or


[08/06/24 - 09:00 AM]
FOX's All-New Drama Series "Rescue: HI-Surf" Celebrates the Real-Life, Inspirational Heroes of Summer with New "Lifeguards First" Campaign
This important letter-writing initiative aims to grant open-water lifeguards the benefits and recognition of Emergency First Responders.

[via press release from FOX]

FROM SAND TO SURF AND COAST TO COAST...

FOX'S ALL-NEW DRAMA SERIES "RESCUE: HI-SURF" CELEBRATES THE REAL-LIFE, INSPIRATIONAL HEROES OF SUMMER WITH NEW "LIFEGUARDS FIRST" CAMPAIGN

FOX ENTERTAINMENT AND U.S. LIFESAVING ASSOCIATION PARTNER TO RECOGNIZE OPEN-WATER LIFEGUARDS WITH FIRST RESPONDER STATUS

"LIFEGUARDS FIRST" NATIONWIDE CAMPAIGN AIMS TO OFFICIALLY RECOGNIZE OPEN-WATER LIFEGUARDS WITH "EMERGENCY FIRST RESPONDER" DESIGNATION THROUGH LETTER-WRITING CAMPAIGN AND BEACHSIDE RALLY EVENTS ON THE JERSEY SHORE (AUGUST 24) AND IN LOS ANGELES (AUGUST 31)

RESCUE: HI-SURF -- AN ACTION-PACKED DRAMA ABOUT HEAVY-WATER LIFEGUARDS WHO PATROL AND PROTECT THE NORTH SHORE OF O'AHU - DEBUTS WITH A SPECIAL TWO-NIGHT PREMIERE EVENT ON SEPTEMBER 22 & 23 ON FOX

Los Angeles, CA - FOX Entertainment, in connection with the debut of its new drama series Rescue: HI-Surf, is partnering with the United States Lifesaving Association (USLA) to support the "LIFEGUARDS FIRST" campaign. This important letter-writing initiative aims to grant open-water lifeguards the benefits and recognition of Emergency First Responders. Despite being the first line of defense in life-threatening ocean rescues, most open-water lifeguards in the U.S. are not considered First Responders and are not entitled to the benefits available to police officers, firefighters and EMTs.

Inspired by the heroic lifeguard characters in the upcoming action-drama series Rescue: HI-Surf, premiering on FOX Sunday, September 22, the network and USLA are supporting a campaign aimed at recognizing open-water lifeguards for what they clearly are: First Responders. The "LIFEGUARDS FIRST" campaign webpage allows citizens to submit a pre-populated letter to their representative urging them to support and co-sign House Concurrent Resolution 41, which officially recognizes open-water lifeguards as First Responders.

New pulse-pounding Hawaiian lifeguard drama Rescue: HI-Surf -- from prolific, award-winning executive producer/director John Wells (Shameless, The West Wing, ER) and executive producer/writer Matt Kester (Animal Kingdom, Outsiders) -- will make its series debut with a special premiere on Sunday, Sept. 22, immediately after the FOX NFL doubleheader (8:00-9:00PM ET/5:00-6:00PM PT, live to all time zones), followed by its time-period premiere on Monday, September 23 (9:00-10:00PM ET/PT).

"Our new action-drama Rescue: HI-Surf captures the incredible skill and bravery of open-water lifeguards, and every episode is inspired by the heroic, real-life first responders who save lives every day under seemingly impossible conditions," said Michael Thorn, President of FOX Television Network. "But through our work on this series, we were troubled to learn that despite their essential, courageous work, they are not considered Emergency First Responders in most places and don't receive the recognition and benefits they deserve. With today's announcement of 'LIFEGUARDS FIRST,' we are supporting the USLA to turn the tide on this important issue."

"The USLA is excited to collaborate with FOX in rallying Congressional Co-Sponsors for House Concurrent Resolution 41, which will recognize open water lifeguards as official emergency response providers," stated Peter Davis, President of the USLA. "This vital measure will ensure that lifeguards across the nation are acknowledged as first responders, granting them the respect and benefits commensurate with their critical role in public safety."

