BRAVO MEDIA GREENLIGHTS SEASON TWO OF THE BREAKOUT SERIES "BELOW DECK MEDITERRANEAN"
Franchise Expansion is the Network's Fastest Growing Series in Three Years with Double Digit Growth Among All Key Demos
Season Finale Delivered Season High in P18-49
NEW YORK - August 22, 2016 - Bravo Media drops anchor with a season two pickup of the breakout original series "Below Deck Mediterranean." The series, an expansion of one of Bravo's most lavish franchises, is the network's fastest growing show over the past three years among P25-54.
"Below Deck Mediterranean" generated double-digit in-season growth in all key demos with the second half of the season performing 30% higher in total viewers, 32% higher in P18-49 and 33% higher in P25-54, versus the first half. This growth culminated with the season finale (aired 7/26), which became the third-consecutive season high in P18-49 with 1.1 million viewers, and totaling in nearly 2 million viewers overall, according to Nielsen L3. In addition, the series became a social media standout, as total social engagements grew 162% from the first half to the second half of the season.
"Below Deck Mediterranean" is produced by 51 Minds with Mark Cronin, Courtland Cox, Nadine Rajabi, Temple Williams, and Christian Sarabia serving as executive producers.
Source: Nielsen, BDM performance based on L7 through 7/18/16 blended with L3 through 7/26/16. Fastest growing show based on first half vs second half performance from 12/29/13-7/31/16 including Bravo originals completed season that aired in press prime L7. Fastest growing show in three years among P25-54. ListenFirst Media; Total social engagements on Facebook, Twitter, Tumblr, YouTube, Google+ and Wikipedia
About "Below Deck Mediterranean"
"Below Deck Mediterranean" gives viewers a ride on a new boat, new location, and new faces, to give an all access pass to the excitement, drama, and adventure of life aboard a private luxury yacht. Providing unparalleled service to wealthy and uncompromising guests is made even more difficult as the team faces everything from love triangles to seeing fellow crew members shockingly cross the line with guests. Each episode features a new group of elite clientele who present a new set of challenges, all while offering the crew a glamorous lifestyle and exotic perks that most people only dream of experiencing. For these young, attractive, and adventurous yachties, the "work hard, play harder" nature of the job combined with the pressure of working in the most exclusive yachting scene in the world pushes the team close to the breaking point.
About Bravo Media
Bravo Media is the premiere lifestyle and entertainment brand that drives the cultural conversation around its high-quality, interactive original content that focuses on the network's passion points of food, fashion, beauty, design, digital and pop culture. The network's diversified slate includes Bravo's first scripted series "Girlfriends' Guide to Divorce," scripted comedy "Odd Mom Out," and unscripted favorites such as Emmy award-winning "Top Chef," "Vanderpump Rules," "Below Deck," "Thicker Than Water" and the popular "Million Dollar Listing" and "The Real Housewives" franchises as well as the only live late-night talk show, "Watch What Happens Live." Available in 92 million homes, Bravo is a program service of NBCUniversal Cable Entertainment, a division of NBCUniversal, one of the world's leading media and entertainment companies in the development, production, and marketing of entertainment, news, and information to a global audience. Watch Bravo anywhere: On Demand, online or across mobile and connected TVs. Bravo has been an NBCUniversal cable network since December 2002 and first launched in December 1980.