 'failure to launch' men and Tara (Eva Marcille), a budding actress who splits her time between gigs hanging out with her girls and finding her next suitor to bankroll her celebrity-inspired lifestyle. Delivering a bit of temptation is Donovan (Durrell "Tank" Babbs), their hot neighbor who makes staying on the right path nearly impossible for Jenna. Each week, the ladies comically work through their dating woes and career challenges while showcasing heartfelt moments of friendship.
Born Again Virgin was created by Ranada Shepard. The series is produced by Swirl Films. Eric Tomosunas serves as Executive Producer. Lamar Chase is Producer for TV One. Tia A. Smith serves as Executive In Charge of Production. Robyn Greene Arrington is Vice President of Original Programming and D'Angela Proctor is Head of Original Programming for the network.
Source: Nielsen TV Toolbox, Live+3; (08/26/15) BAV Performance; Premiere Cable Program Ranker excluding programs with only 1 t/c, AA HHLDS, P25-54, W25-54, P18-49, F18-49, & P2+; All reach stats based on P2+, 1 Min Qualifier
About TV One:
Launched in January 2004, TV One (www.tvone.tv) serves 57 million households, offering a broad range of real-life and entertainment-focused original programming, classic series, movies and music designed to entertain, inform and inspire a diverse audience of adult Black viewers. The network is the exclusive home of News One Now, the only live daily news program targeting Black viewers. In December 2008, the company launched TV One High Def, which now serves 14 million households. TV One is solely owned by Radio One [NASDAQ: ROIA and ROIAK, www.radio-one.com], the largest radio company that primarily targets Black and urban listeners.