or


[09/21/16 - 06:17 AM]
You're Still Hooked and Netflix Knows Why
Streaming service further details the episodes that kept 70% of viewers watching through a first season's end.

[via press release from Netflix]

You're Still Hooked and Netflix Knows Why

Netflix Unveils When Global Fandom Begins for The Get Down, Narcos, Stranger Things and more

Beverly Hills, Calif., September 21, 2016 -- Netflix releases the latest set of hooked episodes* and it turns out nothing brings the world together like thrilling mysteries, young love, family drama and criminal behavior. Also, dogs...

The world's leading Internet TV network expanded last year's research to look at more than 30 additional series** on a global scale (viewing spanned six continents) to pinpoint the episode that took watchers from casual to committed - that is, the episode that kept 70% of viewers watching through a first season's end. In doing so, Netflix discovered viewing behavior - and fandom - is quite universal. Regardless of whether they live in Argentina or Japan, members are not only getting hooked on similar episodes, but identifying with similar storylines.

Fear of the unknown turned watchers upside down for Stranger Things (Where's Will, where's Barb and what's a Demogorgon?!; episode 2) and had them bewitched with American Horror Story: Murder House (The dead roam freely on All Hallows' Eve; episode 4). The underworld of political corruption, whether it's Pablo Escobar's thirst for power in Colombia or Robert Taro's fight to keep it in France, had members addicted to both Narcos and Marseille by episode 3. Unsurprisingly, the curiosity of criminality had members arrested to The Fall (Paul Spector proves murder is not a spectator sport; episode 2), Prison Break (Michael finds staying alive in prison is harder than breaking out; episode 3) and Making A Murderer (Brendan Dassey is interrogated; episode 4).

However, not all hooked moments were dark or deadly. Love was the key to get viewers falling for Gilmore Girls (Rory's first kiss!; episode 7), Jane the Virgin (Jane rekindles an old flame, episode 7) and Grey's Anatomy (Meredith gets steamy with McDreamy in an elevator; episode 2). Relationships of the familial kind had members relating to The Get Down (Mylene's future hits a high note, but her relationship with her father hits a new low, episode 2), Club de Cuervos (Chava derails plans for the Iglesias soccer dynasty; episode 4) and The Ranch (The only thing bigger than Colt's ego is Beau's stubbornness; episode 3). A mix of the two is what worked for Fuller House when puppy Cosmo rounds out the Tanner clan in episode 4.

"We've always believed there is a universality to great stories. The Internet allows us to share these stories with a global audience and what we see from the data is how similar our members watch and respond," said Cindy Holland, Vice President of Original Content at Netflix. "The hooked findings give us confidence that there is an appetite for original and unique content all over the world, which is why we're excited to deliver variety in stories to our members, whether they're political dramas from France or musical dramas from the Bronx."

According to the research, here are the global episodes where members got hooked:

*Methodology:

The data in this research was pulled from Netflix member accounts who started watching season one of the selected series from January 2015 to August 2016 for Argentina, Australia, Brazil, Belgium, Canada, Colombia, Chile, Denmark, Finland, France, Germany, Ireland, Mexico, Netherlands, New Zealand, Norway, Peru, Sweden, UK and US and January 2016 to August 2016 for Hong Kong, India, Italy, Japan, Malaysia, Philippines, Poland, Portugal, Singapore, South Africa, South Korea, Spain, Taiwan, Turkey and UAE. A hooked episode was defined when 70% of viewers who watched that episode went on to complete season one of the same series. Hooked episodes were first identified by country, then averaged to create the global hooked episode. The hooked episode had no correlation to total viewership numbers or season attrition. While the Netflix research did confirm episodes, it didn't indicate specific plot points.

**Not all shows are available in all countries

About Netflix

Netflix is the world's leading Internet television network with over 83 million members in over 190 countries enjoying more than 125 million hours of TV shows and movies per day, including original series, documentaries and feature films. Members can watch as much as they want, anytime, anywhere, on nearly any Internet-connected screen. Members can play, pause and resume watching, all without commercials or commitments.





  [september 2016]  
S
M
T
W
T
F
S
    


· AMERICAN HORROR STORY (FX)
· CLUB DE CUERVOS (NETFLIX)
· FALL, THE (NETFLIX)
· FULLER HOUSE (NETFLIX)
· GET DOWN, THE (NETFLIX)
· GILMORE GIRLS (NETFLIX)
· GREY'S ANATOMY (ABC)
· JANE THE VIRGIN (CW)
· MAKING A MURDERER (NETFLIX)
· MARSEILLE (NETFLIX)
· NARCOS (NETFLIX)
· PRISON BREAK (FOX)
· RANCH, THE (NETFLIX)
· STRANGER THINGS (NETFLIX)





[05/28/20 - 02:36 PM]
HBO Max Greenlights "Homeschool Musical: Class of 2020"
Said event is inspired by Laura Benanti's online movement #SunshineSongs, in which she offered to be an audience for the students around the country whose spring musicals were cancelled because of COVID-19.

