[06/02/16 - 07:02 AM]
MTV Sets Programming for 2016 Pride Month
Highlights include "MTV's Proudest Moments," a 30-minute special set to premiere during Pride Month on Saturday, June 4 at 12:00 p.m. ET/PT.

[via press release from MTV]


"MTV's Proudest Moments" Special to Air Saturday, June 4th at 12:00 P.M. ET/PT

Digital Series "No ID Required" Exploring Sexual and Gender Identity to Launch on Monday, June 6th on MTV's Snapchat Discover

New York, NY (May 2, 2016) - MTV today continued its celebration of LGBT inclusion and representation with "MTV's Proudest Moments," a 30-minute special set to premiere during Pride Month on Saturday, June 4th at 12:00 p.m. ET/PT. Additionally, MTV will add to its diverse legacy with the launch of the digital series "No ID Required" on Monday, June 6th.

Premiering June 4th at 12:00 p.m. ET/PT, "MTV's Proudest Moments" will look back at over two decades of MTV's support for LGBT equality, celebrating the many iconic moments that have become cultural reference points for mainstream pop culture today. "MTV's Proudest Moments" will feature LGBT celebrities including Laverne Cox, Jazz Jennings, Mary Lambert, Wilson Cruz, Andrew Rannells and social talent including Levi Foster (@nanuk_jf) and Miles Jai (@milesjai) discussing the impact these MTV moments had on their lives, plus former members of "The Real World" and "True Life" will share where they are today.

From Pedro Zamora's "Real World" debut in 1994 to "Laverne Cox Presents: The T Word" in 2014, MTV has continuously pushed forward LGBT visibility on television. The "True Life" series has consistently explored LGBT realities including the 2004 episode "I'm Gay and I'm Getting Married" - eleven years before it was legalized nationwide - and current scripted series "Teen Wolf" continues to introduce LGBT characters and cast members as it approaches its sixth season.

MTV's impact on LGBT equality extends to its annual tentpoles as well, with the 1999 "Video Music Awards" drag queen tribute to Madonna, the 2006 "MTV Movie Awards" 'Best Kiss' award to Jake Gyllenhaal and Heath Ledger for Brokeback Mountain, and the 2013 "Video Music Awards" Same Love performance by Macklemore and Ryan Lewis, Mary Lambert and Jennifer Hudson.

To further support Pride Month, the network will launch the profile series "No ID Required" on Monday, June 6th on the network's Snapchat Discover and MTV.com. The digital series will give voice to young people with diverse gender identities and sexual orientations, including teens who identify as queer and gender non-conforming. These five youth will share firsthand how these words reflect - or sometimes fail to capture - the complex facets of their identities. "No ID Required" celebrates new levels of self-acceptance and discovery, and aims to take a step towards a future where no ID will be required at all. To further explore this new definition of identity, visit noidrequired.com.

MTV's anti-bias "Look Different" campaign will also feature the young people included in "No ID Required" on its Tumblr page. Additionally the "Look Different" campaign will offer viewers ways to take action during LGBT Pride Month at lgbt.lookdifferent.org.

"Look Different" is a multi-year, Emmy Award-winning campaign to illuminate race, gender, and anti-LGBT bias. To date, the campaign has connected deeply with youth to help drive a meaningful conversation and inspire audiences to take a stand. From undoing their own hidden biases to learning how to challenge bias when they see it, nearly 2 million actions have been taken by young people.

About MTV:

MTV is a global youth culture brand driven by the creative spirit of music. MTV is a unit of Viacom Inc. (NASDAQ: VIAB, VIA).

  [june 2016]  

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