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[01/17/17 - 06:09 AM] FOX Sports to Stream Super Bowl LI Live on FOX Sports GO For the first time ever, a live stream of the Super Bowl will feature local advertisement integration. |
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FOX SPORTS TO STREAM SUPER BOWL LI LIVE ON FOX SPORTS GO
170 FOX Affiliates to Collaborate on First Ever Local Ad Insertions in Super Bowl Stream
LOS ANGELES - FOX Sports today announced that it will offer a live, non-authenticated stream of Super Bowl LI on FOX Sports GO, the streaming platform that showcases all of FOX Sports' live events and studio programming. Fans around the country will be able to stream the biggest television event of the year at FOXSportsGo.com, using iOS, Android, Windows, and Amazon tablets or through connected devices, including Apple TV, Roku, Android TV, Chromecast, Amazon Fire and XBOX One. For the Super Bowl broadcast, users will not need to enter their pay TV credentials for viewing.
For the first time ever, a live stream of the Super Bowl will feature local advertisement integration. More than 170 FOX affiliates around the country have already committed to partnering with FOX Sports to program local digital ads. Participating affiliates will have access to same ad inventory for both the linear and digital broadcasts of the February 5 game.
FOX Sports President, COO and Executive Producer Eric Shanks said: "As part of the buildup to this year's Super Bowl, we're committed to creating the best possible experience for fans by dramatically expanding the ways and places in which they can watch the game. Our pioneering collaboration with our affiliates to allow streaming local ad insertions will make commercials even more relevant for viewers and help make this year's game even more of a personal experience for every fan."
Brian Jones, EVP & COO of Nexstar Broadcasting Group, and Chairman of the FOX Affiliates Board of Governors added: "We're excited that this year's Super Bowl will showcase the unique relationship of FOX and its local affiliates which allows us to collaborate on innovations such as this. An incredible 170 affiliates from all around the U.S., including 22 stations that Nexstar owns or provides services to, opted to participate in this first-of-its-kind digital ad insertion for the Super Bowl, allowing us to promote our local affiliate brands and reach viewers on a national scale. We look forward to more groundbreaking collaborations with FOX in the future."
Earlier this year, as part of its leadership in TV Everywhere, FOX became the first network to launch live streaming of its primetime entertainment programming on a national basis with the relaunch of FOX NOW Live in all 210 national markets. FOX NOW Live also features digital ad insertion by local affiliates nationwide.
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[09/24/26 - 02:02 PM] Tubi Announces New Original Docuseries "Just One Before I Die" Offering an Inside Look at the Buffalo Bills Fanbase All episodes premiere for free exclusively on Tubi on Wednesday, October 21.
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[09/24/26 - 12:25 PM] ABC News Wins Across the Board in Late Night and Friday Night "20/20" ranks as Friday's No. 1 newsmagazine in Total Viewers, Adults 25-54 and Adults 18-49, drawing its largest audience in two months and growing year to year in all key measures.
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[09/24/26 - 12:01 PM] "The Graham Norton Show" Returns with All-New Episodes Thursday, October 1 on BBC America Episodes will also be available to stream on AMC+, Acorn TV, and All Reality.
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[09/24/26 - 12:00 PM] Presenters Announced for the "2026 Video Music Awards (VMAs)" Airing Sunday, Sept. 27 on CBS Alex Warren, Belmont Cameli, Brandon Sklenar, Charli xcx, Ciara Miller, David Corenswet, Ella Bright, Isabel May, Jeff Probst, Rachel Dratch, Teyana Taylor, Troye Sivan, and Tyla are among the featured talent.
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[09/24/26 - 11:29 AM] Marquee Championship Doubleheader Leads UFC Return to Madison Square Garden Streaming on Paramount+ Saturday, November 14 In the main event, newly crowned undisputed UFC heavyweight champion Ciryl Gane looks to make his first title defense against No. 4 ranked contender Josh Hokit.
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[09/24/26 - 10:02 AM] "The Beast in Me" Returning for a Second Season on Netflix as Netflix and Howard Gordon Forge Creative Partnership Executive producer Claire Danes will reprise her Emmy-nominated role as Aggie Wiggs.
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[09/24/26 - 10:01 AM] What's New on HBO Max This October Streaming premieres include "The Housemaid" (October 9), "The Death of Robin Hood" (October 16), and "The Invite" (October 23).
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[09/24/26 - 10:01 AM] Netflix Announces Sesame Street Expansion, New Shows from the World of "Gabby's Dollhouse," "Puppy Pirates" and More For Preschoolers and Kids Highlights include "Gabby's Dollhouse: Makers and Bakers," hosted by Laila Lockhart Kraner as Gabby, as talented young baker-and-maker duos take on whimsical crafting and baking challenges judged by Aidy Bryant, Justin Willman and Melissa VillaseƱor.
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[09/24/26 - 10:01 AM] AMC Global Media Returns to New York Comic Con's Main Stage with Standout Panels and Never-Before-Seen Previews "Kill Jackie," "Yaga," "Anne Rice's Mayfair Witches," "The Walking Dead: Daryl Dixon," and "The Boulet Brothers' Dragula" are among the featured properties.
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[09/24/26 - 09:31 AM] Netflix Hosts First UK Upfront New commissions include scripted series "Witch Hunt" and comedy entertainment "Hot or Cold."
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[09/24/26 - 09:16 AM] Video: "SCTV: The Greatest Show You've Never Heard Of" - First Look - Netflix Legendary "SCTV" cast members reunite in this documentary for a funny and heartfelt celebration of how a scrappy Canadian sketch show made comedy history.
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[09/24/26 - 09:15 AM] Video: "Elsbeth" Season 4 Official Trailer - CBS The new season premieres Thursday, October 8 on CBS.
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[09/24/26 - 09:01 AM] Pluto TV's Double Feature Fridays Celebrates Halloween with a Month of Killer Movie Pairings of Fan-Favorite Frights and New Indies Every Friday, audiences can settle in for two films back-to-back, featuring thrilling thematic pairings of modern favorites alongside indie films making their free streaming debut on the platform, offering some familiar tricks and new treats for audiences this Halloween.
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[09/24/26 - 09:00 AM] Former Two-Time UFC Champion Valentina Shevchenko Delivers a Knockout Twist on MTV's "The Challenge: Cutthroat" Shevchenko catches the players off guard with a surprise Trial By Combat, putting the fate of the teams in jeopardy.
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[09/24/26 - 08:46 AM] Video: "Black Doves" Season 2 - Official Trailer - Netflix As spy Helen navigates life as the prime minister's wife and Sam faces a deadly ultimatum, an attack on Reed pulls them into a desperate hunt for answers.
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