[05/28/20 - 01:52 PM]
National Geographic Celebrates Three-Year Anniversary of Alex Honnold's Historic Ascent of El Capitan with a "Jared Leto Cinema Club" Virtual Viewing Party of "Free Solo" on Wednesday, June 3, at Noon PT
Leto will also be releasing a "Free Solo"-inspired T-shirt with 100% of the profits being donated to two organizations - the Honnold Foundation and Partners in Health.

[05/28/20 - 12:20 PM]
Apple Orders "Hedy Lamarr," Starring and Executive Produced by Gal Gadot
The project, written and executive produced by Golden Globe Award winner Sarah Treem, was previously set up at Showtime.

[05/28/20 - 11:24 AM]
Oxygen's "Snapped" to Unravel the Infamous Case of Betty Broderick Premiering Wednesday, July 15, at 8PM ET/PT
Convicted of murdering her ex-husband, Dan Broderick and his new wife, Linda Broderick on November 5, 1989, "Snapped" investigates the tale of a woman scorned, a shattered family, and a violent double-murder. For a sneak peek,

[05/28/20 - 11:17 AM]
All-New "American Chopper" Special Brings Motorcycle Mania Back to Discovery Channel, Airing Tuesday, June 9
The infamous father-son duo have been on a wild ride, and now after spending years trying to rebuild their fractured relationship, they return to the garage where it all started in hopes of building a custom bike together for the first time in over a decade.

[05/28/20 - 11:00 AM]
British Television and Radio Host and Format Creator Richard Bacon Inks Overall Producing Deal with Universal Television Alternative Studio and Universal Television
"I'm really excited to be joining the NBCUniversal family," said Bacon. "Everyone there is a massive joy to work with and we're already having tremendous fun on a couple of projects. Can't wait for more."

[05/28/20 - 11:00 AM]
Tara Duncan Named President of Freeform
Duncan joins the network from her overall deal at Hulu.

[05/28/20 - 11:00 AM]
CMT Adds More Star Power to "CMT Celebrates Our Heroes: An Artists of the Year Special" Premiering Wednesday, June 3 at 8 PM ET/PT on CMT with Three Network Simulcast
The uplifting celebration and two-hour virtual tribute brings together country music's biggest names to recognize the most vital and inspirational Americans on the frontlines of the COVID-19 pandemic.

[05/28/20 - 11:00 AM]
Animal Planet Pulls Back the Curtain as the Irwins Take Working from Home to a New Level at Australia Zoo During the COVID-19 Pandemic in "Crikey! It's the Irwins: Life in Lockdown"
Additionally, Animal Planet has greenlit season three of the series which will premiere later this year.

[05/28/20 - 10:29 AM]
Starz Announces Pick Up of Re-Imagined "Step Up" Series from Lionsgate Television
With a new premium approach, the series will feature many popular characters from previous seasons of the series, while expanding the scope and storytelling as a 10-episode original series.

[05/28/20 - 10:20 AM]
Hulu Original Film "Palm Springs," Starring Andy Samberg, to Premiere Friday, July 10th
Cristin Milioti, J.K. Simmons, Meredith Hagner, Camila Mendes, Tyler Hoechlin, and Peter Gallagher also star in the project.

[05/28/20 - 10:04 AM]
HBO Max Reveals "Doom Patrol" Season Two Key Art
Season two premieres Thursday, June 25 on HBO Max and DC Universe.

[05/28/20 - 10:01 AM]
MTV Adds "Revenge Prank with DJ Pauly D and Vinny" to Its Powerhouse Thursday Night
The new series will debut with back-to-back episodes on Thursday, June 25 following an all-new episode of "Double Shot at Love.

[05/28/20 - 09:59 AM]
CBS All Access' New Unscripted Series "The Thomas John Experience" to Premiere on Thursday, June 4
Throughout the season, Thomas journeys across America using his ability to connect unsuspecting everyday people with those on the other side.

[05/28/20 - 09:49 AM]
Bravo's "Below Deck Sailing Yacht" Joins "Watch What Happens Live with Andy Cohen: @ Home" for a Virtual Reunion on Monday, June 1 at 8PM ET/PT
Host Andy Cohen "virtually" sits down for the most ambitious reunion with the crew of Parsifal III, quarantined from around the globe.