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[01/17/17 - 06:09 AM] FOX Sports to Stream Super Bowl LI Live on FOX Sports GO For the first time ever, a live stream of the Super Bowl will feature local advertisement integration. |
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FOX SPORTS TO STREAM SUPER BOWL LI LIVE ON FOX SPORTS GO
170 FOX Affiliates to Collaborate on First Ever Local Ad Insertions in Super Bowl Stream
LOS ANGELES - FOX Sports today announced that it will offer a live, non-authenticated stream of Super Bowl LI on FOX Sports GO, the streaming platform that showcases all of FOX Sports' live events and studio programming. Fans around the country will be able to stream the biggest television event of the year at FOXSportsGo.com, using iOS, Android, Windows, and Amazon tablets or through connected devices, including Apple TV, Roku, Android TV, Chromecast, Amazon Fire and XBOX One. For the Super Bowl broadcast, users will not need to enter their pay TV credentials for viewing.
For the first time ever, a live stream of the Super Bowl will feature local advertisement integration. More than 170 FOX affiliates around the country have already committed to partnering with FOX Sports to program local digital ads. Participating affiliates will have access to same ad inventory for both the linear and digital broadcasts of the February 5 game.
FOX Sports President, COO and Executive Producer Eric Shanks said: "As part of the buildup to this year's Super Bowl, we're committed to creating the best possible experience for fans by dramatically expanding the ways and places in which they can watch the game. Our pioneering collaboration with our affiliates to allow streaming local ad insertions will make commercials even more relevant for viewers and help make this year's game even more of a personal experience for every fan."
Brian Jones, EVP & COO of Nexstar Broadcasting Group, and Chairman of the FOX Affiliates Board of Governors added: "We're excited that this year's Super Bowl will showcase the unique relationship of FOX and its local affiliates which allows us to collaborate on innovations such as this. An incredible 170 affiliates from all around the U.S., including 22 stations that Nexstar owns or provides services to, opted to participate in this first-of-its-kind digital ad insertion for the Super Bowl, allowing us to promote our local affiliate brands and reach viewers on a national scale. We look forward to more groundbreaking collaborations with FOX in the future."
Earlier this year, as part of its leadership in TV Everywhere, FOX became the first network to launch live streaming of its primetime entertainment programming on a national basis with the relaunch of FOX NOW Live in all 210 national markets. FOX NOW Live also features digital ad insertion by local affiliates nationwide.
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[09/23/26 - 08:01 AM] Video: "Gamechangers: Mother/Athlete" - Official Trailer - The Roku Channel Five trailblazing WNBA players - Sheryl Swoopes, Bria Hartley, Skylar Diggins, Allison Feaster, and Natalie Achonwa - talk about the physical, emotional, and professional challenges of becoming mothers while competing at the highest level of the sport.
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[09/23/26 - 07:31 AM] AMC Global Media's October Highlights Include "Kill Jackie," "Yaga," "V/H/S/Mixtape," "Signora Volpe" and More Other series premieres include "Archive X: Unexplained Phenomena" and "This is Not a Murder Mystery."
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[09/23/26 - 07:26 AM] OWN Announces October Premiere Dates for Iyanla Vanzant's Two New OWN Spotlight Specials OWN Spotlight specials feature candid conversations and thought-provoking documentaries hosted by Oprah Winfrey and other creators, shining a light on the issues, stories, and achievements shaping Black communities.
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[09/23/26 - 07:01 AM] Roku Launches New Live Sports Talk Series "Pregame with Matthew Berry" Produced by Berry's Fantasy Life, "Pregame with Matthew Berry" will stream Monday through Friday from 12:00 PM to 2:00 PM ET on The Roku Channel's Roku Sports Channel.
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[09/23/26 - 06:11 AM] "CNBC Innovation Lab" Premieres on Saturday, September 26 at 4PM ET on CNBC Hosted by Jon Fortt, CNBC will debut an in-depth, one-hour special, "CNBC Innovation Lab," examining how artificial intelligence is reshaping the labor market and society, particularly for younger workers entering an AI-driven world.
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[09/23/26 - 06:01 AM] Video: "Ray Gunn" - Official Trailer - Netflix In Metropia, a gigantic city in an alternate future as seen from 1939, private eye Raymond Gunn (Sam Rockwell) is drawn into a case involving aliens, murder and a multimedia star named Venus Nova (Scarlett Johansson).
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[09/23/26 - 06:01 AM] Video: Apple TV Debuts Gripping Trailer for Season Two of Dark Comedy "Where's Wanda?" Season two will make its global debut on Apple TV with one episode on Wednesday, October 21, followed by a new episode weekly through December 9, 2026.
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[09/23/26 - 06:01 AM] Video: "Masterplan" - Official Trailer - Prime Video Stealing the Mona Lisa, it's a family affair.
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[09/23/26 - 12:01 AM] Netflix Announces Start of Production for "High Tides: The Film" The film is the sequel to the popular series "High Tides," whose three seasons together spent over 24 weeks in the Dutch Netflix Top 10.
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[09/22/26 - 04:15 PM] Inside the Most Daring Jewel Theft in History, "Heist at the Louvre," New Podcast from "20/20" and the ABC News Podcast Network, Premieres Monday, Sept. 28 The series unpacks how thieves were able to pull off one of the most daring jewel heists in history, with host James Longman following the investigation and its aftermath to try to answer the central question: Where are the crown jewels now?
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[09/22/26 - 03:08 PM] Record-Breaking Week 3: ESPN/ABC Claim Every Saturday Window; "College GameDay" Continues Historic Start to the Season ESPN networks delivered the top five most-watched games of Week 3 and accounted for two-thirds of all college football viewing.
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[09/22/26 - 02:34 PM] FOX's "America's Game of the Week" Scores Regular Season High 27,212,000 Viewers in Week 2 Said coverage was up +8% vs. last year's full season average of 25,269,000 viewers.
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[09/22/26 - 02:17 PM] Colts-Chiefs Overtime Thriller Is Most Watched Week 2 NBC "Sunday Night Football" Game Since 2015, Averaging 24.3 Million Viewers on NBC & Peacock The audience for Colts-Chiefs peaked at 27.4 million viewers on NBC and Peacock in the second quarter (9:15-9:30 p.m. ET).
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[09/22/26 - 12:16 PM] Netflix's "Crew Girl" Renewed for Season 2 Season 1 of the coming-of-age teen drama series launched on September 10 and debuted in the Netflix English TV Top 10, where it has remained since its release, climbing up to #2 this week.
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[09/22/26 - 12:02 PM] Netflix to Live-Stream STARTO ENTERTAINMENT's New Year's Eve Countdown Concert Worldwide for the First Time This concert began in 1996 as a charity event supporting recovery efforts following the Great Hanshin-Awaji Earthquake, and has since become an annual tradition for artists and fans to close out and welcome the new year together.
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