or


[07/17/17 - 12:15 PM]
"Brillo Box (3 Cents Off)," Tracking the Remarkable Journey of an Iconic Andy Warhol Sculpture from One Family's Living Room Through the Global Art Market, Debuts Aug. 7, Exclusively on HBO
In 1964, Andy Warhol shocked the art world by making hundreds of replicas of supermarket shipping cartons and presenting them as art.

[via press release from HBO]

"BRILLO BOX (3� OFF)," TRACKING THE REMARKABLE JOURNEY OF AN ICONIC ANDY WARHOL SCULPTURE FROM ONE FAMILY'S LIVING ROOM THROUGH THE GLOBAL ART MARKET, DEBUTS AUG. 7, EXCLUSIVELY ON HBO

In 1969, Lisanne Skyler's parents bought an Andy Warhol "Brillo Box (3� Off)" sculpture for $1,000. An exact replica of a shipping carton for Brillo soap pads, Warhol's Brillo Boxes were at first dismissed by the art world. But 40 years later, with Warhol's reputation as a contemporary-art visionary long secured, the same piece sold for more than $3 million at a record-breaking Christie's auction.

Blending a humorous family narrative with Pop Art history, and debuting the week of Warhol's 89th birthday, BRILLO BOX (3� OFF) follows this iconic work as it makes its way from a New York family's living room to the contemporary global art market, exploring the ephemeral nature of art and value, and the decisions that shape a family's history. An official selection of the 54th New York Film Festival, the documentary debuts MONDAY, AUG. 7 (10:00-10:40 p.m. ET/PT), exclusively on HBO.

The film will also be available on HBO On Demand, HBO NOW, HBO GO and affiliate portals.

In 1964, Andy Warhol shocked the art world by making hundreds of replicas of supermarket shipping cartons and presenting them as art. His most notorious were the Brillo Boxes, which he created by silk-screening the original Brillo packaging art, designed by abstract impressionist James Harvey, onto wooden boxes that were the exact same sizes as the supermarket originals. It is believed Warhol made 93 large white boxes and 17 smaller yellow ones.

Originally selling for $200, a yellow Brillo Box emblazoned with a "3� OFF" burst was purchased for $1,000 from the OK Harris Gallery in New York in 1969 by Martin and Rita Skyler. Looking to add value to his acquisition, Martin Skyler persuaded gallery owner Ivan Karp to get Warhol to sign the bottom of the piece, which was not Warhol's customary practice at the time.

Parents of an infant daughter, Lisanne, the Skylers spent two years with the Brillo Box, which Martin placed inside Plexiglas to prevent damage. Looking for fresh art to augment their collection, he decided to trade the Brillo Box for a drawing by abstract artist Peter Young in 1971. Forty years after the Skylers sold their Brillo Box, Lisanne Skyler, now a filmmaker, learned it was going to be auctioned in New York at Christie's. She filmed the auction, and, combining that footage with archival video, reenactments and interviews with her parents and contemporary art world figures, began to reconstruct her family's Brillo Box history.

After Warhol's death in 1987, interest in his work started to build; starting in 1995, prices for his art doubled annually for more than a decade. In 1988, London advertising magnate Charles Saatchi bought the Skylers' Brillo Box for $35,200; five years later, the piece was sold to a private collector for $43,700 and returned to New York. Two years later, in a soft art market, Robert Shapazian, one of the world's foremost collectors of modern art and the founding director of the Gagosian Gallery in Los Angeles, bought the piece for the same price, and kept it until his death in 2010.

When the Brillo Box went on sale again that year, Christie's estimated it would fetch between $600,000 to $800,000, its value enhanced by the condition and provenance, including Warhol's signature and the ownership of Saatchi and Shapazian. Following an international bidding war, however, the Skylers' Brillo Box sold to a private collector for $2,650,000. The addition of a $400,500 buyer's premium brought the final price tag to a staggering $3,050,500. While Martin maintains a stoic front about the loss of such a treasure, a more regretful Rita recalls the personal memories it evokes.

In addition to interviews with Martin and Rita Skyler, BRILLO BOX (3� OFF) includes insights from several high-profile names in the contemporary art world, including: Laura Paulson, chairman, Americas at Christie's; Jessica Todd Smith, the Susan Gray Detweiler Curator of American Art and Manager of the Center for American Art at the Philadelphia Museum of Art; art critic and historian Irving Sandler; Eric Shiner, former director of the Andy Warhol Museum in Pittsburgh; writer, curator and dealer Kenny Schachter; artist Nancy Mozur; artist and teacher Phung Huynh; Daniel Wolf, producer of "Andy Warhol: A Documentary Film"; John Armaly, president and CEO of Armaly Brands, owner of the Brillo brand; and Peter Young, the artist whose work replaced the Brillo Box in the Skyler home.

