IT'S AN ICY ADVENTURE WHEN FREEFORM PREMIERES DISNEY'S "FROZEN" DURING THE "FROZEN" WEEKEND PROGRAMMING EVENT ON MARCH 26 AND 27

For the first time in forever, you have the perfect excuse to bundle up and let everything go. Anna and Elsa will be taking over Freeform during the "Frozen" weekend programming event starting SATURDAY, MARCH 26 and continuing through SUNDAY, MARCH 27. You'll also get the chance to hang out with other quirky, lovable characters such as Carl Fredricksen, Dumbo, and a bunny named E.B. Who knows, you may just meet some characters that are worth melting for.

The highlights are:

Saturday, March 26

(5:45 - 8:00 p.m. EDT) DISNEY - PIXAR'S UP Carl Fredricksen (Ed Asner), a 78-year-old balloon salesman, is about to fulfill a lifelong dream. Tying thousands of balloons to his house, he flies away to the South American wilderness. But curmudgeonly Carl's worst nightmare comes true when he discovers a little boy named Russell is a stowaway aboard the balloon-powered house. Disney - Pixar's "Up" repeats on Sunday, March 27 at 5:30 p.m. EDT.

(8:00 - 10:30 p.m. EDT) DISNEY'S FROZEN - FREEFORM PREMIERE When their kingdom becomes trapped in perpetual winter, fearless Anna (Kristen Bell) joins forces with mountaineer Kristoff (Jonathan Groff) and his reindeer sidekick to find Anna's sister, Snow Queen Elsa (Idina Menzel), and break her icy spell. Although their epic journey leads them to encounters with mystical trolls, a comedic snowman (Josh Gad), harsh conditions, and magic at every turn, Anna and Kristoff bravely push onward in a race to save their kingdom from winter's cold grip. Disney's "Frozen" repeats on Sunday, March 27 at 7:30 p.m. EDT.

(10:30 p.m. - 12:30 a.m. EDT) HOP Beneath Easter Island, in a giant factory that manufactures the world's Easter candy, the popular rabbit is preparing to pass the mantle to his son, E.B. (Russell Brand). But E.B. has no interest in the job and would rather be a drummer. He runs away to Los Angeles, where an unemployed slacker named Fred O'Hare (James Marsden) accidentally runs into him. Feigning injury, E.B. tricks Fred into giving him shelter, but an oversized chick is planning a coup back on Easter Island. "Hop" repeats on Sunday, March 27 at 10:00 p.m. EDT.

Sunday, March 27

(12:30 - 2:00 a.m. EDT) DISNEY'S DUMBO One of the true Disney masterpieces, this poignant classic movie tells the story of Dumbo, a baby elephant born with humongous ears. Snubbed and ridiculed by all the other circus folks, he is befriended by a jocular mouse named Timothy. With luck, determination and an amazing amount of courage, Dumbo learns to soar as the high-flying star of the circus.

About Freeform

Part of the Disney|ABC Television Group, Freeform is distributed in 94 million homes. The network connects to audiences and goes beyond entertainment with bold original programming and immersive social engagement. The network delivers a unique mix of quality original and acquired series, plus fan favorite movies and the holiday events "13 Nights of Halloween" and "25 Days of Christmas." The Freeform app is a service that allows viewers with participating TV subscription services access to 24/7 live viewing of the network, as well as continued on-demand access via a wide array of devices.