Yesterday, Monday, August 5th, FOX and USLA brought the campaign to Manasquan, NJ during the Manasquan Lifeguard Tournament, and will bring the initiative to beach pop-ups in New Jersey on Saturday, August 24th and Los Angeles on Saturday, August 31st. The beach pop-up events will include shaved ice trucks, immersive photo opps, appearances from the Rescue: HI-Surf cast and other VIPs, and opportunities to spread awareness and further support the movement by visiting the branded microsite to put locals' voices behind this cause and contacting their local representative about getting open-water lifeguards classified as First Responders.

Rescue: HI-Surf follows the personal and professional lives of the heavy-water lifeguards who patrol and protect the North Shore of O'ahu - the most famous and dangerous stretch of coastline in the world. Each episode will feature these dedicated, heroic and adrenaline-seeking first-responders saving lives in the difficult and often life-threatening conditions of Hawaii's Seven Mile Miracle. The series stars Robbie Magasiva (Wentworth, Bad Behaviour), Arielle Kebbel (The Vampire Diaries, John Tucker Must Die), Adam Demos (Sex / Life, UnReal), Kekoa Kekumano (The White Lotus, Aquaman), Alex Aiono (Pretty Little Liars: Original Sin, Doogie Kameāloha M.D) and Zoe Cipres (Roswell, New Mexico). In addition, Sea Shimooka (3 Body Problem, Arrow), Shawn Hatosy (Animal Kingdom) and Ian Anthony Dale (The Resident) will appear in recurring roles. Rescue: HI-Surf is co-produced by Warner Bros. Television and FOX Entertainment Studios. Matt Kester created the series. Kester, John Wells and Daniele Nathanson are executive producers and co-showrunners. Erin Jontow (John Wells Productions) is also an executive producer. Wells directed the series' first two episodes, and Kester and Nathanson are writers on the series with Kester writing the series premiere.

About FOX Entertainment:

With a legacy spanning nearly 40 years, FOX Entertainment is one of the world's most recognizable media brands and a prolific content producer across its iconic broadcast network and both owned and third-party platforms worldwide. Known for its independent, innovative spirit and provocative, groundbreaking storytelling, the company was reinvented in 2019 and today includes three key business segments: FOX Television Network, FOX Entertainment Studios and worldwide content sales and licensing unit FOX Entertainment Global.

While maintaining its leadership in linear television with an exceptional slate of original series - including Rescue: HI-Surf, Doc, 9-1-1: Lone Star, The Masked Singer, The Floor, The Simpsons, Animal Control, Murder in a Small Town, The Cleaning Lady, Hell's Kitchen and LEGO Masters - FOX Entertainment is growing its portfolio of studio engines, business operations and library of owned original content.

To date, the FOX Entertainment Studios division includes the in-house unscripted studio FOX Alternative Entertainment with hits The Masked Singer, I Can See Your Voice and Name That Tune, and its scripted content studio featuring comedies Animal Control and Going Dutch and signature drama series The Way Home and Chicken Sisters. The unit also oversees the award-winning animation studio Bento Box Entertainment with animated comedies including Bob's Burgers, Krapopolis, Grimsburg, Hazbin Hotel and Universal Basic Guys; entertainment platform TMZ with its tentpole primetime series TMZ Investigates; its new independent film label Tideline Entertainment with inaugural releases including First Time Female Director, Ponyboi and Beacon; and the culinary and lifestyle content venture Studio Ramsay Global in partnership with iconic chef Gordon Ramsay, featuring new food-themed original series such as Next Level Chef, Gordon Ramsay's Food Stars and Idiot Sandwich, as well as the new next-gen global food brand and entertainment platform Bite.

As a global content creator and production partner, FOX Entertainment Studios collaborates with studios and platforms worldwide, including Disney/Hulu, Warner Bros. Discovery, Sony Pictures Television, Prime Video, Netflix, Apple+, Hallmark, TelevisaUnivision, UK's Channel 4, France's TF1, German's ProSieben, Canadian Broadcasting Corporation, Australia's Foxtel and FOX-owned streamer Tubi.

About United States Lifesaving Association (USLA):

The United States Lifesaving Association is America's association of beach lifeguards and open-water rescuers. Lifeguards are unique members of the public safety system as they stand watch and patrol for hours to prevent drowning and injury in the aquatic environment, and at any moment may have to race into the ocean to rescue a swimmer in distress or provide emergency aid for a victim suffering from a medical crisis. This concurrent resolution recognizes lifeguards as members of a selfless and heroic fraternity, who like their fellow first responders, purposefully race into danger to save a life.





