OXYGEN MEDIA EXPANDS PROGRAMMING SLATE WITH FOUR NEW ORIGINAL SERIES
NEW YORK, NY - June 8, 2016 - Oxygen Media is giving the greenlight to four new original series; it was announced today by Rod Aissa, Executive Vice President of Original Programming and Development, Oxygen Media. New shows include the millennial focused competition series "Last Squad Standing" and "The Battle of the Ex Besties," which test how far young women will go to protect their friendships. In addition, "Unprotected" is a docu-comedy featuring a family raising 2 teenagers under very different conditions - in and out of the witness protection program. And as part of its "Crime Time" line-up - Oxygen's Friday, Saturday and Sunday true-crime programming block - the network adds "Three Days to Live," chronicling the critical 72 hours after someone is abducted.
"Building upon our commitment to creating engaging, relatable content for millennial women, 'Last Squad Standing, ''The Battle of the Ex Besties,' and 'Unprotected,' are sure to deliver fresh and compelling stories that will resonate with our fan base," said Rod Aissa, Executive Vice President of Original Programming and Development, Oxygen Media. "And the success of our 'Crime Time' line-up proved there is a real appetite for the genre, and we're excited to serve our audience with more premium content in this space."
In Q2 2016 to date, Oxygen ranks as the #1 overall cable network in the Tuesday 8pm hour among both F18-49 and F18-34.The network is delivering strong ratings growth in several key demos, up 16 percent in adults 18-34, 20 percent among females 18-34, 3 percent in females 18-49 and 3 percent among total viewers versus Q2 2015. Additionally, Oxygen Digital broke several records this past month. May posted its best month ever for unique visitors on Oxygen.com and overall the site year-to-date is up 119 percent year-over-year in 2016 vs. last year, along with full episode streams up 237 percent vs. May 2015. Oxygen.com's destination Very Real posted its best month ever for monthly unique visitors and the Oxygen Now app also delivered its best month ever for monthly unique visitors, page views and visits, posting triple-digit year-over-year growth in each respective area.
"Last Squad Standing"
Executive Produced by Lighthearted Entertainment's Rob LaPlante and Jeff Spangler. Trish Gold serving as Executive Producer for Lighthearted Entertainment.
Your crew. Your squad. Your group of friends is who you can rely on. In this new series, three groups of friends are put together under one roof to compete against each other through a series of highly competitive tasks that are designed to see just how tight and meaningful these friendships really are. The goal of the game is to keep as many players in, but when a team loses they have to look within their own ranks and determine who should be up for elimination.
Win or lose, these squads will truly understand who's got their back!
"The Battle of the Ex Besties"
Produced byFly On The Wall and Fishbowl Worldwide Media with Allison Grodner, Rich Meehan, Rick deOliveira, Haylee Vance and Beth Greenwald serving as Executive Producers.
Best friends share a bond unlike any other, but what happens when your partner-in-crime morphs into a frenemy? Ex BFFs are secretly paired together to participate in challenges that put forgiving and forgetting to the ultimate test. Can two former friends come together to win a lofty grand prize and maybe even rekindle their relationship, or will it be the final nail in their friendship coffin?
Produced by Propagate with Ben Silverman, Howard T. Owens, Kevin Healey and Eric Kutner serving as Executive Producers.
This half-hour doc-comedy follows the Cantarellas, a former crime family raising two teenagers, who have left the witness protection program to settle into the very suburban and retiree lifestyle of their new hometown of Scottsdale, AZ. Over the course of the season, viewers will see them adapting to their unfamiliar surroundings and trying to reform their old criminal habits, but all the while staying true to who they are. From running a legit family business to making new friends, the Cantarellas are putting their wayward past behind them and learning how to live life in the burbs.
"Three Days to Live"
Produced by Joke Productions and Lusid Media with Joke Fincioen, Biagio Messina and Zak Weisfeld serving as Executive Producers.
Through stylized and thrilling re-enactments, viewers will be exposed to events that unfold during the critical 72 hours after someone is abducted. It is said that those who don't come home within the first three days, almost never do. In vivid, visceral recreations, the series will plunge into these terrifying events and watch detectives race against the clock to find a missing person, solve the mystery and expose the monster who made those three days a living nightmare.??
Source: Nielsen; 3/28/16-5/29/16 & 3/30/15-5/31/15; L+7 through 5/15/16 blended w/ L+SD through 5/29/16 & L+7 through 5/17/15 blended w/ L+SD through 5/31/15 ; Mo-Su 8p-11p. Omniture; 1/1/16 through 5/31/16.
About Oxygen Media:
Oxygen Media is a multiplatform entertainment brand that targets young, multicultural women. The network's relevant and engaging content reflects how real women with real stories see the world - vibrant, optimistic and bold. Oxygen is the destination where women can come together across multiple platforms to have fun and encourage each other through their individual and collective journeys. The growing network's unscripted original programming includes "Sisterhood of Hip Hop," "The Prancing Elites Project," "Like A Boss," "Quit Your Day Job" and the popular "Preachers" franchise. Available in over 77 million homes, Oxygen is a program service of NBCUniversal Cable Entertainment, a division of NBCUniversal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Watch Oxygen anywhere: On Demand, online or across mobile and connected TVs.