BRILLO BOX (3� OFF) was written, directed, and produced by Lisanne Skyler; editor, Jeanna French; producer, Judith Black. For HBO: supervising editor, Geof Bartz, A.C.E.; senior producer, Lisa Heller; executive producer, Sheila Nevins.





  [july 2017]  
S
M
T
W
T
F
S
      


· SHOWATCH
(series past and present)
· DEVWATCH
(series in development)
· MOVIEWATCH
(tv movies and mini-series)





[02/23/18 - 11:08 AM]
"Paterno" Debuts Saturday, April 7 on HBO
Starring Al Pacino in the title role, the drama centers on Penn State's Joe Paterno in the aftermath of the Jerry Sandusky sexual abuse scandal.

[02/23/18 - 10:18 AM]
Starz Original Series "Vida" Showrunner and Executive Producer Tanya Saracho Inks Exclusive Multi-Year Deal with Starz
Under the pact, Saracho will develop new projects for the network and continue as showrunner and executive producer on "Vida."

[02/23/18 - 10:05 AM]
Paramount Network's "Bar Rescue" Returns for Season Six on Sunday, March 11
"Bar Rescue" returns with all new episodes featuring bar owners across the US looking for one more chance at success.

[02/23/18 - 10:00 AM]
Netflix and Constantin Film Announce the Start of Production of "Polar"
Mads Mikkelsen, Vanessa Hudgens, Katheryn Winnick and Matt Lucas star in the film.

[02/23/18 - 09:31 AM]
Video: Take a Behind-the-Scenes Look at the Making of "Everything Sucks!"
The footage was shot entirely on handheld video cameras by the cast during production.

[02/23/18 - 08:31 AM]
Disney Channel Greenlights "Amphibia" and "The Owl House"
The network has also ordered a season four pickup for Disney TVA's Annie Award-nominated "Star vs. The Forces of Evil" from creator Daron Nefcy.

[02/23/18 - 08:30 AM]
Thursday's Broadcast Ratings: NBC Holds Onto Top Spot with Winter Olympics
The Peacock continues its streak among total viewers and adults 18-49.

[02/23/18 - 08:24 AM]
Maxine Peake & Brian Gleeson Join Desiree Akhavan in "The Bisexual"
The six-part series will be made available via Hulu in the United States.

[02/23/18 - 08:02 AM]
Video: Netflix Unleashes the "Queer Eye" Fab Five on One of Their Own!
The Fab 5 from "Queer Eye" took Netflix's Los Angeles headquarters by storm, making over their IT department known as the NERDS.

[02/23/18 - 05:01 AM]
90th Oscars(R) Performers Announced
Gael García Bernal, Mary J. Blige, Andra Day, Natalia Lafourcade, Miguel, Keala Settle, Sufjan Stevens and Oscar winner Common will perform this year's nominated songs at the 90th Oscars ceremony.

[02/23/18 - 01:04 AM]
Netflix Announces Three New Originals From India
"We are thrilled to work with some of the world's most talented writers and producers to bring these stories to life for India and the world," said Erik Barmack.

[02/22/18 - 11:19 PM]
Development Update: Thursday, February 22
Updates include: NBC flips time periods for "A.P. Bio," "Champions"; Taye Diggs cast in The CW's "Spencer"; and Bellamy Young to topline "False Profits" for ABC.

[02/22/18 - 07:13 PM]
CMT Announces "Nashville's" Midseason Premiere on June 7, Followed by Series-Ending Finale July 26
When the series returns this summer, "Nashville" will feature two new recurring roles with the additions of Ronny Cox and Mia Maestro.

[02/22/18 - 06:02 PM]
VH1's Emmy(R) Award-Winning "RuPaul's Drag Race" Ru-veals New Cast for Historic 10th Season
The supersized season of "RuPaul's Drag Race" premieres on Thursday, March 22 and will feature 90-minute episodes, giving fans more fashion, lip-syncs and drag than ever before.

[02/22/18 - 02:49 PM]
Tony and Emmy Award Winner Kristin Chenoweth Is Ready to Kill It on Season Two of NBC's "Trial & Error"
The premiere for the second season of "Trial & Error" will be announced at a later date.