  [august 2024]  
S
M
T
W
T
F
S
    


· RESCUE: HI-SURF (FOX)





[10/13/26 - 07:01 AM]
Video: Apple TV Unveils Trailer for Gripping Heist Drama "12 12 12"
The gripping, eight-episode new series will premiere globally on Friday, November 13, 2026, with the first two episodes, followed by one episode weekly through December 25, 2026.

[10/13/26 - 04:01 AM]
Netflix Secures Exclusive Rights in Spain and Andorra to the FIFA World Cup 2030
As part of the agreement, one match per matchday will be available for free in Spain.

[10/13/26 - 03:01 AM]
Video: "The Child" - Official Trailer - Netflix
In 1980s Basque Country, after 9-year-old Nuco dies in a gas explosion, his mother tries to rebuild her life while his grandfather lives in denial.

[10/13/26 - 12:02 AM]
Netflix Sets Release Date and Unveils First Look at "Toos: The Van der Valk Kidnapping"
The series will be available worldwide on Netflix from November 26, 2026, exactly 44 years to the day since Toos was kidnapped.

[10/13/26 - 12:01 AM]
Video: "The Christmas Switch" - Sneak Peek - Netflix
Craving a change of pace, work-hard-play-hard city girl Freddie swaps lives with her homebody sister Mattie at Christmas time, only to unwrap a whole new kind of mess.

[10/12/26 - 05:30 PM]
"High Potential" to Follow Super Bowl LXI on ABC and Disney+
The hit drama series starring Kaitlin Olson returns for its third season in early 2027 with new episodes on Tuesdays on ABC, streaming next day on Hulu.

[10/12/26 - 05:01 PM]
Video: "The Devil's Plan: Dead Again" - Official Teaser - Netflix
Season 3's subtitle, "Dead Again," tantalizingly hints at the high-stakes comeback of survival veterans who have already tasted "death" (elimination) and are ready to risk it all again.

[10/12/26 - 04:01 PM]
Video: "Last One Standing" Season 4 - Official Trailer - Netflix
From rom-com to samurai saga, popular comics join A-list actors in a drama where passionate, unscripted stories decide who becomes the last one standing.

[10/12/26 - 03:33 PM]
ESPN's "Saban" Delivered Its Most-Watched Original Debut Since 2022
The premiere averaged 529,000 viewers on ESPN on Thursday, October 8, making it the most-watched original debut on ESPN since 2022 and third most-watched ESPN original debut of all time.

[10/12/26 - 09:01 AM]
Video: "The Disciple: A Wu-Tang Fable" - Official Trailer - Netflix
The true story of an outsider whose relentless determination catapults him into the Wu-Tang Clan's inner circle, where ambition and creativity converge to record an album poised to ignite global controversy.

[10/12/26 - 09:01 AM]
Marvel Television's "VisionQuest" Premieres Tomorrow at 6PM PT, Only on Disney+
Episodes will drop Tuesday nights on the streaming service.

[10/12/26 - 09:01 AM]
CBS Announces Airdates for "The Price Is Right at Night: Live Holiday Special" and "The Price Is Right: 20 Seasons of Drew Carey" Airing Dec. 13 and 15 on CBS
This high stakes, must watch primetime holiday television event unfolds as it happens, raising the pressure with every passing second.

[10/12/26 - 09:01 AM]
Video: Apple Original Films Releases Trailer for "Being Heumann," The Rousing New Film from Sian Heder
"Being Heumann" will debut in select theaters on Friday, November 6, 2026 and premiere globally on Apple TV Friday, November 13, 2026.

[10/12/26 - 08:31 AM]
Theo Von Returns to Netflix for His Third Stand-Up Special
"Theo Von: I'm Doing Fine" premieres globally on Netflix October 20.

[10/12/26 - 08:02 AM]
Video: "The Body" - Official Trailer - Netflix
On Halloween night, an all-girls dance squad tumbles into Catholic guilt, unholy desires and ghostly visions when an initiation goes to hell.